This episode: Organizing an annual Hill Day is a great way to engage your members and stakeholders by showing them the impact they can have through meeting with legislators, regulators, and other decision makers. The excitement of visiting Washington, DC, and seeing our system of government up close can inspire and energize your members about the association and its mission. Hill Day events build relationships among members and staff (both association staff and federal staff) while providing a unique form of networking for your profession or industry's community. Education about the mission and message of the association supports stakeholders and informs decision makers. But how do you keep the momentum going after everyone goes home? It's all about the follow up! And the follow up relies on maintaining the relationships that are initially formed at your annual Hill Day event. My guest this week, Anne Dar Conte, CAE, of Hill Staffer, shares her expertise and unique insights into building and maintaining a legislative program that may (or may NOT) include a Hill Day event. She has excellent advice on how and why it should be part of the strategic plan, and Anne believes that some groups should NOT organize a Hill Day event. That's right; it may not be right for your organization. We discuss advocacy programs, who can lobby, and why you may want to organize local and state level visits to support your federal outreach program. How do you extend the impact of your Hill visits? Share a comment!