Getting the balance right when you are a selling principal can be a big threat to a business.   John Knight picks up on that topic and Sadhana Smiles challenges all of us about our service to clients.

What are the risks of deciding to sell or not sell as a principal?  How good are you at cross selling your services?

Today John Knight looks at the impact of selling vs non-selling principals and Sadhana Smiles gives us another remarkable trait.

John Knight has had a look at 30 benchmark businesses to look at the impact of selling principals vs non-selling principals.   Sadhana Smiles shares her observations of the traits needed to move from being routine to being remarkable.

If you haven’t done it already now is the time to sharpen up your skills on how you work with buyers. How to qualify them better, how to follow up more effectively and how to generate more offers. Hear what Mark Frater suggests today. Sometimes the hardest part of any activity is just getting started. Sherrie Storor has some great suggestions for you today about getting started with social media.

Mark Frater will encourage you today to be courageous in this changing market and suggest that sellers should expand their marketing. He will tell you what you need to say to the seller to show them how important it is that they follow your recommendation.  Sherrie Storor explains how she plans her social media activity while thinking about the audience and what she wants to communicate.

In this changing market you must increase your levels of service, verbal, written and face-to-face. This is a critical step in adjusting your business to meet the challenges of a changing market. While you need to be guarded about what you say and do on social media, Sherrie Storor encourages you to be yourself.

Now that you have understood the signs of a changing market, let’s look at the areas you need to work on to make sure you stay ahead of the game. Mark Frater talks about the first area this morning -  changing your working relationship with the seller. What opinions should you express on social media? None according to Sherrie Storor and she explains why.

Reading the signs of a changing market will help you stay on top of your game. So what are the signs that the market is changing? We tell you today. This week Sherrie Storor shares with us how do build a social media empire.

The final myth we will dispel this morning with Peter Hutton isthat belief that if you have the gift of the gab you’ll make goodsalesperson. Peter Hutton talks this morning about the skill youneed to develop rather than the ability to talk. Hear today howAdam Flynn approaches a seller when he has to present a lowoffer.