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In our latest QMS podcast episode, we’re tackling the pressing issues, opportunities, and trends that shape our industry.

From market trends to policy developments, we’ve got insights straight from the experts. Want your questions answered? You can submit them via our social media or anonymously through the link in our bio.

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Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast

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Join us as Murray McConchie shares his journey of modernising a traditional family farm in south-west Scotland. In conversation with Kirsten and Robert, Murray discusses his farming system, the role diversification has played in building resilience, and how he is adapting to environmental and market challenges. From practical insights on livestock and land management to opportunities beyond the farm gate, this episode offers valuable ideas and inspiration for farmers looking to strengthen and future-proof their businesses. Plus, hear the unforgettable story of a 100th birthday celebration featuring a zipline...

Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast

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Welcome to a brand new series of the QMS podcast and a fresh way of telling the story of Scotland’s red meat sector 🥩

In this pilot episode, we introduce your new hosts, Kirsten Williams and Robert Ramsay. With a wealth of experience across farming, consultancy and the wider industry, they bring real insight, practical knowledge and a shared passion for the sector.

Together, they’ll be guiding you through this series as we explore Scotland’s red meat supply chain, from farm to fork and everything in between.

In this episode, you’ll hear about their backgrounds, what drives them, and their perspectives on the challenges and opportunities facing the industry today. They’ll also set the scene for the series ahead, explaining why it’s so important to understand the full journey of red meat production and tackle some of the common misconceptions along the way.

This is just the beginning. Over the coming episodes, we’ll be diving deeper into each stage of the supply chain, bringing you expert insights, real stories and practical takeaways from across Scotland.

🎧 Join us as we follow the journey from farm to fork.

Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast

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Discover expert strategies for enhancing beef and lamb systems. Learn about nutrition, health planning, and effective transitions for livestock management.

In the world of farming, especially in beef and lamb production, achieving efficiency and sustainability is more crucial than ever. With rising demand and ever-evolving challenges, farmers must adapt their practices to ensure success. In this podcast, we’re joined by industry experts Lorna Shaw and Fiona Crowden, discussing animal health, nutrition, and efficient farming practices. Here’s what every farmer needs to know to optimise their operations and prepare for future challenges.

Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast

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This latest podcast episode builds on the discussions from our Building Better Beef Supply Chain event, offering those who couldn’t attend, or who want to revisit the key themes, the chance to hear more through practical, experience-led conversation.

Bringing together an independent consultant, and working farmer, the first episode in this two part episode explores how the beef and lamb supply chain can become more resilient, efficient and future-ready, with a strong focus on real on-farm insight and lived experience.

Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast

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This episode dives in to the wide variety of routes into a career in Scotland's red meat supply chain, giving a behind-the-scenes look at the stories, motivations, and opportunities that shape careers across the sector. With insights from three special guests reflecting different journeys into the industry, the episode also includes an update from Kate Rowell, Chair of Quality Meat Scotland, as well as market insights from our specialist Abby Tong.

Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast

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This episode dives into the latest updates to the QMS Cattle & Sheep Assurance Scheme, what’s changing, why it matters, and how it strengthens both farmer practicality and consumer trust. With insights from farmer and QMS board member Niall Jeffrey and Kathryn Kerr, Head of Brands Integrity, we explore how collaboration and clarity are shaping the next 35 years of assurance.

Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast

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This Lamb for St Andrew’s Day episode brings together three voices at the heart of Scotland’s Scotch Lamb story.

Tracy Martin talks us through QMS’s campaign approach and how raising the profile of Scotch Lamb during November supports farmers and inspires consumers.

From the auction ring, Robbie Hamilton shares what the trade looks like at this time of year — and why industry backing matters for both confidence and connection.

Finally, shepherdess and Scotch Ambassador Anna McKinnon reflects on her journey, the role of storytelling in modern farming, and why championing Scotch Lamb is more than a job — it’s a responsibility.

Insight, authenticity, and the spirit of Scotland’s national day all in one episode.

Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast

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Scotland’s red meat goes global! Tune in as our host Claire Taylor deep dives in the highlights, insights and opportunities from Anuga 2025 – one of the world’s biggest food and drink trade shows.

Hear from Kate Rowell, Iain Macdonald, Tom Gibson and Mairi Gougeon MSP on exports, opportunity and the power of provenance.

Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast

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In this episode of the QMS Podcast, Kate reflects on a busy month of activity, sharing key meetings, industry takeaways, and a look ahead to what’s next for QMS, including our presence at Anuga in October. Abby brings market insight, exploring current conditions and the consumer trends shaping demand both at home and abroad. We then turn to the latest Scotch campaign, where Emma explains how it was developed with a focus on trust, traceability, and tradition, alongside the media channels driving reach from TV to digital and in-store. Jennifer shares her personal journey as one of the featured farmers, discussing the importance of visibility for real Scottish farmers, quality assurance, and buying local, while also reflecting on succession planning as Angus shows growing interest in the farm. Emma closes with a look at first-month campaign results, what’s resonating with audiences so far, and how the campaign ties into longer-term goals for the Scotch brands and QMS’s wider marketing plans for the year ahead.

Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast