We discuss if the management industry is a hot mess, do firms need a CMO who is a brand marketer or a performance marketer, what life is like for channel partners when activist investors attack a core partner, and how ChatGPT will change the world and your industry.

The post Behind the Headlines-Management Consulting Influence, Performance Marketing, Salesforce, and ChatGPT appeared first on Rattle and Pedal.

Challenger Sale author, Matt Dixon, shares how to overcome client indecision with findings from his latest book, JOLT Effect, covering the research of 2.5M sales interactions.

The post Overcoming Client Indecision with Matt Dixon, Co-Author of The Challenger Sale and JOLT Effect. appeared first on Rattle and Pedal.

Moviri becomes the first firm to be assessed in our new episode format, “Brand Breakdowns.” We analyze this software development firm’s market face from top to bottom to discern what’s working and what could use some work.

The post Brand Breakdown – Moviri appeared first on Rattle and Pedal.

Jeff and Jason break down how to build a system that proactively opens conversations with prospective clients.

The post 5 Steps to a High-Performance Lead Generation Program appeared first on Rattle and Pedal.

Mazen Ghalayini from West Monroe joins us to talk about the firm’s “Be digital.” positioning and what it takes to lead in a high-performance firm.

The post Being Digital with Mazen Ghalayini from West Monroe appeared first on Rattle and Pedal.

We dive “Behind the Headlines” and discuss the strategic implications of EY’s noteworthy split-up of its consulting and audit businesses. What does it mean to consulting practices in and beyond the accounting industry?

The post Behind the Headlines-The Strategic Implications of an EY Split appeared first on Rattle and Pedal.

Bryan Graiff, Private Equity Practice Leader from Armanino shares what it takes to grow a respected regional accounting firm into a national one. We cover strategy, people, M&A, integration, adaptability, and lots more.

The post Getting Your Firm to the National Level with Bryan Graiff from Armanino appeared first on Rattle and Pedal.

We introduce our new “In 5 Steps” episode format. In our pilot, we tackle the hairy challenge of creating a memorable solution architecture, so you don’t have to hear a client say, “I didn’t know you did that.” after they hire your competitor instead of your firm.

The post Solution Architecture in 5 Steps appeared first on Rattle and Pedal.

Mary Herrmann, executive coach and practice leader from Bravanti, a global leadership firm, shares how we leaders can get the most out of our coaches and why your organization should be coaching your people to achieve high performance.

The post Why Your Organization Should be Coaching Your People to Achieve High Performance appeared first on Rattle and Pedal.

Over 1.4M lifetimes of content were added to the world in 2020 alone. How will your thought leadership stand out? Jeff and Jason discuss 5 ways services firms can cut through the noise.

The post Cutting Through the Noise appeared first on Rattle and Pedal.