Pransform, Inc.

In this episode, we discuss an individual that would be beneficial for anyone doing sales and/or marketing to follow, Alex Hormozi. Alex is the author of “$100M Offers” and a member of ClickFunnels’ Two-Comma Club. His Instagram and TikTok accounts in particular are full of great snack-sized content with sales and marketing tactics you can implement right away in your business.

In this episode, we break down two different approaches to selling, that is using traditional sales tactics and language, versus building up trust and authenticating yourself and your business over a period of time.

In this episode I discuss a quick hack you can use to increase your search ability factor for your TikTok account.

In this episode, we’ll talk about the benefits of transcribing video content into text that you can then pair with the video on your website to improve your search engine optimization. We’ll also talk about the downstream benefits of having the transcribed content to use on other platforms.

In this episode, we talk about the concept of producing high volumes of content and why that’s not only good from a volume perspective, but also from the perspective of being able to measure properly whether your content is resonating with your audience. We also walk through an example of how to turn one textual Facebook post into 22 pieces of content.

In this episode, we break down some specific tactics that you can employ across a variety of platforms to utilize question-and-answer format content to either add to what you already have, or start making some of your first pieces of content on those platforms.

In this episode, we take a break from our usual format and use the opportunity to reflect on the potential ramifications, both good and bad, of Elon Musk’s takeover of Twitter. We’ll also spend a little time discussing how Twitter might be useful to your overall business, depending on your objectives.

In this episode, we talk about the importance of getting onto the TikTok platform if you haven’t already, and specifically look at a single tactic that you can use to get your first pieces of content posted to your account — that being the Duet function that allows you to record your own video side-by-side with another account’s video.

In this episode, we go over some high-level thoughts and strategies pertaining to Snapchat.

In this episode, we take a closer look at how you should curate playlists on your YouTube channel, and the importance of doing so with regard to the YouTube algorithm and overall search-ability of your videos and channel.