Not every show has to be targeted to the largest audience possible. Despite you being told that a large audience is best, it’s all about the download numbers, and all that other nonsense, the true value in my opinion is targeting a niche.

One such podcaster that does this brilliantly, is Angie Nisbet and her podcast Married to the Land.

Married to the Land is a podcast specifically tailored to rural women who want to hear from others facing similar challenges and experiences. Angie started this podcast back in September 2020, and since then, it has become a platform where rural women can share their stories and address the unique obstacles they face. As someone who is not from a rural background, I find Angie's conversations incredibly enlightening and eye-opening.

WHERE TO FIND ANGIE:

• Married To The Land Podcast
• Married To The Land Instagram
• Website

Angie’s Favourite Podcasts:

• The Imperfects
• Life Uncut

BAMBY MEDIA LINKS:

• DIY Podcaster Program
• Bamby Media Services
• YouTube Channel

Whether you already have a podcast or are just getting started, incorporating video into your podcasting strategy is becoming more and more important. I know most podcasters don’t get into podcasting to have themselves on video though, so to read this is probably painful for you. Most podcasters love the idea of audio only, because there’s a beautiful simplicity to it. 

That was the way I felt too as a long-term audio geek.

But, not only does video improve the discoverability of your show, it also attracts a whole new audience that engages with your content in different ways.

I've personally experienced the power of video in podcasting through my own podcast, "Pump Up Your Pod." By creating video versions of my podcast episodes and uploading them onto YouTube, I've seen a massive increase in listenership. In just a few short months, we've already garnered close to 20,000 views on YouTube, compared to significantly fewer listeners on podcast platforms.

So, how can you get started with video for your podcast without breaking the bank? I decided to share a bit of the bonus content that we have within our DIY Podcasters program to step you through our recommendations. We provide recommendations for video equipment that will give you a professional-looking video without overwhelming you with technical complexities.

In this episode, I show you how.

If you're ready to take your video setup to the next level or if you're an online course creator looking to create course content, I highly recommend booking a video setup consult with us. We'll assess your space, provide equipment recommendations, and guide you through the setup process virtually. 

Our DIY Podcasters Program

The DIY Podcasters program is designed to help podcasters elevate the quality of their shows. It's chock-full of valuable content, including video snippet creation, that can take your podcast to new heights.

So, if you're serious about improving your show, both in terms of audio and video, don't hesitate to check out the DIY Podcasters program. It's the best resource I've ever created to help podcasters like you enhance their podcasting production.

I hope this sneak peek into the world of video equipment for podcasting has been valuable for you. Remember, video is becoming an essential part of podcasting, and it's never too late to start incorporating it into your strategy.

GEAR WE MENTIONED:

FaceCam Pro

Sony ZVE10

Elgato Camlink

Rode Streamer X

Elgato Key Light AIr

Amaran PC60

BAMBY MEDIA LINKS:

DIY Podcaster Program

Bamby Media Services

YouTube Channel

Book a 90min Video Setup Consultation

As a podcast producer, I’m acutely aware of how crucial it is to have a reliable and high-quality microphone. As an avid user of microphones for over 15 years, first as a musician in the studio, and now in podcasting, I feel it’s my duty to give you some guidance and stop you from buying trashy equipment.

In this review, I will walk you through my experience with the Shure MV7, touching on its build quality, sound performance, and overall suitability for different recording scenarios. 

BAMBY MEDIA LINKS:

Bamby Media Services

YouTube Channel

RESOURCES WE MENTIONED:

Shure MV7 - buy on Amazon

Rode Podmic vs Shure MV7 - Microphone Battle

EQUIPMENT WE USE TO PRODUCE THIS PODCAST (PODCAST PLATFORM VERSION)

Rode Boom Arm

XLR Cables

Rode PodMic USB XLR edition

RØDE SC19 cable

Rode NT-USB Mini

Satechi USB Hub

Focusrite Clarett+

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Min

Mentioned in this episode:

DIY Podcaster - Join The Course

Learn how to edit your own podcast professionally.

DIY Podcaster

We’re discussing the journey of going pro as a podcaster today. After watching an episode of Modern Wisdom where the host, Chris Williamson speaks on “going pro” with his podcast, it got me thinking about what that truly means.  

Drawing parallels to my own experience as a singer and musician, I highlight the importance of dedication, mentorship, and continuous learning for mastery. 

I hope to challenge you to consider how you can 'go pro' and invest in your own craft. Podcasting or otherwise, what got you to where you are is not going to be what gets you to the next stage of mastery.

RESOURCES WE MENTIONED

Modern Wisdom

BAMBY MEDIA LINKS:

Bamby Media Gear

Bamby Media Services

YouTube Channel

EQUIPMENT WE USE TO PRODUCE THIS PODCAST (PODCAST PLATFORM VERSION)

Rode Boom Arm

XLR Cables

Rode PodMic USB XLR edition

RØDE SC19 cable

Rode NT-USB Mini

Satechi USB Hub

Focusrite Clarett+

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Min

Mentioned in this episode:

DIY Podcaster - Join The Course

Learn how to edit your own podcast professionally.

DIY Podcaster

I've gathered some valuable insights on podcast release schedules over the Christmas holiday period, drawing from data from over 60 global clients and deep industry analysis. Contrary to previous recommendations about taking a December break, the increasing global listenership suggests it might not be the best move anymore. I'd suggest podcasters don't halt content production in December. Instead, think about replaying your best episodes or batching your December content through November so that you can still take a break yourself.

Come January, there's a notable surge in listenership. It's vital to be ready with fresh content. Interestingly, the spike isn't uniform across all categories; health and true crime genres tend to peak early, while business sees a rise around mid-January. From what I've seen, June might actually be a more suitable month for a break especially for the Australian audience. But always keep in mind: it's essential to plan your breaks around your own needs and your podcast's broader goals.

RESOURCES WE MENTIONED

Podtrac- Industry Data

BAMBY MEDIA LINKS:

Bamby Media Gear

Bamby Media Services

YouTube Channel

EQUIPMENT WE USE TO PRODUCE THIS PODCAST (PODCAST PLATFORM VERSION)

Rode Boom Arm

XLR Cables

Rode PodMic USB XLR edition

RØDE SC19 cable

Rode NT-USB Mini

Satechi USB Hub

Focusrite Clarett+

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Min

Today, I have the pleasure of introducing you to Arielle Nissenblatt, who wears many hats – she's the community marketing manager at Descript, the creative mind behind two fantastic podcasts, Feedback with Earbuds and Trailer Park, but I can’t stop there. Arielle also runs a vibrant, engaged Podcast Community on Discord which I have been a member of for quite some time. She also regularly speaks on stage about podcasting, and I’m thrilled I could pin her down to chat with me on this show.

Arielle is not your typical podcaster; she's a podcast recommendation aficionado, and her shows bring a unique twist to the podcasting world. The real treat for Arielle, is highlighting other creators through her podcasts and newsletter, and the value she brings to the industry as a support of the medium, is not to be understated.

Arielle's insights are pure gold for any podcaster looking to shake things up and connect with their audience in a meaningful way. To get more of Arielle's wisdom and to check out her podcasts, Feedback with Earbuds and Trailer Park, make sure to visit the links below.

LINKS WE MENTIONED

Descript

Feedback with Earbuds

Earbuds Collective Newsletter

Trailer Park

Arielle’s Current Favourite Podcasts

The Daily Zeitgeist

Who? Weekly

Crime Writers On

BAMBY MEDIA LINKS:

Bamby Media Gear

Bamby Media Services

YouTube Channel

EQUIPMENT WE USE TO PRODUCE THIS PODCAST (PODCAST PLATFORM VERSION)

Rode Boom Arm

XLR Cables

Rode PodMic USB XLR edition

RØDE SC19 cable

Rode NT-USB Mini

Satechi USB Hub

Focusrite Clarett+

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Min

I've got two fantastic microphones to pin against each other today. The Shure MV7 and the Rode PodMic. Why the battle, you ask? Well, these babies are essentially cut from the same cloth. They both offer the versatility of XLR and USB connections, and the price point is basically the same. Shure and Rode are both very well known in the microphone industry, and I felt like it was worthy of a good ol’ fashioned rumble!

Before I declare any favourites, I want to make it clear that what you're about to hear is my personal opinion and specific to my voice. Your voice will have different tonality, different inflection and different frequency “hot spots”, so use this as a guide.

We start with some tricky sounds like those with heavy P's and B's to see how they handle plosives. I even treat you to a bit of singing because, hey, microphones are often used for that purpose, and I'm a singer myself.

I read a passage from Gillian Flynn's "Gone Girl" to see how well these microphones fare for voiceovers and audiobook narration. These are crucial considerations, especially if you're a content creator.

Links

Rode Podmic

Shure MV7

-----

Bamby Media Gear

Bamby Media Services

YouTube Channel

EQUIPMENT WE USE TO PRODUCE THIS PODCAST (PODCAST PLATFORM VERSION)

Rode Boom Arm

XLR Cables

Rode PodMic USB XLR edition

RØDE SC19 cable

Rode NT-USB Mini

Satechi USB Hub

Focusrite Clarett+

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Min

In today's episode, we're joined by the delightful Ellie Swift, the voice behind the popular podcast, "Shine Online with Ellie Swift". Launching her podcast in August 2020, Ellie speaks candidly about the highs and lows of consistent podcasting. Beyond being a marketing strategy, she shares her authentic journey of using podcasting as a tool to connect, share, and educate her audience. 

Ellie's thoughtful perspective on content evolution resonates with every creator: it's natural for content to change, reflecting one's growth and ever-evolving viewpoints. Her podcast serves as a key strategy funnelling potential clients towards her services. A testament to its success, a whopping 30-50% of Ellie's community discovered her through the podcast, emphasizing its transformative impact on her business trajectory.

However, every silver lining has its own cloud. Ellie sheds light on the demanding nature of maintaining consistency in podcasting. With weekly episodes amidst other professional commitments, it's a balancing act. Yet, the importance of podcasting's returns, especially in terms of repurposed content, is undeniable. Ellie emphasizes its role as a content goldmine that greatly benefits businesses.

Ellie's insights serve as a beacon for both budding and veteran podcasters. Podcasting isn't just about starting; it's about persisting, evolving, and connecting. Through her unwavering commitment, Ellie reminds us of the trust and bond forged between creators and their audience, cementing podcasting as an invaluable medium in today's digital age.

Links

Shine Online with Ellie Swift

Ellie's Sold Out Masterminds Program

Ellie’s Instagram

Diary of a CEO - Ellie’s favourite podcast right now

Bamby Media Gear

Bamby Media Services

YouTube Channel

EQUIPMENT WE USE TO PRODUCE THIS PODCAST (PODCAST PLATFORM VERSION)

Rode Boom Arm

XLR Cables

Rode PodMic USB XLR edition

RØDE SC19 cable

Rode NT-USB Mini

Satechi USB Hub

Focusrite Clarett+

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Min

Today I’m sharing my insights on how to record high-quality content using nothing but your iPhone and a microphone. In this episode, I'll walk you through the essential equipment, setup, and tips that I've personally found invaluable for producing top-notch recordings on the go.

The Essential Gear

My weapon of choice is the Rode PodMic USB microphone. It's compact and perfect for travellers like me, but it does come with a pop filter that adds a bit of bulk. Don't be put off by its size, though, because that pop filter is crucial for reducing those annoying plosive sounds, like P's and B's, in your recordings. And to keep your recording stable and shake-free, a reliable tripod is a must. My personal favourite is the Manfrotto Tripod with a smartphone adapter. It's not only sturdy but also highly portable, allowing me to record from virtually anywhere.

Setting Up Your Smartphone

Now, let's talk about the heart of this mobile podcasting setup—your smartphone. I use an iPhone 14 Pro, and I'll show you how to connect it to the Rode PodMic USB microphone using a separate USB cable. I'll also walk you through the benefits of the Rode Central app, which allows you to fine-tune your microphone's settings for that perfect audio quality.

Lighting and Noise Control

Don't underestimate the significance of lighting and noise control. While recording, I always make sure to have good natural light. However, I'm well aware that sometimes you can't control external noise, like chirping birds or barking dogs. Here's my advice: pause and let the noise pass, making post-production editing a breeze.

Cinematic Touch and Camera Placement

For that extra touch of professionalism, I often use the cinematic camera option available on my iPhone 14 Pro. It creates a beautiful background blur that instantly elevates the quality of your recordings. I also recommend using the back camera for higher video quality, even if it means you can't see yourself during the recording.

Recording with Guests

If you plan to have guests on your podcast while on the go, I suggest keeping it simple with a single high-quality microphone that you can pass around. This ensures a smooth flow of conversation without the hassle of multiple microphones and phones.

Conclusion

So, there you have it! My personal tips and tricks for recording professional podcast episodes on the go. Whether you're a digital nomad, a traveller looking to create content, or simply curious about diversifying your recording locations, I hope you found these insights helpful.

Resources Mentioned:

Rode SC21 USB cable

Manfrotto Tripod

Manfrotto Smartphone adapter

Rode Central App

LINKS:

Bamby Media Gear

Bamby Media Services

YouTube Channel

EQUIPMENT WE USE TO PRODUCE THIS PODCAST

Rode Boom Arm

XLR Cables

Rode PodMic USB XLR edition

RØDE SC19 cable

Rode NT-USB Mini

Satechi USB Hub

Focusrite Clarett+

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Min

I’m super excited to be chatting with Suz Chadwick today about using your podcast as a marketing tool. Suz is an expert in personal branding and, having recently celebrated the 300th episode of her podcast, The Brand Builder’s Lab, I thought this was a perfect time to sit down and discuss her podcasting journey and the challenges and successes she’s experienced along the way. 

Suz is funny, intelligent, has an incredible energy, and with her wealth of knowledge on podcasting and personal branding, you’re going to love her. In this episode, we delve into how Suz uses her podcast as a primary marketing channel for her businesses and how she has successfully monetised her podcast.

The Power of Enthusiasm:

One standout feature of The Brand Builder’s Lab is Suz’s infectious enthusiasm. Her genuine passion for the content resonates with her audience and this energy has certainly contributed to the longevity of the show. Some of her super fans have not only remained loyal listeners but have also become clients, showcasing the power of podcasting as a marketing tool.

Monetising the Podcast:

Suz's podcast has been a lucrative venture, generating over $350,000 in revenue. She shares insights into podcast monetisation, highlighting the importance of advertising and marketing on one's own podcast. Suz strategically uses pre-roll and post-roll advertisements to promote her products and services, aligning these promotions with her marketing calendar. This approach allows her to convert podcast listeners into clients while maintaining control over her marketing efforts.

Consistency and Mindset:

Consistency has been a key factor in Suz's podcasting success. She emphasises the importance of maintaining a regular release schedule and treating podcasting as a non-negotiable aspect of her business strategy. Suz encourages aspiring podcasters to stay committed and not be disheartened by slow initial growth. Like a business, building a podcast takes time and dedication.

Suz’s journey in podcasting is a testament to the power of consistency, passion, and smart marketing. The Brand Builder’s Lab has not only enriched her brand but has also generated substantial revenue. Suz's story serves as an inspiration for aspiring podcasters and entrepreneurs alike, emphasising the potential of podcasting as a tool for building a lasting brand and driving business success.

Links

Connect with Suz Chadwick:

• Podcast: The Brand Builder’s Lab
• The next round of Brand Builders Academy starts 16th October! Learn more here
• Website: https://suzchadwick.com/
• Instagram: https://www.instagram.com/suzchadwick/

Bamby Media Gear

Bamby Media Services

YouTube Channel

EQUIPMENT WE USE TO PRODUCE THIS PODCAST

Rode Boom Arm

XLR Cables

Rode PodMic USB XLR edition

RØDE SC19 cable

Rode NT-USB Mini

Satechi USB Hub

Focusrite Clarett+

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Min