Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Most people know the different techniques for real estate, but don't know how to apply them. Luckily there are platforms and systems that can teach us how to buy and sell real estate. Enter Wicked Smart, which coaches people on how to properly scale and automate their businesses throughout North America.

How exactly does Wicked Smart help us when it comes to real estate, can we do deals in a non-traditional way and what are some of the alternative options?

In this episode, Amazon Best-Selling Author and CEO of Smart Real Estate Coach, Zachary Beach joins us to talk about Wicked Smart, how it creates opportunities and what is so uniquely powerful about it.

You'll also learn;

• The investment side of real estate

• Stepping into alternative options

• Being rich vs being wealthy

• Should we keep it local?

• Lead generation and looking through another lens

Guest Bio

Zachary Beach is an Amazon Best-Selling Author of The New Rules of Real Estate Investing and revised edition of Real Estate On Your Terms. He has been an authority in real estate for 8 years now and has personally completed hundreds of real estate transactions and mentored investors to complete thousands of transactions.

At the age of 25, Zachary decided to leave the world of bartending and personally training and jump into the family business. His focus is split between being a CEO for Smart Real Estate Coach where I help real estate investors grow and scale their business and being a Founder of Propsperity.io and Partner at Original Real Estate, where he helps homeowners sell their property.

If Zachary is not working, you will find him enjoying the outdoors or spending time with his wife Kayla and two kids Remi and Bellamy. His passion for family and business is what keeps him motivated and excited to take on each day.

Visit https://smartrealestatecoach.com/

Find Zachary on Instagram @zacharybeachofficial

Find Zachary on LinkedIn @Zachary Beach

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Assessing opportunity has always been a challenge for real estate agents. Fortunately, with new tools on the rise, it's much easier to apply these advanced solutions to maximize our success and one of these revolutionary tools is TopHap.

TopHap is a real estate technology company that makes investor-grade analytics simple and accessible to everyone.

How exactly is TopHap changing the real estate industry? How does its data visualization platform aid real estate research?

In this episode, CEO and Co-founder of TopHap, Anton Danilovich joins us to talk about how TopHap came about, how it's helping Realtors and how we can extract the most value from it.

You'll also learn;

• The power of TopHap

• Why platforms like TopHap have never been done before.

• Why the industry has been so focused on lead generation

• Looking through the investor lens

• How TopHap works with appraisers, lenders and more

Guest Bio

Anton Danilovich is the CEO and Co-founder of TopHap, a comprehensive data and analytics platform for real estate enterprises. With a passion for innovation and a deep understanding of the real estate industry, Anton has created a platform revolutionizing how people and enterprises analyze and make decisions about real estate.

Anton is a visionary leader who has brought together a team of experts in data science, machine learning, and real estate to build a platform that combines every known real estate dataset in the United States with TopHap's proprietary data visualization and valuation platform. This allows operators to make confident decisions quickly and at scale.

Anton's commitment to innovation and customer satisfaction has made TopHap a leading player in the real estate data and analytics space.

In his role as CEO, Anton is dedicated to helping organizations unlock the full potential of data and make informed, data-driven decisions about real estate. With a track record of success and a passion for innovation, Anton is poised to continue driving TopHap forward as a leader in the real estate data and analytics industry.

Visit https://www.tophap.com/

Find Anton on LinkedIn @Anton Danilovich

Follow Anton on Instagram @anton.re.biz

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

Hunting for leads in a different pool can be scary, especially when you're not used to it. Sometimes we have to take the leap.

How can we go from REO to probate leads? Do expired leads still bring value? How do we get started on REO if we haven't done it before?

In this episode, REO MASTER and REALTOR Associate, SFR at Coldwell Banker Howard Spencer joins us to talk about his pre-foreclosure process, how showing you care is a marketing strategy and how he got into hedge funding.

You'll also learn;

• Working with expired leads

• Return on renovation

• Why an online presence is so important

• Hedge funds and how to get into them

Guest Bio

Howard Spencer, a dedicated real estate professional, thrives on his commitment to serving his clients with an unwavering dedication. Rooted in a steadfast business philosophy, Howard's mission is to deliver unparalleled service, ensuring a seamless real estate journey that leaves a lasting positive impact. His passion for excellence has led clients to not just seek his guidance but to recommend his services to friends and family, a testament to his exceptional approach.

Howard Spencer is not just a real estate agent; he is a purveyor of seamless experiences, a guide through the labyrinth of property transactions, and a source of trusted advice. With a foundation built on education, fortified by hands-on expertise, and fueled by genuine passion, Howard remains a pillar of the real estate community, leaving an indelible mark on all those fortunate enough to engage with his services.

Find Howard on LinkedIn @Howard Spencer

Find Howard on Facebook @Howard Spencer

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

All over real estate, people are panicking because they don't have deals. This market is not an easy one to navigate, and on the mortgage side of the industry, lenders are in trouble.

Why are lenders pivoting and cutting back? What are some of the things that we don't know about mortgage? What are some proven successful mortgage strategies that we can use?

In this episode, VA Loan Specialist, Derrick Evens joins us to talk about how to make it rain in a challenging market.

You'll also learn;

• Why we should spend more time and energy on our sphere

• Adding more value to high value partners

• Social media reels and short form videos

• Marketing: Stop throwing money away on it

Guest Bio

Derrick Evens is here to serve ALL, but his professional focus is on those who have worn the cloth. Too often, veterans are targeted by money-hungry mobsters just looking for a trusting "client" to take the bait. He has spent his career as a Consumer Advocate and now as a Veteran Advocate, specifically working in the VA Mortgage industry to help veterans buy and refinance their homes in an easy, efficient and inexpensive way.

Derrick's goal is to serve YOU, the Veteran or Active Duty Service Member to the absolute best of his ability.

Find Derrick on LinkedIn @Derrick Evens

Subscribe to his YouTube Channel @SmarterSanDiego

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

A lot of people, not just agents, struggle with the word 'no'. The reason for this is because we give power to the word and allow it to hold meaning over us.

How do we strip the power from the word 'no' and not let it control our lives? Why do we give it power in the first place?

In this episode, Founder of the Five Pillars Nation Shelby (Osborne) Johnson joins us to talk about what to do when your back is against the wall, overcoming the word 'no' and her experiences in the military and how it's shaped both her and her business.

You'll also learn;

• Building systems based on skills.

• Learning from other agents.

• The importance of a following up.

• The importance of a calendar and setting reminders.

• Being your most authentic self.

Guest Bio

Shelby (Osborne) Johnson's remarkable journey in the real estate industry showcases her determination and success. After dedicating 6 years of service in the Army and leaving with the rank of Captain, Shelby delved into the real estate world. In her first year as a solo agent, she achieved an impressive feat by closing 48 deals, earning twice the payout of a Captain's salary. This early triumph earned her the prestigious title of Keller Williams Rookie of the Year 2018 in the Carolinas Region.

In 2019, Shelby established the Five Pillars Team, a model inspired by the MREA system, and later moved her team to eXp. Over the following 2.5 years, her team accomplished an astonishing 570 transactions, resulting in over 1.3 million in GCI. Shelby's dedication and innovation were evident in her decision to shift away from the traditional team model in 2021, steering Five Pillars towards becoming a nationwide community for Agents. This platform empowered agents to build both real business and lasting wealth while collaborating with their peers.

Beyond her thriving real estate career, Shelby ventured into real estate investment. She successfully acquired 74 rental properties, consisting of both Short Term and Long Term investments. While she sold a few properties, Shelby wisely chose to retain the remaining 45 for future opportunities. In 2023, she also founded Pints & Properties, a real estate investors meetup, fostering a space for like-minded individuals to network and explore new investment possibilities.

Follow Shelby on Instagram @theshelbyshow__

Find Shelby on LinkedIn @Shelby Johnson

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

We've only seen the tip of the iceberg with AI. While it may be new to us, it has been around for a long time and is only becoming more and more revolutionary.

How has AI evolved, and where exactly is it headed? What does this mean for businesses? How much more value can we extract from it if we understand how to use it correctly?

In this episode, expert in Instructional Design for Online Learning and Virtual Learning and Development Dr Timothy Stafford joins us to discuss ChatGPT and AI and how it can change the way we do business.

You'll also learn;

• Prompt engineering/training

• ChatGPT and citations

• The funnel effect with ChatGPT

• The limitations of ChatGPT and AI

• Are we completely reliant on technology and AI?

• Can AI cause us to lose our creativity?

Guest Bio

Dr. Tim Stafford is the Director of Online and Graduate Academic Affairs, Program Director for the MS in Instructional Design and Technology Program, and Associate Professor at St. Thomas University. He has over 30 years as an educational leader and innovator with an emphasis on leading educational technology and e-learning development teams for blended and asynchronous learning environments, institutional technology rollouts, accreditation, curricula development, and development of professional learning environments and infrastructures. He is also an expert and seminal author in the area of Instructional Forensics.™

In 2008, Dr. Stafford pioneered work on innovative designs for schools that would deliver curricula to children of ex-pats serving all over the world in various military and missions groups and has overseen the design and development of virtually blended schools that currently serve children in 16 countries.

Dr. Stafford has also overseen the development of professional learning systems for national trade associations, including the American Institute for Architects and the National Society of Professional Engineers. His research interests are in E-learning systems, Delphi studies and their use in educational metrics, Connectivism, instructional design for online learning, educational technology, instructional forensics™, digital literacy, and the connections of epistemology and learning.

Find Dr Stafford on LinkedIn @Timothy M Stafford

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

This market is a tough one, and everyone is fighting to come out on top. Agents are trying different strategies to stand out and be the go-to agent in local communities, as well as online communities.

What are some out-of-the-box ideas that can propel us to the top in the world of real estate? And when it comes to marketing, should we focus on Facebook before perfecting any other strategy?

In this episode, advisor/coach and founder of the Total Success Summit, Titans of Real Estate & Be Phenomenal Australia, Glenn Twiddle joins us to talk about business on Facebook, how to dial into the Facebook strategy and what content we should be putting out there.

You'll also learn;

• How to perfect Facebook strategy

• Direct response marketing

• Deploying your content on all platforms

• Facebook communities

• Low-cost branding and what it looks like

Guest Bio

Known as the #1 'Out of The Box' Renegade Marketer in Australian Real Estate, Glenn Twiddle is advisor/coach to more celebrity and agent speakers on stages around the circuit for good reason. Not only is he the founder of the Total Success Summit, Titans of Real Estate & Be Phenomenal Australia, but also founder of 'Agent Prospecting' the largest outsourced prospecting, 'top of mind awareness branding' & lead generation service, exclusively for real estate agents, in the Southern Hemisphere.

He has perfected a system (an important distinction, a 'system' makes it transferable to YOU) for taking agents to #1 in their area within 2-3 years no matter where you are right now. Glenn has either fully or partially contributed to the success and exposure of every agent speaker on his programs and events. An enviable alumni of success stories !

Visit www.glenntwiddle.com.au

Find Glenn on LinkedIn www.linkedin.com/in/glenntwiddle

Find Glenn on Facebook www.facebook.com/glenntwiddle/

Subscribe to Glenn's YouTube Channel https://www.youtube.com/@GlennTwiddle1/about

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

It's no secret that the first-time home buyer experience is intimidating. From navigating the financial unknowns to confusion about the current market conditions, buying a home can get tricky.

Why are duplexes a good option for first-time buyers? What are the advantages of investing in a duplex?

In this episode, licensed mortgage originator, author, founder of Color My Credit, and TikTok enthusiast, Alisa Glutz joins us to talk about duplexes for first-time owners. We also talk about what it means to house hack and why we need to be more strategic and creative when it comes to opportunities.

You'll also learn;

• Changing the traditional mindset

• Using AI tools correctly

• Hyper-focused information for real estate

• Using social media to become a better storyteller

Guest Bio

Born and raised in Arizona, Alisa is also a proud graduate of Arizona State University. After a successful beginning to her career working in Hollywood as an Executive for HBO and a Producer on ABC's Politically Incorrect with Bill Maher, Alisa decided to return to her native Arizona where she became committed to helping her community realize the dream of home ownership and understand their true credit potential.

Find Alisa on LinkedIn @Alisa Glutz

Find Alisa on TikTok @colourmycredit

Find Colour My Credit on Instagram @colourmycredit

Visit https://www.glutzgroup.com/

Visit https://colormycredit.com/

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

We are currently in a time where agents are uncertain due to the shaky market conditions. Agents are becoming more and more frantic over getting their next listing.

What are some of the effective strategies for hyper-targeting clients to get new listings? How does new school technology help us to find more valuable listings?

In this episode, we talk all about strategies for getting new listings, why people don't put ideas into action, and how much is too much when it comes to pushing content.

You'll also learn;

• Business fundamentals

• Quality versus quantity

• How the social media algorithm works

• Putting ideas and strategies into action

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

A lot of agents are looking to get into luxury but have no idea where to start or how to transition into it. Big numbers can seem intimidating, but it can change the trajectory of our businesses.

How do we establish ourselves as luxury agents? What are the first steps in becoming one? How do we stand out from the rest?

In this episode, luxury real estate specialist Lance McHan, joins us to talk about how he went from a normal agent to specializing in luxury real estate, how realizing what his KPI helped him transition into luxury and why networking and building relationships are pivotal in the real estate industry.

You'll also learn;

• Going to local businesses

• Video marketing tactics

• The secret to being a proficient agent

• How not to be an average agent

Guest Bio

Helping clients achieve their real estate goals is what Lance loves most about being a real estate professional. Voted the #1 realtor in San Joaquin County, Lance McHan provides an exceptional experience to all clients. His goal is to help people get top dollar for their property.

Visit https://www.lancemchan.com/

Find Lance on Facebook @LanceMcHan209

Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!