How to Scale a Video Business

Real Talk: From Skate Parks to Big Marks with Sam Lecons. EP #335


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Dive into this inspiring episode as Den explores Sam's entrepreneurial voyage from a passion for video to spearheading a successful business in the live streaming and AV industry. 

From navigating the complexities of COVID-19 to acquiring another company, Sam offers invaluable insights into the trials and triumphs of business expansion, the efficacy of active marketing, and the indispensable role of community and mindset in attaining success. 

Whether you're an aspiring business owner or in the process of scaling your venture, this episode is brimming with practical advice and genuine experiences to inspire and steer you on your entrepreneurial path.


Here's a sneak peek of what you'll hear:

  • Introduction to Sam's journey from filming action sports as a youth to becoming a prominent figure in the live streaming and AV sector.

  • How the COVID-19 pandemic unexpectedly amplified the need for live streaming services, propelling Sam's business into new heights.

  • The strategic advantages and outcomes of acquiring an additional AV company to bolster Sam's business positioning for future success.

  • Insights into the obstacles encountered while scaling the business, emphasizing systematization, staffing challenges, and project management.

  • The critical role of active marketing, with a spotlight on LinkedIn strategies, in driving business growth and establishing a strong industry presence.

  • The value of being part of a business accelerator community for support, learning acceleration, and accountability.

  • Sam's personal reflections on managing stress, the power of a positive mindset, and his quest for achieving a balance that fulfills his life goals.

  • Encouragement for budding entrepreneurs to pace their journey, savor the process, and methodically build a business that aligns with their vision.


Sam Lecon's website: https://www.streamadelaide.com.au/

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Connect with Den on Instagram: https://www.instagram.com/den_lennie

www.thevideomentors.com




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How to Scale a Video BusinessBy Den Lennie

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