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Tracy’s content piece this week is all about the Eisenhower Matrix, a brilliant tool that helps you prioritise that big long never ending to do list. Named after the former US President, this technique allows you to decide what is urgent and what is important and will help you in all aspects of life.
KEY TAKEAWAYS
BEST MOMENTS
‘I have two kinds of problems, the urgent and the important. The urgent are not important and the important are never urgent’
‘When you give something a date, suddenly it has a deadline’
‘Successful people will put time in their diaries to do those quadrant 2 tasks’
‘Don’t let the ones who got rid of their tellys make you feel like you’re doing something wrong’
EPISODE RESOURCES
Tracy's favourite link to more details on the the Eisenhower Matrix
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge of the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
Witchproperty.com
PODCAST DESCRIPTION
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
This week is a little different, we are bringing our regular inspirational story from business, but our guest this week will also be giving you some great tips to get started with your Branding Strategy. Andrew Hope has been in the creative world since leaving school many years ago. Following not one but two redundancies, in 2009 Andrew went into business for himself and created Hope Creative and Branding and Design Agency helping businesses create and maximise on their identity.
KEY TAKEAWAYS
BEST MOMENTS
‘There’s a lot of people in business who will just help you’
‘There are some good networking groups and some not so much, but you have to give them a go’
‘To me branding is the key’
‘Branding is all about you and your personality that reflects your business’
EPISODE RESOURCES
www.hopecreative.co.uk
Tel: 01785 472552 / 07531 589221
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge of the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
Witchproperty.com
PODCAST DESCRIPTION
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
The property market has always been one of the most reactive sectors, and one of Tracy’s businesses is a property business, buying, doing up, renting, and selling. So when the state of the market changes, it affects her income streams, so as part of her new blog series, Tracy will be giving you a market update and a reaction to where we are in the second half of 2022.
KEY TAKEAWAYS
BEST MOMENTS
‘It did the exact opposite of what it was supposed to do’
‘The speed of growth is now slowing down’
‘I do have a crystal ball, but it ain’t going to work that well’
EPISODE RESOURCES
www.witchproperty.com
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge of the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
Witchproperty.com
PODCAST DESCRIPTIO
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
What happens when the university degree you get is something you are unlikely to ever have a career in? For Ken Abbott of Ken Abbott Photography, you go off round Europe on $10 a day and fall into a corporate life, before waking up many years later and turning your passion into profit. Tune in as Ken reveals his real life journey and how he turned his passion into a profitable business, capturing life as it is for individuals and businesses alike.
KEY TAKEAWAYS
BEST MOMENTS
‘We all have our plans in life but things can just fall your way’
‘Photography is how you interact with the subject’
‘Being a professional photographer is so much more than being able to take good pictures’
EPISODE RESOURCES
https://www.kenabbott.co.uk
ABOUT THE GUEST
“Photography is and always has been my passion. It inspires me like nothing else. People paint, draw and sculpt but I take photographs because I believe that they capture the world around us like nothing else can. I specialise in informal and (mostly) natural light photography for events, venues, performances and portraits. So if you are looking for photography that is natural, 'real' and taken with an unfussy approach please get in touch for a chat.” - Ken Abbott
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge of the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
PODCAST DESCRIPTION
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
A content piece this week all about some trials and tribulations Tracy has had in relation to borrowing money for a limited company that she is the sole director of. Whilst a very complex and confusing situation, tune in as Tracy takes a fun but serious look at a problem impacting sole director companies.
KEY TAKEAWAYS
BEST MOMENTS
‘One judgement can affect other people coming behind them’
‘If you haven't got two people as a minimum then you can’t make a decision’
‘Lenders might want you to appoint another director, which you don’t want to do’
EPISODE RESOURCES
Link to the case that Tracy references
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge of the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
PODCAST DESCRIPTION
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
Do you want to be a more confident networker? Tracy’s guest this week on Sweat Grit & Hustle is Caroline Andrew-Johnstone. Tracy has known Caroline for 6/7 years and she eats, sleeps and breathes networking. With her Networking Rebel business she is now sharing her wealth of knowledge in this space.
KEY TAKEAWAYS
BEST MOMENTS
‘They had a vested interest in making each other succeed, which I’d never seen before’
‘That’s Yorkshire grit isn’t it Tracy’
‘Why don’t you just ask an expert’
EPISODE RESOURCES
Website: https://www.networkingrebel.biz
Facebook Business Page: https://www.facebook.com/networkingrebel/
Facebook Personal Page: https://www.facebook.com/caroline.andrewjohnstone
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge of the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
PODCAST DESCRIPTION
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
Are you thinking of starting a business but haven't started yet? This week on Sweat, Grit & Hustle, Tracy is giving you her top tips for giving your business the best start and best chance of success. Listen in to find out how to get ahead of the curve and if your business idea has the legs or not.
KEY TAKEAWAYS
BEST MOMENTS
‘The more you understand who your customer is, the better you can hear yourself to solving their problems’
‘There’s no point working on stuff that has nothing to do with where you’re going and why you’re going there’
‘Think about where you should be using that money instead of on flash stuff’
‘The tax man has to have his piece of the cake’
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge of the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
PODCAST DESCRIPTION
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
After 20 years working in corporate, Tim Martin decided to run away and do some real work. With an obsession for music and a passion for helping unsigned artists understand how to market their music, Tim has been a published author in the music press for some time. Realising this same skill could help other businesses, Tim set to work expanding his business to help all business owners with their written words for marketing and set about to prove The Written Word Works!
KEY TAKEAWAYS
BEST MOMENTS
‘We’ve all had to use our skills to look for alternative ways to make money’
‘Fundamentally, I do it to put dog food on the table’
‘The human race loves to have a passion and interest in something’
‘People buy from people’
EPISODE RESOURCES
https://selling-service.co.uk/
ABOUT THE GUEST
Tim Martin: “I have lived in Clevedon for over 25 years (not always in a shed), and been in business for nearly 6 years (always in a shed). After 20 years working for a couple of large family firms, I found myself in a huge corporation, at which time I decided to run away and do some real work.
When I’m not working, music is my main interest (or obsession according to some), archaeology (armchair), & old cars. Sports? Cycling and Cricket, but not Football or Rugby. I do books and films, not bothered by T.V. prefer radio. I buy too many magazines.”
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge of the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
PODCAST DESCRIPTION
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
Pricing for your products or services shouldn't be an afterthought, it is a key part of panning a business, product and/or a services launch. This week on Sweat, Grit & Hustle, Tracy is covering a question from one of her clients who wanted to know if she just used direct costs (to produce her product) to work out a selling price, or should she include general costs such as accounting software, shopify fees, and card transaction fees etc.
KEY TAKEAWAYS
BEST MOMENTS
‘You’ve got to work backwards’
‘Value based pricing is not about trying to undercut your competitor, in fact it’s the opposite’
‘We know the prices of new tech is going to drop, but some people want it now’
‘If you are trading time for money then you need to make sure you’re able to deliver at a rate that gives you the profit you want’
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge on the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
PODCAST DESCRIPTION
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
David Wright of Wright Building Design is a friend, brilliant young business person, and contact from Tracy’s networking group. David joins Tracy this week on Sweat, Grit & Hustle to talk about how it’s never too late to get back into education, why you should never settle for mundane, the benefits of networking, and how he started his own business.
KEY TAKEAWAYS
BEST MOMENTS
‘I took work quite seriously so it’s nice to give it a bit of a break’
‘If you’re trying to describe something to somebody, words only get so far. If you can find an image or sketch it out it’s easier to communicate’
‘Networking is a big part of growing your business’
‘Don’t think you know everything, ask questions’
‘If you plan properly, you won’t fail’
EPISODE RESOURCES
www.wrightbuildingdesign.co.uk
ABOUT THE GUEST
After leaving school and going into the construction industry, at the age of 23 David decided that life didn't have to happen by accident, it could happen by design! So off David went to University and studied Architecture Technology as a mature student... yep at 23/24 he was indeed one of the oldest by far on his course. Once qualified, David began life as an employed Architecture Technologist, but by 30, once again decided nothing had to stand still and even with a guaranteed furlough wage, left all that and went into business for himself with Wright Building Design.
ABOUT THE HOST
With over 25 years of experience in IT Management and Business Consulting and 10 years plus helping hundreds of property investors through training, mentoring and speaking; Tracy founded Witch Property. Tracy is renowned for her knowledge on property & business and her ability to sell, market and grow the property individuals and companies she works with.
With a wealth of experience in business and property, Tracy has a rare capability of mixing her skills in this space with her knowledge of the mind, to ensure a truly rounded experience for growth and development.
Tracy on Facebook
Follow Tracy on Instagram
Tracy's LinkedIn
PODCAST DESCRIPTION
This is a podcast for anyone starting out in business with a willingness to learn from others. Hear stories from guests that have gone from zero to hero in their business and find out what advice they have to share. Tracy will also be bringing you stories from everyday people who are just starting, or are only part way through their own story to success.
From the publisher's feed