Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

By Greg McDaniel & Matt Johnson - Learn How To Blend High-Tech & High-Touch ReBusinessEntrepreneurshipMarketing
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Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast episodes

  • Tuesday Tactical: Productivity and Effectiveness in a Virtual Working World w/Angela Kristen-Taylor

    With more people working from home than ever before, those who haven't adjusted to the new normal struggle with getting into work routines and being productive. It can be incredibly challenging to maintain the same level of productivity and effectiveness without the traditional work structures many people function in.

    Being away from the office doesn't have to mean sacrificing how well we work, we can still maintain the structures by replicating them in the virtual world.

    How can we perform at the same level virtually as we did in a physical office space, and what tools do we employ? In this episode, integrative productivity expert and CEO/Founder of The Limitless Collaborative, Angela Kristen Taylor joins us. She talks about her new project and how it's helping people work better virtually.

    Three Things You'll Learn in This Episode

    How our emotions impact our effectiveness

    Productivity is rooted in emotion and how we feel on the inside directly correlates to how we perform on the outside. For many people, the stress of commuting to work is actually internally draining. By removing that, we can reduce stress, improve our emotional state and raise our productivity.

    Ways to replicate the accountability of the office

    If you're used to showing up in the office where there are specific roles, functions and ways of functioning, it can be hard to have the accountability of showing up to work, or to get in the zone for work. However, it's not impossible to adjust to a new way of doing things.

    Why virtual doesn't need to be an inferior working experience

    Working virtually doesn't have to be a lesser experience or a downgrade. For most people transitioning from a physical office space, the worry is not having the same feeling of support and community. You can still have that support structure virtually by leveraging digital tools.

    Guest Bio

    Angela Kristen Taylor is an integrative productivity expert, CEO & Founder of The Limitless Collaborative at Productive Souls, Author, and Speaker. She helps ambitious entrepreneurs and sales professionals overcome chaos so they can create the life and business they want. Visit thelimitlesscollaborative.com for more information.

    27 min
  • Tuesday Tactical: Productivity and Effectiveness in a Virtual Working World w/Angela Kristen-Taylor

    With more people working from home than ever before, those who haven’t adjusted to the new normal struggle with getting into work routines and being productive. It can be incredibly challenging to maintain the same level of productivity and effectiveness without the traditional work structures many people function in. 

     

    Being away from the office doesn’t have to mean sacrificing how well we work, we can still maintain the structures by replicating them in the virtual world. 

     

    How can we perform at the same level virtually as we did in a physical office space, and what tools do we employ? In this episode, integrative productivity expert and CEO/Founder of The Limitless Collaborative, Angela Kristen Taylor joins us. She talks about her new project and how it’s helping people work better virtually. 

     

    Three Things You’ll Learn in This Episode

     

    How our emotions impact our effectiveness 

    Productivity is rooted in emotion and how we feel on the inside directly correlates to how we perform on the outside. For many people, the stress of commuting to work is actually internally draining. By removing that, we can reduce stress, improve our emotional state and raise our productivity. 

     

    Ways to replicate the accountability of the office 

    If you’re used to showing up in the office where there are specific roles, functions and ways of functioning, it can be hard to have the accountability of showing up to work, or to get in the zone for work. However, it’s not impossible to adjust to a new way of doing things. 

     

    Why virtual doesn’t need to be an inferior working experience 

    Working virtually doesn’t have to be a lesser experience or a downgrade. For most people transitioning from a physical office space, the worry is not having the same feeling of support and community. You can still have that support structure virtually by leveraging digital tools. 

     

     

    Guest Bio


    Angela Kristen Taylor is an integrative productivity expert, CEO & Founder of The Limitless Collaborative at Productive Souls, Author, and Speaker. She helps ambitious entrepreneurs and sales professionals overcome chaos so they can create the life and business they want. Visit thelimitlesscollaborative.com for more information.

    27 min
  • How to Stay Ahead of the Curve in Real Estate w/Jason Morris

    We are living in strange times, and a lot of agents are concerned about what the future of the real estate industry will look like. While no one knows for sure what the future holds, one thing is certain: there are still massive opportunities available to us in real estate. How can we keep doing business amidst the craziness and what should we be preparing for once COVID-19 comes to an end? To stay successful in real estate, we have to be willing to move with the times and adapt where necessary. On this episode, author and coach Jason Morris shares how to stay ahead of the curve in real estate. Three Things You'll Learn in This Episode - There's never been a better time to make calls. Most of our competition isn't picking up the phone, despite more people having time to take calls; take advantage of this period. - To stay successful, it's vital we move with the times.The real estate industry isn't coming to a close, it's adapting, so we have to adapt with it. - Start finding effective ways to show houses in the future. Even after COVID-19 has passed, people will be hesitant to attend open houses; start working on a virtual solution now. Guest Bio Jason Morris is a Myrtle Beach real estate agent with eXp Realty. He is also a coach and the Founder of Jason Morris Group. Jason is the author of How to Be a FSBO Master. He is passionate about helping agents build businesses that work for them, so they can take back control of their lives and incomes. To find out more about Jason, head to: Jasonmorrisgroup.com https://www.facebook.com/realestateagentsthatreallywork/ https://www.amazon.com/How-FSBO-Master-Estate-agents-ebook/dp/B071HKPSB4 Subscribe on iTunes: https://goo.gl/P4twTZ Subscribe on Stitcher: http://goo.gl/lVjrOX Back episodes and other content: http://www.mcdanielrealestatesystems.com/

    1 hr 6 min
  • How to Stay Ahead of the Curve in Real Estate w/Jason Morris

    We are living in strange times, and a lot of agents are concerned about what the future of the real estate industry will look like. While no one knows for sure what the future holds, one thing is certain: there are still massive opportunities available to us in real estate. How can we keep doing business amidst the craziness and what should we be preparing for once COVID-19 comes to an end? To stay successful in real estate, we have to be willing to move with the times and adapt where necessary. On this episode, author and coach Jason Morris shares how to stay ahead of the curve in real estate. Three Things You’ll Learn in This Episode - There’s never been a better time to make calls. Most of our competition isn’t picking up the phone, despite more people having time to take calls; take advantage of this period. - To stay successful, it’s vital we move with the times.The real estate industry isn’t coming to a close, it’s adapting, so we have to adapt with it. - Start finding effective ways to show houses in the future. Even after COVID-19 has passed, people will be hesitant to attend open houses; start working on a virtual solution now. Guest Bio Jason Morris is a Myrtle Beach real estate agent with eXp Realty. He is also a coach and the Founder of Jason Morris Group. Jason is the author of How to Be a FSBO Master. He is passionate about helping agents build businesses that work for them, so they can take back control of their lives and incomes. To find out more about Jason, head to: Jasonmorrisgroup.com https://www.facebook.com/realestateagentsthatreallywork/ https://www.amazon.com/How-FSBO-Master-Estate-agents-ebook/dp/B071HKPSB4 Subscribe on iTunes: https://goo.gl/P4twTZ Subscribe on Stitcher: http://goo.gl/lVjrOX Back episodes and other content: http://www.mcdanielrealestatesystems.com/

    1 hr 6 min
  • Tuesday Tactical: 3 Steps to a Lifestyle Real Estate Business w/Reshia Lea Guarnotta

    The best way to build a brand that fits seamlessly into our lives is by creating something that works for our lifestyle choices. To do that, we have to lean into the activities we enjoy and look for clients we genuinely like working with.

     

    How can we build a brand that works with our personal identities? 

     

    A lifestyle business is centered on making our lives easier, so what are the practical elements we have to incorporate into our businesses to make sure everything runs smoothly?

     

    On this episode, brand strategist and Realtor, Reshia Lea Guarnotta shares the three steps to starting a lifestyle real estate business. 

     

    Three Things You’ll Learn in This Episode 

    • One of the best ways to build a brand for ourselves is by finding our happiness and capitalizing on it. Find the parts of the business we really enjoy and lean into those activities.
    • Human error is inevitable, we all mess up from time to time. The best way to handle this is by having templates and checklists in place; by setting up effective systems we can minimize the impact of mistakes.
    • Maintain relationships with past clients through social media. Sending a text or posting something on an online platform is a great way to stay in touch with our spheres without being too formal.

     

    Guest Bio

    Reshia Lea Guarnotta is a Realtor, brand strategist and marketing and sales strategy expert. She is also a public speaker and the host of the Boss Life Uncorked Podcast. Reshia got her real estate license in 2004, when she was just 19, and hasn’t looked back since. Reshia is passionate about helping women in the real estate industry through one-on-one coaching and classes that help build them confidence, learn better marketing hacks, negotiate with power and attract higher quality clients. 

     

    To find out more about Reshia, head to:

    https://www.reshialea.com/
    https://www.youtube.com/channel/UCKlusJsDMoOYX8BJJ5B_5tg/featured

    www.uncorkedwithreshia.com 

    And follow her at @reshialea on Instagram

    31 min
  • Tuesday Tactical: 3 Steps to a Lifestyle Real Estate Business w/Reshia Lea Guarnotta

    The best way to build a brand that fits seamlessly into our lives is by creating something that works for our lifestyle choices. To do that, we have to lean into the activities we enjoy and look for clients we genuinely like working with.

     

    How can we build a brand that works with our personal identities? 

     

    A lifestyle business is centered on making our lives easier, so what are the practical elements we have to incorporate into our businesses to make sure everything runs smoothly?

     

    On this episode, brand strategist and Realtor, Reshia Lea Guarnotta shares the three steps to starting a lifestyle real estate business. 

     

    Three Things You’ll Learn in This Episode 

    • One of the best ways to build a brand for ourselves is by finding our happiness and capitalizing on it. Find the parts of the business we really enjoy and lean into those activities.
    • Human error is inevitable, we all mess up from time to time. The best way to handle this is by having templates and checklists in place; by setting up effective systems we can minimize the impact of mistakes.
    • Maintain relationships with past clients through social media. Sending a text or posting something on an online platform is a great way to stay in touch with our spheres without being too formal.

     

    Guest Bio

    Reshia Lea Guarnotta is a Realtor, brand strategist and marketing and sales strategy expert. She is also a public speaker and the host of the Boss Life Uncorked Podcast. Reshia got her real estate license in 2004, when she was just 19, and hasn’t looked back since. Reshia is passionate about helping women in the real estate industry through one-on-one coaching and classes that help build them confidence, learn better marketing hacks, negotiate with power and attract higher quality clients. 

     

    To find out more about Reshia, head to:

    https://www.reshialea.com/
    https://www.youtube.com/channel/UCKlusJsDMoOYX8BJJ5B_5tg/featured

    www.uncorkedwithreshia.com 

    And follow her at @reshialea on Instagram

    31 min
  • Going Hyper-Local: Building Superfans and Finding Your Community Niche w/Paige Schulte

    To build influence within our local communities, we have to stop trying to be everything to everyone and start niching down. The key to being hyper relevant lies in being hyper local.

     

    How can we carve out niches for ourselves, and how do we stay top of mind for the people in our communities? 

     

    It’s time to start narrowing down our focus and providing value to the people in our marketplaces.

     

    On this episode, Realtor at Windermere Professional Partners, Paige Schulte shares how to go hyper-local and find a niche. 

     

    Three Things You’ll Learn in This Episode 

    • To create a niche, we can’t worry about helping everyone with everything. We have to be intentional and decide what we want to be known for. 
    • Showing up to every community event isn’t always possible, but showing up on social media is. Show up consistently on platforms like Instagram Stories.
    • Know who you’re talking to: Simply having a particular person in mind as our target audience can help with creating great, relevant content.

     

    Resources + Links

     

    Rockstar Agent Marketing Toolkit - Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your career right NOW.

     

    Subscribe on YouTube

     

    Guest Bio

    Paige Schulte is a Realtor at Windermere Professional Partners. After relocating to Gig Harbor, Washington four years ago, Paige decided to enter the real estate space with the intention of becoming the top agent in her marketplace- and succeeded. Paige uses social media and her blog to build strong relationships with her clients that stand the test of time. 

     

    To find out more about Paige, head to:

    https://www.linkedin.com/in/paige-schulte

    www.askpaigeschulte.com

    You can also follow her at @PaigesGig on Instagram

    52 min
  • Going Hyper-Local: Building Superfans and Finding Your Community Niche w/Paige Schulte

    To build influence within our local communities, we have to stop trying to be everything to everyone and start niching down. The key to being hyper relevant lies in being hyper local.

     

    How can we carve out niches for ourselves, and how do we stay top of mind for the people in our communities? 

     

    It’s time to start narrowing down our focus and providing value to the people in our marketplaces.

     

    On this episode, Realtor at Windermere Professional Partners, Paige Schulte shares how to go hyper-local and find a niche. 

     

    Three Things You’ll Learn in This Episode 

    • To create a niche, we can’t worry about helping everyone with everything. We have to be intentional and decide what we want to be known for. 
    • Showing up to every community event isn’t always possible, but showing up on social media is. Show up consistently on platforms like Instagram Stories.
    • Know who you’re talking to: Simply having a particular person in mind as our target audience can help with creating great, relevant content.

     

    Resources + Links

     

    Rockstar Agent Marketing Toolkit - Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your career right NOW.

     

    Subscribe on YouTube

     

    Guest Bio

    Paige Schulte is a Realtor at Windermere Professional Partners. After relocating to Gig Harbor, Washington four years ago, Paige decided to enter the real estate space with the intention of becoming the top agent in her marketplace- and succeeded. Paige uses social media and her blog to build strong relationships with her clients that stand the test of time. 

     

    To find out more about Paige, head to:

    https://www.linkedin.com/in/paige-schulte

    www.askpaigeschulte.com

    You can also follow her at @PaigesGig on Instagram

    52 min
  • Tuesday Tactical: 3 Objection Handlers for High-End Homeowners w/Michael LaFido

    The luxury market is largely insulated from economic shifts, so there has never been a better time to break into the space. But many agents often feel like the luxury market is high stakes, especially when they are faced with objections. 

     

    The only way to handle objections effectively is to prepare for them in advance. If we can go into appointments with sellers knowing how to respond, we can position ourselves as the obvious choice for the listing.

     

    What are some of the common objections raised by sellers, and how can we respond to them?

     

    On this episode, Founder and CEO of the Luxury Listing Specialist Designation (LUXE) and host of the Luxury Listing Specialist Podcast, Michael LaFido, returns to the show to discuss 3 common objections and how to handle them. 

     

    Three Things You’ll Learn in This Episode 

     

    How to handle the experience objection

    Agents new to the luxury market are often worried about being asked if they’ve sold a high-end property before. If not, the best response is to leverage agents in our networks who have sold luxury homes.

     

    How to handle an objection about local knowledge

    Often, sellers will ask agents if they’ve sold properties in their area before. If we aren’t local, it’s a good idea to have testimonials and past videos on hand to show the value we bring.

     

    What we can do about price objections

    When a seller has been given an unrealistic selling price by another agent, they’re likely to object to a lower suggestion from us. Combat this by asking the seller to have their home appraised. 

     

     

    Resources + Links

     

    Rockstar Agent Marketing Toolkit - Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your career right NOW.

     

    Subscribe on YouTube

     

    Guest Bio

    Michael LaFido is a top-producing luxury Realtor, national trainer, and a leading authority in the luxury real estate space. He is the  Founder and CEO of the Luxury Listing Specialist Designation (LUXE), host of the Luxury Listing Specialist Podcast, as well as the Founder and Marketing Strategist of Marketing Luxury Group. Michael is the author of Luxury Listing Specialist: Dominate Luxury Listings in Your Market. 

     

    To find out more about Michael, head to:

    facebook.com/luxurylistngspecialist

    Luxurylistingspecialist.com

    Luxuryspecialistgear.com

    28 min
  • Tuesday Tactical: 3 Objection Handlers for High-End Homeowners w/Michael LaFido

    The luxury market is largely insulated from economic shifts, so there has never been a better time to break into the space. But many agents often feel like the luxury market is high stakes, especially when they are faced with objections. 

     

    The only way to handle objections effectively is to prepare for them in advance. If we can go into appointments with sellers knowing how to respond, we can position ourselves as the obvious choice for the listing.

     

    What are some of the common objections raised by sellers, and how can we respond to them?

     

    On this episode, Founder and CEO of the Luxury Listing Specialist Designation (LUXE) and host of the Luxury Listing Specialist Podcast, Michael LaFido, returns to the show to discuss 3 common objections and how to handle them. 

     

    Three Things You’ll Learn in This Episode 

     

    How to handle the experience objection

    Agents new to the luxury market are often worried about being asked if they’ve sold a high-end property before. If not, the best response is to leverage agents in our networks who have sold luxury homes.

     

    How to handle an objection about local knowledge

    Often, sellers will ask agents if they’ve sold properties in their area before. If we aren’t local, it’s a good idea to have testimonials and past videos on hand to show the value we bring.

     

    What we can do about price objections

    When a seller has been given an unrealistic selling price by another agent, they’re likely to object to a lower suggestion from us. Combat this by asking the seller to have their home appraised. 

     

     

    Resources + Links

     

    Rockstar Agent Marketing Toolkit - Featuring our favorite scripts, tutorials and quickstart guides to marketing strategies like Facebook Live, door-knocking, remarketing advertising, open houses and referrals. Get actionable ideas and tactics you can use in your career right NOW.

     

    Subscribe on YouTube

     

    Guest Bio

    Michael LaFido is a top-producing luxury Realtor, national trainer, and a leading authority in the luxury real estate space. He is the  Founder and CEO of the Luxury Listing Specialist Designation (LUXE), host of the Luxury Listing Specialist Podcast, as well as the Founder and Marketing Strategist of Marketing Luxury Group. Michael is the author of Luxury Listing Specialist: Dominate Luxury Listings in Your Market. 

     

    To find out more about Michael, head to:

    facebook.com/luxurylistngspecialist

    Luxurylistingspecialist.com

    Luxuryspecialistgear.com

    28 min

About Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

From the publisher's feed

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored delivers 3 live shows/wk showing you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business.