Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

As agents, we can tend to think our pipeline is full enough even when it's not. There are numerous ways to hit the real estate gold mine if we know where to look and what to work towards.

How do we navigate through client needs and motivation to bring them the most value? How does mindset play a role in how much we succeed?

In this episode, CEO of the ML Real Estate Group of Keller Williams Matt Leiva joins us to talk about lead generation for luxury listings, how to get into the luxury market and how owning your own space can help boost your lead gen.

You'll also learn;

• The mindset of a luxury Realtor

• Strategies to break into the luxury market

• Bringing value with your skill set

• Using mistakes as opportunities to grow

• Why you should be authentically you

Guest Bio

Matt Leiva is the CEO of the ML Real Estate Group of Keller Williams and was born in Madrid, Spain and moved to the US at a very young age. He grew up in New Hampshire and after playing collegiate soccer, decided to move to Northern Virginia in 2005 where he started in Real Estate in a small brokerage in Great Falls. Being a serial entrepreneur, the last 13 years have had Matt build 2 different businesses that focused on kids sports and recreation. Since 2008, he has been lucky enough to be the Head Boys Soccer Coach at Paul VI Catholic High School.

Matt Leiva loves real estate! He loves working with clients to help make one of their largest and most important purchases a good decision, not only financially but emotionally.

Matt specializes in relocations, luxury sales, first time home buyers, investment properties and property management

Find Matt on LinkedIn @Matt Leiva

Follow Matt on Instagram agentmattkw81

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There's radical changes taking place in the real estate industry and in order to stay on top of the game, we need to adapt to these changes and make the fastest path to closings.

How do we actually ensure that we're on the right track when it comes to closings? Why should we only aim to work with people who want to take our advice?

In this episode, real estate expert and "Grand Master" Terry McDaniel joins us to discuss closings in 2023, lead generation and the power of being kind.

You'll also learn;

• Knowing who's a good fit for your circle.

• How to see the value in yourself.

• Ferrari vs rental car mindset.

• Survival as an enterprise.

• Taking care of yourself so that you can take care of others.

• How to handle potential leads.

Guest Bio

Terry McDaniel is the Real Estate Evangelist at McDaniel Callahan Real Estate Evangelists ®️. With over 50 years in the industry, Terry is an expert in real estate, and is particularly adept at marketing and prospecting. Terry holds business qualifications from the Leeds School of Business at University of Colorado Boulder, and the University of Wisconsin.School of Business.

Find Terry on LinkedIn @Terry McDaniel

Visit https://terrymcdaniel.com/

Email [email protected]

Subscribe on YouTube, Apple Podcasts, or Spotify and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

With everything that is going around us in a fast-paced world, distractions are inevitable. It's really easy to get distracted and also extremely difficult to get back on track.

It is important for agents, regardless of their level, to be able to eliminate distractions to allow us to provide excellent services to our clients and to understand them better.

How can we handle these distractions so that we can provide more value to our clients?

In this episode, Master Certified Coach and communication specialist Byron Van Arsdale joins us to discuss how to mitigate distractions, and how to move forward and be more profitable and productive.

Things You'll Learn in This Episode

• Mindfulness

• How to work with what you have.

• Is balance and harmony mutually exclusive?

• How to create harmony in your life and in your business.

• How to not internalize negativity.

Guest Bio

Byron Van Arsdale, Master Certified Coach and communication specialist,has a strong background in communications, presentations training, and developing collaboration within teams.

Byron started coaching professionals and executives in 1991. He is a graduate of Coach University and holds the highest professional coaching designation in the business coaching industry, Master Certified Coach. From 1997 – 2005, he served on the faculty of Coach University mentoring new and experienced coaches and is an internationally recognized speaker.

Find Byron on LinkedIn @Byron Van Arsdale

Subscribe on YouTube, Apple Podcasts, or Spotify and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

Ai is here and it's changing our lives and the real estate industry. The opportunities that AI is bringing are astronomical but we have to know how to harness it to benefit us and help our businesses grow.

What do we look out for when using AI? Are there legal ramifications involved when using AI? How do we implement AI into our businesses?

In this episode renowned real estate educator, keynote speaker and host of Social Selling Made Simple, Marki Lemons-Ryhal joins us to talk about marketing, leveraging AI for businesses and some of the technology and tools that can help us take our businesses to the next level.

Things You'll Learn in This Episode

• Exercising caution when using AI

• Training AI systems by yourself

• Prompts and words that sell

• Money making opportunities with AI

• How to leverage AI to take care of the industry

Guest Bio

A proud Chicago native and fifth-generation entrepreneur, Marki Lemons-Ryhal is a renowned real estate educator and keynote speaker specializing in social media training for brokers, banks, and title companies. Over the last 16 years, Ryhal, the founder of ReMarkiTable, LLC, has taught more than 500,000 students and written more than 100 classes approved for continuing education.

After earning her Master's degree in business administration and teaching hotel and restaurant management courses on a collegiate level, Ryhal made a move to real estate, becoming a loan originator in 1999 and opening up her discount real estate brokerage three years later.

In 2007, she became an expert in foreclosure and short sales in anticipation of the market crash. "I have the ability to interpret trends and pivot my business quickly," says Ryhal. "Today, I'm pivoting my business yet again in the world of real estate due to COVID-19."

As an international best selling author, Marki Lemons-Ryhal is dedicated to all things real estate. If you want to succeed in real estate and build a sustainable, successful real estate business, browse Marki's publications created specifically with the real estate professional in mind.

Visit https://www.markilemons.com/

Find Marki on Instagram @markilemons

Listen to Marki's podcast Social Selling Made Simple on Apple

Subscribe on YouTube, Apple Podcasts, or Spotify and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

Building businesses in a niche audience can seem like a difficult step to take, but doing so will prove to be extremely worthwhile if done properly.

How do we niche down in 2023? What are some of the benefits of doing so? How do we market our businesses to a niche audience?

In this episode, social media expert Coach Kyle Draper joins us to discuss niche businesses and how to stand out in your market.

You'll also discussed;

• Showcasing your humanity; it's not always about business.

• Viewercount and social media

• How to be more visible to your clientbase

• Investing in both long and short form video content

• Tips and tools for video content

Guest Bio

Coach Kyle Draper is a social media expert that helps Realtors, Lenders, and Entrepreneurs grow their business organically without spending money buying leads.

Kyle prides himself on keeping it simple and helping even the most "tech-challenged" Realtor experience their lightbulb moment. He is passionate about empowering Realtors to discover and leverage their personal stories and experiences to attract people like them.

Kyle has helped Realtors attract millions of dollars in buyers and sellers without spending a dime and often without even having to mention real estate.

Visit https://www.kyledraper.com/

Find Kyle on Instagram @coachkyledraper

Find Kyle on LinkedIn @Coach Kyle Draper

A database is pointless if we don't know how to use it properly. Databases contain valuable information that can determine how successful you are depending on how you use it.

How do we get to know the people in our database? Is there a systematic approach for a database that we can use to build and maintain relationships with our clients?

In this episode, experienced real estate associate broker, John Buoninfante joins us to talk about strategies to dominate your database, how to help your clients achieve what they want and how to engage with the people in your database in a meaningful way.

You'll also learn;

• Being consistent and compassionate with following up with your clients

• How to be proactive on social media

• The importance of building trust with clients

• What it takes to get to know who is in your database

Guest Bio

John Buoninfante is an experienced real estate associate broker and has been licensed since 2000. John was the Principle Broker/Owner of Living Stone Realty in 2003. Currently, John is a Real Estate associate broker at Keller Williams NY Realty in White Plains NY. John specializes in listing and selling residential and investment real estate in a broad number of price ranges in many areas of Westchester County, Putnam County, and the Northeast Bronx. He is a graduate of Iona College with a degree in Finance and holds a professional degree as a GIA Diamond Gemologist. John Buoninfante's educational background, and diamond dealing experience has made him a fierce negotiator in the real estate industry while providing outstanding customer service.

John is dedicated to his career and his clients as a Real Estate Professional with Keller Williams NY Realty. He utilizes world-class strategies that help his clients get the best value, in the clients desired time, with the least amount of hassle . With his background in finance, John is able to provide his clients with accurate market information by analyzing current real estate market trends and systematically market properties to gain maximum exposure for his clients.

Visit https://www.johnnewyorkrealtor.com/

Find John on Instagram @john.buoninfante

Despite going through a pandemic and dealing with new regulations, we have more connection than ever before. Agents are going back to prospecting and are finding more success in cold-calling.

Why are we seeing a higher connection rate in the market from agent to consumer? How is cold-calling becoming easier?

In this episode, we are joined by the CMO of REDX Real Estate, Curtis Fenn, to discuss the future of cold-calling and how REDX is changing the prospecting game.

You'll also learn;

• Where cold calling is headed.

• How to facilitate agent conversation.

• Marketing your listings with social media

• The many innovations of REDX

Guest Bio

Curtis Fenn is the CMO of REDX Real Estate, a software company that provides real estate agents with the highest quality homeowner lead data. An industry veteran of 16 years, Curtis is passionate about helping others make their mark through technology solutions that simplify the business.

Visit https://www.theredx.com/

Find Curtis on LinkedIn @Curtis Fenn

For a lot of people, it can be difficult to find a balance between work and wellness that is beneficial and not detrimental. When we focus on our businesses, it can be very easy to lose sight of our health.

How does health and wellness impact our businesses? Why are relationships important for our wellbeing and how can it also help our businesses?

In this episode, entrepreneur, coach, and Realtor at eXp Gayle Zientek joins us to discuss why it's so important to focus on relationships, health and wellness and how knowing exactly what you want can help you stay consistent in your journey to reaching your goals.

You'll also learn;

• Why consistency is key

• The power of future forecasting

• Fear and overcoming it one step at a time

• Health and wellness in your business

• The power of manifestation

Guest Bio

Gayle Zientek is an entrepreneur, coach, and Realtor at eXp. Gayle has been a successful Real Estate agent for 18 years and now lives life on the road in a motorhome nicknamed FLO (Freedom, Love and Opportunity).

Gayle is the manager at Send Out Cards, an online contact management system that reminds you when birthdays and anniversaries are coming.

Find Gayle on Facebook @Gayle Zientek

Find Gayle on Instagram @gaylezsoc

Find Gayle on LinkedIn @Gayle Zientek

With so much going on around us, it can be difficult to find the time and focus to grow and maintain relationships and to have meaningful conversations. Relationships without trust are meaningless and there is a lot of trust involved when it comes to real estate.

How do we dig deeper into interpersonal relationships and the conversations we have with people? Can these conversations help us and our businesses? How can we serve our people by simply speaking to them?

In this episode, we talk about what it takes to build and nurture relationships and why you should ground yourself in your local environment.

You'll also learn;

• The importance of reconnecting with people

• How to increase the likelihood of deals

• Why it's important to pay it forward

• How to show up and serve your community

Technology and AI is evolving by the second and becoming more popular so it's important to know where AI is going, how it's influencing our lives, and how to incorporate it into our real estate businesses.

How can we practically use AI to expand our businesses? How do we choose what's right for us when it comes to technology and AI?

In this episode, founder of DigitalNatives Inc & The Zillow Killer™ James Rembert returns to discuss everything you need to know about AI, where AI and technology is headed and how to use it to supercharge your business.

You'll also learn;

• The evolution of technology and AI

• How technology enhances communications

• How a lack of self identity can impact your business

• How to narrow your focus when it comes to technology and AI

Guest Bio

James Rembert, founder of DigitalNatives Inc & The Zillow Killer™ brand. is a talented designer and trained marketing strategist who began his journey as a licensed Realtor® in New Jersey.

His natural transition to marketing and advertising was birthed out of the misleading and confusing information offered to the real estate industry. That made it difficult for Realtors to generate quality leads for their real estate business.

While setting out to solve the puzzle of lead generation for his own business, James was able to change the landscape of the real estate marketing industry by not only making lead generation easier to understand but also making it accessible.

Since then, James has built a thriving boutique advertising agency in Philadelphia that exclusively services the real estate industry with accounts nationwide. His marketing team now manages over 200+ real estate teams and brokerage Facebook accounts all across the country.

Aligning with his core belief to help others achieve their goals, he created the wildly successful online coaching course HyperLocal Domination®. There he teaches real estate professionals step by step how to generate their own real estate leads as well as how to start their own real estate focused marketing agency from the ground up. James is truly experiencing a full circle moment and considers it a privilege to openly share with others his personal journey with the hopes it will encourage others to create their own.

Find James on Instagram @zillowkiller

Find James on LinkedIn @James N. Rembert

Visit https://www.jamesrembert.com/