Active Ingredient Podcast

PR brand strategies, building confidence around your identity, and the power of therapy with Megan Maguire


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This week's episode features a very special guest - Megan Maguire, my right hand for all things Nude Nation and beyond. Megan and I first met years ago when she was introduced as my boyfriend's sister, but since then our relationship has grown so much and she is truly one of the wisest and kindest people I know. Watching her personal growth over the years has been such a privilege, as has working together side by side to build Nude Nation and seeing her passion for the work that we do. Megan has such a keen eye for brand strategy and I'm constantly learning from her and the ideas she brings to the table - I feel so grateful for our working partnership and our connection built on a foundation of trust and love.


In this episode, we get into how Megan transitioned from fashion to PR and what led her to work with me at Nude Nation, how therapy helped her push through a difficult period of anxiety and burnout, lessons learned while navigating your twenties in a new city, pushing yourself outside your comfort zone, imposter syndrome, PR strategy, brand building, how brands can stand out in an ever-evolving space, and so much more. This conversation felt so organic and truly is a reflection of the nature of our relationship - please enjoy Megan's first (but certainly not last) sit down with me on the show.


In This Episode, You Will Learn:


  • How Megan shifted industries from fashion to PR when her current path no longer served her (6:56)
  • Identifying your individual zone of genius and pushing past imposter syndrome (10:57)
  • How therapy helped reignite Megan's sense of purpose after burnout (15:59)
  • Balancing family, personal, and working relationships (18:35)
  • Shifting your mindset to push past anxiety and establishing your identity outside of work (21:10)
  • Moving to a new city and trying new things outside of your comfort zone (26:26)
  • Building confidence while finding your identity (30:59)
  • The evolution of media and how potential new clients can stand out (33:32)
  • The "less is more" approach to strategic growth (35:31)


Megan's Instagram: @meggmaguiree


Link to Nude Nation's website: https://www.nudenationrelations.com/


Nude Nation's Instagram: @nudenation


Sophie's Instagram: @sophieiweill


Follow us on Instagram: @ActiveIngredient 


Connect with the community on Geneva: HERE

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Active Ingredient PodcastBy Sophie Weill

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