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Profit and Impact
Profit and Impact episodes
- EP 11. NATHAN INGRAM: The Sum Of Small PartsWe all have those little things that need to be done Every. Single. Day. You brush your teeth, comb your hair, put on your work outfit (or your working-from-home “day pajamas”), and start checking off that to-do list.The thing is, most of us don’t love the idea of spending all our time sending emails, making bank transfers, and trudging off to the grocery store with our reusable bags.We want to make an IMPACT (and a positive one, at that), but when you’re weighed down by the minutiae of everyday life, that’s easier said than done.It just so happens that, often, the most impactful thing you can do is take care of a few of those processes that no one else wants to do.Don’t believe me? Just ask Nathan Ingram.As a growth coach for WordPress agency owners, Nathan has been helping entrepreneurs streamline their online operations and maintain their websites since 1995, and he’s learned a few things about doing the same for his revenue.He also knows all about the importance of diversifying your client portfolio, creating ongoing value, and the ultimate business ideology: building your business on your clients’ biggest pain points.In this episode of Profit and Impact, Nathan talks me through the power of a diverse client portfolio, the problem with recurring debt, and the magic of a watertight contract.So what’s this conversation REALLY about?The value of a great contractWhy you should never put all your eggs in one basket Why you MUST eliminate recurring debt (and replace it with recurring income)How to turn boring tasks into a bigger bank balanceWhy you should listenThose little things you have to do every day can take up SO MUCH energy, right? They might seem like problems, but with a change in perspective, you can start to see them as opportunities to create solutions (and, if you’re lucky, make a little spare cash along the way).Linkswww.nathaningram.comwww.monstercontracts.comYou can quote me on that...“You always start with value from the client's perspective. What is it that they need to do, but they can't do for some reason, and if they did it, great things would happen? Then you build a service to answer that need - to relieve the pain or accomplish that gain.” - Nathan Ingram“With good clients, you don’t need a contract. With bad clients, you need a great contract, and it’s hard to tell the difference between good clients and bad clients right out of the gate.” - Nathan Ingram“If you're selling the boring systematized process stuff that you could do in your sleep, that is the way you make a sustainable business.” - Nevin HarrisLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.25 min
- EP 11. NATHAN INGRAM: The Sum Of Small PartsWe all have those little things that need to be done Every. Single. Day. You brush your teeth, comb your hair, put on your work outfit (or your working-from-home “day pajamas”), and start checking off that to-do list.The thing is, most of us don’t love the idea of spending all our time sending emails, making bank transfers, and trudging off to the grocery store with our reusable bags.We want to make an IMPACT (and a positive one, at that), but when you’re weighed down by the minutiae of everyday life, that’s easier said than done.It just so happens that, often, the most impactful thing you can do is take care of a few of those processes that no one else wants to do.Don’t believe me? Just ask Nathan Ingram.As a growth coach for WordPress business owners, Nathan has been helping entrepreneurs streamline their online operations and maintain their websites since 1995, and he’s learned a few things about doing the same for his revenue.He also knows all about the importance of diversifying your client portfolio, creating ongoing value, and the ultimate business ideology: building your business on your clients’ biggest pain points.In this episode of Profit and Impact, Nathan talks me through the power of a diverse client portfolio, the problem with recurring debt, and the magic of a watertight contract.So what’s this conversation REALLY about?The value of a great contractWhy you should never put all your eggs in one basket Why you MUST eliminate recurring debt (and replace it with recurring income)How to turn boring tasks into a bigger bank balanceWhy you should listenThose little things you have to do every day can take up SO MUCH energy, right? They might seem like problems, but with a change in perspective, you can start to see them as opportunities to create solutions (and, if you’re lucky, make a little spare cash along the way).Linkswww.nathaningram.comwww.monstercontracts.comYou can quote me on that...“You always start with value from the client's perspective. What is it that they need to do, but they can't do for some reason, and if they did it, great things would happen? Then you build a service to answer that need - to relieve the pain or accomplish that gain.” - Nathan Ingram“With good clients, you don’t need a contract. With bad clients, you need a great contract, and it’s hard to tell the difference between good clients and bad clients right out of the gate.” - Nathan Ingram“If you're selling the boring systematized process stuff that you could do in your sleep, that is the way you make a sustainable business.” - Nevin HarrisLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.25 min
- EP 10. MICKEY MELLEN: The Best Of The BasicsIf your plan for the future is looking a little wobbly right now, you’re not alone - even if the structure you were leaning on has tumbled like a house of cards. All you really need is the right foundation to start rebuilding, and sometimes that foundation just happens to be made out of code.As we all know, the internet has presented unlimited opportunities for entrepreneurs, and that’s no exaggeration. You can sell literally ANYTHING as long as you have a solid foundation of coding skills and a little business knowledge…Right?Well, that might be true in theory, but in practice, building something with staying power involves a load of planning, hard work, and even a few mathematical calculations - just ask Mickey Mellen.After beginning his web development career with a site for Christian guitar tabs and making the leap to the Google Earth blog, Mickey Mellen found the perfect business partner in Allie Green, and GreenMellen Media was born. They have since grown the company into a full-service agency, offering everything from branding and design to SEO and copywriting. It’s a big job, but someone’s gotta do it.In this episode of Profit and Impact, Mickey delves into the value of being the first in your field, finding the perfect business partner, and always doing the maths, even when it feels like you’re making it up as you go along.So what’s this conversation REALLY about?The power of a passionate community following The value of the right business partnerHow to build something that lasts from the ground up Why it’s okay to be a little risk-averse (especially with your bank account)Why you should listenWhen you're sinking under the pressure of running a business, building a solid foundation is priority number one...followed by finding a partner with strong arms to share the load. Mickey's story will show you that both of those things are TOTALLY possible.LinksBlogGreenMellen MediaYou can quote me on that...“If you're looking for it, recessions create opportunity. I always say it's like a forest fire - it burns everything to the ground, and it's devastating and tragic in the moment, but then it allows all sorts of new growth to come about.” - Nev Harris“If you want less stress in your business, understand your numbers, so that when these ups and downs happen, you know what to do.” - Nev HarrisLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.35 min
- EP 10. MICKEY MELLEN: The Best Of The BasicsIf your plan for the future is looking a little wobbly right now, you’re not alone - even if the structure you were leaning on has tumbled like a house of cards. All you really need is the right foundation to start rebuilding, and sometimes that foundation just happens to be made out of code.As we all know, the internet has presented unlimited opportunities for entrepreneurs, and that’s no exaggeration. You can sell literally ANYTHING as long as you have a solid foundation of coding skills and a little business knowledge…Right?Well, that might be true in theory, but in practice, building something with staying power involves a load of planning, hard work, and even a few mathematical calculations - just ask Mickey Mellen.After beginning his web development career with a site for Christian guitar tabs and making the leap to the Google Earth blog, Mickey Mellen found the perfect business partner in Allie Green, and GreenMellen Media was born. They have since grown the company into a full-service agency, offering everything from branding and design to SEO and copywriting. It’s a big job, but someone’s gotta do it.In this episode of Profit and Impact, Mickey delves into the value of being the first in your field, finding the perfect business partner, and always doing the maths, even when it feels like you’re making it up as you go along.So what’s this conversation REALLY about?The power of a passionate community following The value of the right business partnerHow to build something that lasts from the ground up Why it’s okay to be a little risk-averse (especially with your bank account)Why you should listenWhen you're sinking under the pressure of running a business, building a solid foundation is priority number one...followed by finding a partner with strong arms to share the load. Mickey's story will show you that both of those things are TOTALLY possible.LinksBlogGreenMellen MediaYou can quote me on that...“If you're looking for it, recessions create opportunity. I always say it's like a forest fire - it burns everything to the ground, and it's devastating and tragic in the moment, but then it allows all sorts of new growth to come about.” - Nev Harris“If you want less stress in your business, understand your numbers, so that when these ups and downs happen, you know what to do.” - Nev HarrisLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.35 min
- EP 9. KIMBERLY LIPARI: The Strength Of Great ServiceIf you have ever worked in the service industry, you’ll know that it has its ups (hint: in the tip jar) and downs (in the bathrooms with a scrubbing brush). It takes a certain type of person to stick it out into adulthood, but those who do tend to develop a special kind of outlook on the world.After long enough in the business, you might find yourself wilting beneath armloads of coffee cups, half-empty plates of food, and wine glasses, especially when you’re holding down the fort on your own…But you keep right on serving, running on a mixture of passion and hunger for that paycheck. Some nights, your workmates might be the only thing left holding you up.That’s why a great team is the cornerstone of most successful hospitality ventures, and as it turns out, the same is true for many successful start-ups.Surprised? You might not be after you meet today’s interview guest.When times are tough, nothing could be more valuable than a strong team - at least that’s the philosophy of Kimberly Lipari. In her time as the CEO and co-founder of valet.io, she has navigated trials and tribulations without an empire-building handbook in sight (unless you count a few words of wisdom from Brene Brown).In this episode of Profit and Impact, Kimberly unpacks the secrets to her success: valuing team culture, embracing the suck, and always leading with the question, “How can I help?”So what’s this conversation REALLY about?Choosing the mission of service over all else (even a secure engineering job)How to make it up as you go along The value of the trough before the peak The power of a committed teamWhy you should listenThe revelation that being helpful can become an entire business philosophy might just blow your mind, but once you hear Kimberly’s story, you’ll be inspired to put the pieces back together and start on your own Crusade of Helpfulness.Linksvalet.ioYou can quote me on that...“You should always be and surround yourself with people who can do things that you can't. It's inspiring and it's humbling at the same time.” - Kimberly Lipari“I think that's how most businesses are, like, "I have no idea what I'm doing." You almost don't know enough of what you're not doing [so you're] like, "Hey, what the hell? You know, I could do this."” - Nev HarrisLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.0 min
- EP 8. KATHY DREWIEN: The Support Network AdvantageWe all need somebody to lean on. Just ask Bill Withers (and, well, all of the people who have covered his song) - no one makes it through the journey of life on their own, and with the right support network, you can work business miracles.When you find someone who gets you, who’s REALLY in tune with your high and low points, you’ll end up with much more than a brief conversation and maybe a new friend on Facebook.You’ll get the wonderful feeling that you’re part of something bigger - it’s even more satisfying than finding that stray $5 bill down the side of the couch.You might not feel in need of support right now (and if that’s the case, go you!), but it’s a great thing to be able to draw on - especially on those days when the world seems to be CRUMBLING around you. Even if the idea of sharing your troubles makes you cringe, you shouldn’t be afraid to lean on someone…....especially if your support person is half as capable as Atlanta WP Coach founder Kathy Drewien.Kathy has experienced her fair share of financial devastation early in her career, but with the support of her WordPress family, she transformed herself into a successful agency owner.These days, Kathy spends her time waving that wand of synergy over clients and fellow creatives in the WordPress community at WordCamps and Meetups, creating results that can only be described as…well, magical.In this episode of Profit and Impact, Kathy gives Nev an insight into the power of community, the influence of self-talk, and the parallels between managing clients and caring for expensive cookware.So what’s this conversation REALLY about?How to make others feel better (and why you really should) The true value of a name, and what to do when you forget oneThe importance of being kind to yourselfThe real danger of entitlementWhy you should listenWe all feel a little lonely every now and then, but with Kathy’s practical advice, you’ll be building and fortifying your own tribe - and, of course, your bank balance - in no time. Stronger, healthier relationships (and websites) are just a few icebreakers away.LinksAtlanta WP CoachYou can quote me on that...“If you're selling WordPress, you're barking up the wrong tree. You need to be selling your expertise and your ability to get to what they really want.” - Nev Harris“If we come from that mindset of wanting to be helpful and help people solve their problems, it's easy to fall into that trap of nurturing them or attempting to take care of them.” - Kathy DrewienLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.48 min
- EP 8. KATHY DREWIEN: The Support Network AdvantageWe all need somebody to lean on. Just ask Bill Withers (and, well, all of the people who have covered his song) - no one makes it through the journey of life on their own, and with the right support network, you can work business miracles.When you find someone who gets you, who’s REALLY in tune with your high and low points, you’ll end up with much more than a brief conversation and maybe a new friend on Facebook.You’ll get the wonderful feeling that you’re part of something bigger - it’s even more satisfying than finding that stray $5 bill down the side of the couch.You might not feel in need of support right now (and if that’s the case, go you!), but it’s a great thing to be able to draw on - especially on those days when the world seems to be CRUMBLING around you. Even if the idea of sharing your troubles makes you cringe, you shouldn’t be afraid to lean on someone…....especially if your support person is half as capable as Atlanta WP Coach founder Kathy Drewien.Kathy has experienced her fair share of financial devastation early in her career, but with the support of her WordPress family, she transformed herself into a successful business owner.These days, Kathy spends her time waving that wand of synergy over clients and fellow creatives in the WordPress community at WordCamps and Meetups, creating results that can only be described as…well, magical.In this episode of Profit and Impact, Kathy gives Nev an insight into the power of community, the influence of self-talk, and the parallels between managing clients and caring for expensive cookware.So what’s this conversation REALLY about?How to make others feel better (and why you really should) The true value of a name, and what to do when you forget oneThe importance of being kind to yourselfThe real danger of entitlementWhy you should listenWe all feel a little lonely every now and then, but with Kathy’s practical advice, you’ll be building and fortifying your own tribe - and, of course, your bank balance - in no time. Stronger, healthier relationships (and websites) are just a few icebreakers away.LinksAtlanta WP CoachYou can quote me on that...“If you're selling WordPress, you're barking up the wrong tree. You need to be selling your expertise and your ability to get to what they really want.” - Nev Harris“If we come from that mindset of wanting to be helpful and help people solve their problems, it's easy to fall into that trap of nurturing them or attempting to take care of them.” - Kathy DrewienLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.48 min
- EP 7. JOE CASABONA: The Value of RelationshipsWe human beings are social creatures at heart (yes, even when we’re stuck in traffic, or on the phone to a cable company), and we have a tendency to develop a few intense relationships.Sure, that tendency can make us feel a little needy, but it can also do WONDERS for business.Whether we realize it or not, the people in our lives can make or break our personal bucket lists AND our business goals. You read right. Those strangers on your LinkedIn profile who are constantly sending you poorly-disguised sales pitches? They might just be your ticket over the next big bridge in your career.After all, they say it’s not what you know that matters, but WHO, and Joe Casabona would agree. From humble beginnings as an undergrad, he used his schoolyard relationships and (admittedly) limited work experience to transition into the world of the web.Although painfully aware that he was no Elon Musk prodigy, Joe was inspired by his close contacts to nurture his business relationships AND charge his worth, until finally, he founded Creator Courses. Now, he spends his days explaining the complexities of web design, coding, and the nuances of WordPress and Beaver Builder.In this episode of Profit and Impact, Joe takes Nev through the importance of preparing for pitfalls, owning opportunities, and knowing the value of great clients (and even better mentors).So what’s this conversation REALLY about?How to make the most of your relationships The importance of knowing your value The value of experience How to work your way up from the bottomWhy you should listenJoe is a great example of a not-so-negative recession story (it’s possible, I promise!). His story is proof that you CAN create an income with the stability to outlast Armageddon (plus, it guarantees you a well-deserved positivity booster).Linkswww.casabona.org/nevYou can quote me on that...“The people who have given you money are the people who have already bought into what you're doing. They are the people who trust you and have shown you that trust with their wallet, so nurture your current relationships.” - Joe Casabona“You want to have relationships you can come back to and have conversations with.” - Nev HarrisLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.40 min
- EP 7. JOE CASABONA: The Value of RelationshipsWe human beings are social creatures at heart (yes, even when we’re stuck in traffic, or on the phone to a cable company), and we have a tendency to develop a few intense relationships.Sure, that tendency can make us feel a little needy, but it can also do WONDERS for business.Whether we realize it or not, the people in our lives can make or break our personal bucket lists AND our business goals. You read right. Those strangers on your LinkedIn profile who are constantly sending you poorly-disguised sales pitches? They might just be your ticket over the next big bridge in your career.After all, they say it’s not what you know that matters, but WHO, and Joe Casabona would agree. From humble beginnings as an undergrad, he used his schoolyard relationships and (admittedly) limited work experience to transition into the world of the web.Although painfully aware that he was no Elon Musk prodigy, Joe was inspired by his close contacts to nurture his business relationships AND charge his worth, until finally, he founded Creator Courses. Now, he spends his days explaining the complexities of web design, coding, and the nuances of WordPress and Beaver Builder.In this episode of Profit and Impact, Joe takes Nev through the importance of preparing for pitfalls, owning opportunities, and knowing the value of great clients (and even better mentors).So what’s this conversation REALLY about?How to make the most of your relationships The importance of knowing your value The value of experience How to work your way up from the bottomWhy you should listenJoe is a great example of a not-so-negative recession story (it’s possible, I promise!). His story is proof that you CAN create an income with the stability to outlast Armageddon (plus, it guarantees you a well-deserved positivity booster).Linkswww.casabona.org/nevYou can quote me on that...“The people who have given you money are the people who have already bought into what you're doing. They are the people who trust you and have shown you that trust with their wallet, so nurture your current relationships.” - Joe Casabona“You want to have relationships you can come back to and have conversations with.” - Nev HarrisLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.40 min
- EP 6. BETH LIVINGSTON: The Six Principles of ProductivitySome days it’s hard to be productive. #hardfactMaybe you’ve had a series of late nights (and a LOT of coffee), or you just can’t seem to take the first few actually productive steps towards nailing those big dreams.I get it. After a few cups of coffee and a few insanely late nights, I’m a total loose canon when it comes to focused, targeted work. We’ve ALL experienced a few productivity roadblocks on the path to success.Wouldn’t it be amazing if you could bypass all those little barriers and get there faster? If only you weren’t constantly fighting off the threat of scope creep, content collection bottlenecks, competing priorities, and general overwhelm...Becoming a genuinely Productive Person is no easy feat, BUT don’t despair - there is an easier way forward towards getting stuff done for real.This week I speak to Beth Livingston. As the unofficial Venus AND Serena Williams of the WordPress universe, she spends her time setting up those epic shots for her students at WP Roadmaps.Oh, and when she’s not playing with code, she’s busy being as productive as possible, and helping those around her to do the same.If project management essentials are always in the land of “maybe later”, Beth’s simple summary might just kick you into productivity overdrive.In this episode of Profit and Impact, I get a lesson on the six principles of productivity management. Beth delves into the not-so-common sense behind the process of defining the job, breaking it down, estimating the time and costs, getting the right resources involved, establishing a change procedure, and agreeing on acceptance criteria.She also gives away a few handy tips for educating your clients, beating off imposter syndrome, and even glomming onto new trends.So what’s this conversation REALLY about?The six (not-so-common sense) principles of productivity managementCreating a process that works for you How to save your profit margin by educating your client The game-changing magic of finding your tribeWhy you should listenIf you’ve ever had an unproductive day (and haven’t we all?), this podcast will get you thinking about how to keep those clients happy, even when things are less peak and more trough.LinksThe Six Principles of WordPress ProductivityYou can quote me on that...“Don't think of change as a bad thing. Change is an opportunity. It's either an opportunity to refine what you're working on or add something to it because somebody had a good idea along the way.” - Beth LivingstonLike what you hear?Help me reach more ears by leaving a review (and a hefty handful of stars!) here.43 min
About Profit and Impact
From the publisher's feed
This is NOT the same successful people telling you the same stories. We dig deep into what it REALLY takes to build an insanely profitable business that allows you the freedom and resources to make…
an impact and create the change you want to see. Nev Harris (Financial Personality featured in Forbes, ABC, NBC and others) and his guests share the warts, struggles, and failures that have led to the successes you see today. In the end we learn that EVERY business has gone through the same trial and tribulations that you are going through right now. Let’s be honest the world doesn’t need another highly curated IG feed or interview making you feel bad about how hard you’re working while someone else seems to have a golden touch. Nev’s ADD and insatiable curiosity leads to lots of laughs and lots of learning!