Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

As the market shifts, many agents are finding themselves in a rut. With everything going on, it's only natural that agents feel like they've been knocked down and are struggling to get back up.

What can we do to ensure that when we do fall, we can get back up? How does social media marketing help us get out of the rut that so many agents find themselves in?

In this episode, Visionary & head harmer at Launch Your Farm, Ryan Smith shares insight on launching your farm, how to leverage social media videos and what we can do to ensure that we get back up whenever we're knocked down.

Things You'll Learn in This Episode

• How to stack strategies
• Going from hypothetical to realistic
• Videos from a community ambassador perspective
• How to focus on action rather than outcome.
• How to handle rejection

Although we are in the era where technology is king, many people aren't taking full advantage of what it has to offer. Agents are afraid of partnering with technology and artificial intelligence because of a fearful mindset.

What is artificial intelligence and how can we use it to make ourselves more efficient? Can technology actually help us to save time and money?

In this episode, the roundtable is joined by the founder of Likely.AI Brad McDaniel to discuss how technology and AI can actually help us grow, why we should partner with technology and how to extract the most value out of it.

Things You'll Learn in This Episode

• The value of your database
• How to get involved in your sphere
• The importance of specific video messages.
• How to consolidate your data with Likely.AI

As we draw closer to the end of the year, the market change is becoming more apparent. People are beginning to panic, when what we really should be doing is taking advantage of the slow market to upskill our marketing and business strategies.

What is transparent marketing? When is the right time to start marketing? Why should we be unafraid to be different when it comes to our marketing strategies?

In this episode, we talk about the impact of the shifting market on marketing strategies and why you should pick up a new skill during a slow market.

You'll also learn;

• How to get out of your marketing comfort zone
• The power of doing something different
• Why it's vital to build a brand
• Marketing strategies for the holiday season

In a world where it sometimes feels like everything is plummeting, it's pretty easy to see why people fall into a negative space, but we can change lives with small and simple actions. Random acts of kindness can make a world of difference.

Can we really make a stranger's day by simply saying hello? Why should we acknowledge people we don't know?

In this episode, I talk about the power of just saying hello and how we can make a difference in the lives of people who are in a negative space by simply acknowledging them.

Things You'll Learn in This Episode

• Getting inquisitive about your leads
• The impact of small acts of kindness
• How to appreciate what people bring to the table
• The importance of human to human connection
• How acknowledging people can be reaffirming

When it comes to marketing, YouTube is a platform that can be used to market our businesses at the highest level, yet many people don't realize its potential. In an era where social media is thriving, we need to take full advantage of what YouTube can do for our businesses.

How do we get started with YouTube marketing? How can we leverage social media to generate more leads?

In this episode, the roundtable discusses YouTube, social media marketing, and how to create advertising that will provoke real connections.

You'll also learn;

• How to be visible to the average consumer
• The power of proactive marketing.
• How to bring authenticity to your content
• Ways to capture the attention of your audience

Interacting with other people can be extremely challenging at times, both in our businesses and personal lives. Dealing with difficult people can throw us off our game and can make us doubt ourselves.

How do we deal with difficult people while staying on the top? How do we cope with rejection when it comes to the people we work with?

In this episode, I talk about interacting with difficult people and share ways to deal with them.

You'll also learn;

• The importance of thinking long term
• Setting boundaries and standing your ground
• Why you should always read the room
• Why being authentically you is important
• Rejection and why you shouldn't take it personally.

Social media is an incredible tool that is not only useful but also simple to use, yet so many people don't extract its true value. In a social media centered world, we should be more willing to use it to our advantage.

Where do we start with social media? Why is video the next big thing and how can we use videos on social media to market our businesses?

In this episode, we discuss the power of video in social media, how to be more visible to our audience and some of the tools to use that can help us go viral.

Things You'll Learn in This Episode

• How to start with video
• Why overanalyzing holds us back
• The unintended consequence of video
• The simplicity of social media
• How to figure out what your audience wants

As the market approaches winter, a lot of agents are becoming concerned with not being able to get deals. The market shift is inevitable, but that doesn't mean we should be fearful of it.

Can affiliate marketing bring a significant increase in our business? How does this help us to get ahead of our competition?

In this episode, the roundtable discusses the power of alliance marketing for businesses and how to get started with strategic alliance marketing.

Things You'll Learn in This Episode;

• Finding brands that align with us
• How to get over the fear of getting started
• Adding value to alliance partners
• The correct way to build a strategic alliance list
• How to be a connector, and help other people

Social media is at the forefront of marketing and as easy as it is to use, a lot of people still mess up social media and get disheartened when we don't see the results we expect.

People are going to social media for insight. How do we provide the insight that they are looking for when it comes to our businesses? How do we build our brand on social media, and how can we stand out from the rest?

In this episode, we're joined by the CMO of Redx Real Estate, Curtis Fenn. We discuss ways to stand out when it comes to social media marketing and some of the available tools for social media which can help take our content to the next level.

Things You'll Learn in This Episode

• Understanding where social media fits into your business strategy
• Ways to start building your brand
• Helping people find opportunities outside their comfort zone
• The 4 key elements of social media content
• How to capture the attention of your social media audience

With everything going on in the market, getting business and being visible are becoming increasingly difficult.

Being visible means being vulnerable, and being vulnerable is something that a lot of people, not just agents, are afraid of. How do we overcome this fear of vulnerability and increase our visibility?

In this episode, the roundtable discusses the struggles of marketing, when and how we should market our content and some of the common misconceptions around marketing in the real estate industry.

Things You'll Learn in This Episode

• Curbing fears when it comes to marketing.
• What we should be doing more of.
• Where and how to start with marketing content.
• Putting value into our content.
• Beating consistency complications.