Austin Energy built one of the most comprehensive and successful electric vehicle programs in the country. In this episode of Power Plays, CoBank’s Teri Viswanath and Tamra Reynolds speak with Karl Popham, manager of electric vehicles and emerging technologies at Austin Energy. Popham spearheaded the utility’s EV program, which launched in 2011 and today includes 30 separate initiatives how to engage consumers. Popham provides valuable and rarely heard insights about what EV adoption means from a consumer engagement perspective and shares critical details on load and revenue opportunities.