Project Endure Podcast

*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" data-turn-id= "request-696a54a1-60dc-8325-b9eb-e5b890141522-2" data-testid= "conversation-turn-28" data-scroll-anchor="true" data-turn= "assistant">

On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Jayden Lee — cancer survivor, ultra runner, and philanthropist — for a deeply moving conversation about loss, resilience, and turning pain into purpose. Jayden shares his journey of being diagnosed with acute lymphoblastic leukemia at just 16 years old, enduring three and a half years of chemotherapy, and how that experience began to reshape his perspective on life. He opens up about the profound losses that followed years later, including the death of his mother and a close friend, and how those moments ultimately led him to running as a way to process grief and find meaning. Joe and Jayden explore the role of mindset in navigating life's highs and lows, including the philosophy of staying humble in success and hopeful in hardship, and how vulnerability can create powerful connections with others. The conversation also dives into Jayden's endurance pursuits, from running 100 kilometers to raise over $125,000 for a children's hospital to completing a 100-mile run tied to his final cancer checkup, pushing through physical pain and emotional weight along the way. From accountability and goal setting to community, healing, and sharing your story, this episode is a powerful reminder that endurance is about using your experiences to create impact beyond yourself. Give this episode a listen as we dive deep into Jayden's life and learn about what persistence, perspective, and endurance mean to him.

Give this episode a listen as we dive deep into Jayden's life and learn about what persistence, perspective, and endurance mean to him.

If you found value in this episode and would like to help us grow, please leave the podcast a review on your platform of choice and share it with a friend(s). We appreciate your support!

Follow Jayden (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)

On this SPECIAL episode of The Project Endure Podcast, Joe Rinaldi sits down with Sam Tooley DURING the 2026 Project Endure Event to answer questions from YOU about doing hard things, finding strength in struggle and pursuing the our full potential. THIS WAS A LIVE RECORDING WITHOUT EDITS.

Give this episode a listen as we dive into Joe and Sam's minds and learn about what persistence, perspective and endurance mean to them.

Follow Joe (here)

Follow Sam (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)

*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" data-turn-id= "request-696a54a1-60dc-8325-b9eb-e5b890141522-2" data-testid= "conversation-turn-28" data-scroll-anchor="true" data-turn= "assistant">

On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Ed Martin — endurance athlete, man of faith, and mental health advocate — for a powerful and vulnerable conversation about purpose, discipline, and using pain as a platform to serve others. Ed shares his journey from struggling with addiction and suicidal thoughts to finding faith, community, and a renewed sense of meaning, opening up about the moment he cried out to God and experienced a life-changing shift in perspective. He reflects on how running became an outlet for growth and impact, while emphasizing that his identity is rooted not in performance, but in his relationship with God and the people around him. Joe and Ed explore the role of daily discipline and obedience, discussing the challenge of doing the right things consistently without recognition, and how giving yourself grace while staying committed to growth is essential. The conversation also dives into Ed's 24-hour treadmill run, where he covered 133 miles to raise money for mental health awareness, pushing through extreme physical and emotional challenges—including moments of real danger—to complete something far bigger than himself. From faith and resilience to community, vulnerability, and living with intention, this episode is a powerful reminder that endurance is about aligning your life with a purpose that extends beyond you. Give this episode a listen as we dive deep into Ed's life and learn about what persistence, perspective, and endurance mean to him.

Give this episode a listen as we dive deep into Ed's life and learn about what persistence, perspective, and endurance mean to him.

If you found value in this episode and would like to help us grow, please leave the podcast a review on your platform of choice and share it with a friend(s). We appreciate your support!

Follow Ed (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)

On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Zach Hawkins — finance professional, endurance athlete, and advocate for mental health — for a thoughtful and impactful conversation about consistency, community, and showing up when life feels heavy. Zach shares his journey through the world of finance, including private equity and wealth management, and the lessons he's learned about patience, discipline, and enduring difficult seasons, drawing parallels between long-term investing and personal growth. He opens up about the loss of three close friends to suicide, how those experiences shaped his perspective on mental health, and why running and triathlon became essential outlets for processing pain and supporting others. Joe and Zach explore the importance of taking consistent action during challenging times, even when motivation is low, and how reaching out for support can shift the trajectory of difficult moments. The conversation also dives into personal endurance experiences, including Zach's first marathon and the mental battle that came with it, as well as the role of community in making hard things feel possible. From entrepreneurship and sacrifice to connection, resilience, and finding strength through others, this episode is a powerful reminder that endurance is not meant to be done alone. Give this episode a listen as we dive deep into Zach's life and learn about what persistence, perspective, and endurance mean to him.

If you found value in this episode and would like to help us grow, please leave the podcast a review on your platform of choice and share it with a friend(s). We appreciate your support!

Follow Zach (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)

On this episode of The Project Endure Podcast, Joe Rinaldi breaks down the 2026 Project Endure Event as he processes the whole thing in real time. This episode covers the event recap, resistance that come with building things that we care about, back stage adjustments that you might not have noticed, the event theme: what we want is on the other side of hard, the magic of bringing great humans together in the same space, personal growth being an active practice, letting gratitude for people who support us drown out other disappointments, finding time to slow down and feel proud, what's next for the brand, how to get involved and so much more. Give this episode a listen as we dive into Joe's mind and learn about what persistence, perspective and endurance mean to him.

Follow Joe (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)

*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" data-turn-id= "request-696a54a1-60dc-8325-b9eb-e5b890141522-2" data-testid= "conversation-turn-28" data-scroll-anchor="true" data-turn= "assistant">

On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Steve Blake — real estate broker, business owner, father, and endurance athlete — for a deeply personal and grounded conversation about responsibility, perspective, and showing up when life demands more of you than you feel ready for. Steve shares his journey of stepping into leadership of his family's real estate business after the loss of his father to pancreatic cancer, describing the experience as a true "trial by fire" that tested his resilience and character. He opens up about raising two children with special needs, including his son Freddie, who has a rare genetic condition, and his daughter Amelia, who was born profoundly deaf, and how those experiences reshaped his priorities, patience, and outlook on life. Joe and Steve explore the concept of control, discussing how fatherhood helped Steve focus on his attitude and effort rather than outcomes, and why consistency matters more than perfection in both fitness and life. The conversation also dives into endurance through sport, including Steve's journey to completing a sub-5-hour 70.3 triathlon and his pursuit of a full Ironman, as well as the parallels between training, business, and long-term growth. From grief and growth to discipline, perspective, and embracing life's unexpected path, this episode is a powerful reminder that endurance is built by continuing to move forward, even when the weight feels heavy. Give this episode a listen as we dive deep into Steve's life and learn about what persistence, perspective, and endurance mean to him.

If you found value in this episode and would like to help us grow, please leave the podcast a review on your platform of choice and share it with a friend(s). We appreciate your support!

Follow Steve (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)

On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Mark Lattanzi — adventure racer, navigation expert, and endurance athlete — for a deeply reflective conversation about resilience, problem-solving, and navigating life's inevitable "squiggly lines." Mark shares insights from more than 25 years in adventure racing, including his experiences in extreme events like the Marathon des Sables and the Barkley Marathons, and the mindset required to keep moving forward when conditions become unpredictable and unforgiving. He opens up about a recent shoulder injury after a fall on ice, the physical and mental challenges of multi-day expedition racing, and why the ability to accept reality and adapt quickly often matters more than raw fitness. Joe and Mark explore the parallels between endurance sports and life, including Mark's candid reflection on his divorce — the hardest thing he has faced — and how rebuilding self-confidence required patience, perspective, and time. The conversation also dives into the brutal lessons of the Patagonian Expedition Race, the unique navigation demands of adventure racing, and the mental resilience needed to tackle events that most people would never attempt. From breaking massive challenges into manageable steps to finding joy in the process rather than the outcome, this episode is a powerful reminder that endurance is built through presence, adaptability, and the willingness to keep solving the problem in front of you. Give this episode a listen as we dive deep into Mark's life and learn about what persistence, perspective, and endurance mean to him.

If you found value in this episode and would like to help us grow, please leave the podcast a review on your platform of choice and share it with a friend(s). We appreciate your support!

Follow Mark (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)

On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Adam Burns — endurance athlete, ultra-runner, and mental health advocate — for a powerful conversation about hope, discipline, and choosing meaning in the midst of struggle. Adam shares his journey from using fitness as a way to cope with bullying, depression, and anxiety, to completing an Ironman becoming the fastest person to ever run across the state of Utah. He opens up about his lifelong battle with depression, suicidal ideation, and the pressure of high achievement, and how running became both a lifeline and a tool for self-discovery. Joe and Adam explore the role of discipline in building resilience, the importance of grace when standards feel crushing, and the influence of family, faith, and community in enduring hard seasons. The conversation also dives into Adam's record-breaking 9-day, 8-hour run across Utah to raise awareness for suicide prevention, the brutal terrain and headwinds he faced, and the unwavering support of his crew that helped him keep moving forward. From surrounding yourself with people who challenge you to grow, to embracing discomfort in pursuit of something meaningful, this episode is a profound reminder that endurance is not about avoiding pain, but learning to live with purpose through it. Give this episode a listen as we dive deep into Adam's life and learn about what persistence, perspective, and endurance mean to him.

If you found value in this episode and would like to help us grow, please leave the podcast a review on your platform of choice and share it with a friend(s). We appreciate your support!

Follow Adam (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)

On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Roni Glassman — physical therapist, clinic owner, content creator, and new mom — for an honest and energizing conversation about authenticity, resilience, and choosing a path that actually fits who you are. Roni shares her journey from physical therapy school to working in a traditional clinic, and eventually stepping into entrepreneurship by opening a cash-based PT practice in Chattanooga, Tennessee, including the doubts, risks, and defining moments that pushed her to bet on herself. She opens up about building "Rehab with Roni" on social media, learning to let her real personality shine online, and why authenticity matters more than approval in a world that rewards perfection. Joe and Roni explore personal experiences with disordered eating, the role of control and structure during difficult seasons, and how awareness and honesty became turning points in their healing journeys. The conversation also dives into career alignment, leaving systems that don't prioritize listening or connection, and the challenges of starting something new before feeling ready. From optimism and resilience to parenthood, presence, and finding joy in movement, this episode is a powerful reminder that endurance isn't about grinding through discomfort, but staying true to yourself while navigating change. Give this episode a listen as we dive deep into Roni's life and learn about what persistence, perspective, and endurance mean to her.

If you found value in this episode and would like to help us grow, please leave the podcast a review on your platform of choice and share it with a friend(s). We appreciate your support!

Follow Roni (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)

On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Pete Hixson — former pastor, business coach, speaker, and nonprofit founder — for a thoughtful and faith-centered conversation about calling, trust, and what it looks like to stay on mission when life takes a unexpected turns. Pete opens up about his transition after 20 years as a pastor, including the internal struggle of charging for his work and wrestling with whether he was walking away from his calling, ultimately realizing that ministry extends far beyond a job title and into everyday obedience and relationships. He shares the deeply personal journey of raising his daughter Hope, who was born with cerebral palsy, the moment he learned to fully trust God with her future, and how that experience shaped his family's faith and purpose. Joe and Pete explore themes of trust in seasons of doubt, reflecting on how faith is built through lived experience rather than certainty, and why remembering past moments of God's presence matters when clarity feels absent. The conversation also dives into entrepreneurship, endurance, and mission-driven work, including the founding of Beyond Communities, a nonprofit focused on housing and support for individuals with disabilities, and the perseverance required to keep moving forward amid setbacks. From surrender and mindset to leadership, legacy, and answering the door when hardship knocks, this episode is a powerful reminder that endurance is found in daily choices, faithfulness, and staying focused on what truly matters. Give this episode a listen as we dive deep into Pete's life and learn about what persistence, perspective, and endurance mean to him.

If you found value in this episode and would like to help us grow, please leave the podcast a review on your platform of choice and share it with a friend(s). We appreciate your support!

Follow Pete (here)

Beyond Communities (here)

Follow Project Endure (here)

Project Endure Coaching (here)

Join The Hard Things Club (here)

Shop Project Endure (here)

Follow Joe (here)

Read Joe's Blog (here)