Localization Today

Preserving Voice: TED’s Ethics-First Dubbing Strategy


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We speak with Helena Batt (TED Conferences) and Guy Piecarz (Panjaya) about TED’s move from subtitles to AI-assisted, human-reviewed dubbing across 115 languages. They unpack why dubbing delivers experience—not just information—how consent and clear labeling are built in, and what it takes technically (speech separation, context-aware translation, timing, emotional fidelity, and lip-sync).

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Localization TodayBy MultiLingual Media


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