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Today's top stories to grow paid subscribers: 8 Quick Tips For Setting Up A Membership Site | 5 Ways To Increase Digital Magazine Subscriptions | Subscription Based Means Much Higher Business Valuations
Quote Of The Day…
“Software Subscription Revenue Will Continue Its Rapid Growth Trajectory to Reach $130 Billion in 2016, a 21% Increase over 2015.”Amy KonaryIDC
Recurring Revenue Quiz Question (tune in for the answer) How much content is advisable to have ready on the first day of a new membership site? A. 1 week worth B. 1 month worth C. 3 months worth D. 6 months worth
Today's top stories to grow paid subscribers: Rising Consumer Affinity For Subscription Billing Could Boost Payments Companies | How To Turn Happy Customers Into Your New Killer Sales Team | he Top Reasons You Want Recurring Revenues
Quote Of The Day…
“What we’re seeing is that consumers are actually becoming more and more loyal to vendors that provide greater service and support.”Fred FelmanChief Marketing Officer, Recurly
Recurring Revenue Quiz Question (tune in for the answer) When launching a new subscription service, it’s important to: A. Come up with a catchy, memorable name B. Have at least 2 different plan options C. Line up complimentary business partners D. Focus on easing pain points
[BONUS SHOW] Amy Porterfield joins us this month as our special guest expert to lead a session on how to create the most effective Facebook ads for your subscription offers to generate recurring revenue.
To learn more about how Amy's business can help you with Facebook Marketing, visit her site at AmyPorterfield.com
Today's top stories to grow paid subscribers: Birchbox’s ‘Build Your Own Gift Box’ Is The Perfectly Curated Gift Box Of Your Dreams | Hello Subscription Boxes…Where Have You Been All My Life? | Subscription Traps
Quote Of The Day…
“A differentiating factor with all of these services is that they incorporate customer support that’s responsive and human.”Liz FurzeKarma Mobility
Recurring Revenue Quiz Question (tune in for the answer) What’s the pilot idea that Uber has offered to their subscribers with growing success the past 2 years? A. UberMaid B. UberSpa C. UberBanking D. UberFlu
Today's top stories to grow paid subscribers: The Joys Of Subscribing To Surprise | Subscription Services Revive Deep Holiday Discounts | 12 Successful Subscription Sites And What They’re Doing Right
Quote Of The Day…
“They get two-thirds of their revenue from the aftermarket, which is a recurring revenue stream. They have visible recurring revenue over the 30-year life of these aircraft.”Francis GaskinsIPO Analyst
Recurring Revenue Quiz Question (tune in for the answer)True or False: As long as it’s working, it’s not necessary to innovate a subscription offer every year.
Today's top stories to grow paid subscribers: 7 Levels of Recurring Revenue | How To Market Your Association’s Virtual Memberships Like A Tech Company | Morgans Is A Subscription Service For Your Bathroom
Quote Of The Day…
“We are in the midst of yet another explosive expansion of subscription business models. From traditional media moving to digital media, to the rapid adoption of SaaS and cloud-based businesses, mobile and social products, applications and services are all careening toward some form of subscription-based offering.”Dan BurkhartCEO and Co-Founder, Recurly, Inc.
Name the retention strategy that doesn’t work:
A. Have an easily accessible “Cancel” button with a trigger to an exit survey to find out: what the customer expected to get
B. Within exit survey results, look for patterns that can tell you how well your company tells its story and targets the right customers
C. Make the cancellation difficult for members to find by not including it on the page they manage their account online
D. Use entrance surveys to understand what your members are most looking forward to
Subscription boxes are creating subscription addictions across endless product categories. What’s makes awesome subscription box website? It converts ideal customers visiting to make an inspired, informed decision trusting that when they sign up with the subscription offer they will receive the goods promised with quality customer service. I created my first subscription box this year at DollarBaseballClub.com and share the best tips to use when launching a subscription box website.
Today's top stories to grow paid subscribers: The Right Way To Reduce Your Churn Rate | New Research Reveals Thanksgiving Weekend Shoppers Spend More, But Churn Faster | Subscription Box Craze Hooks Corridor Shoppers
Quote Of The Day…
“The secret to wealth is simple: Find a way to do more for others than anyone else does.”Tony RobbinsEntrepreneur, Author, & Peak Performance Strategist
Which of the following strategies did Amazon use in advance of Black Friday?
A. Pre-announce that current members will receive special offers in advance 30 minutes ahead of non-members during the Black Friday season
B. Announced an Amazon Prime member website revealing their exclusive Black Friday deals
C. Emailed discount codes to all Amazon Prime members to be used on Black Friday that give anyway from an extra 10%, 20%, or 30% savings
D. Launched a campaign offering $20 off Amazon Prime when joined before Black Friday
Today's top stories to grow paid subscribers: Proven Strategies For Increasing Customer Retention | How Are You Engaging Your Next Generation of Customers? | Platte River Bicycle Goods Offers Cyclists A Subscription Box For Gear
Quote Of The Day…
“The best subscription companies work diligently to ensure their subscribers continually realize value so they stay customers for a long time, increase spending over time, and bring in other customers along the way.”Lincoln MurphyFounder, Sixteen Ventures
True or false; an effective approach to create a subscription business is to aim for routine, fragmented markets made of too many competing players?
Today's top stories to grow paid subscribers:
Quote Of The Day…
“Mondays are the biggest shipping day because that’s when online businesses fulfill orders that came in over the weekend.”John HaberCEO, Spend Management Experts
Which tip should you use in your email marketing to make it easier for current members to start shopping?
A. Use their first name in the first line
B. Use an image of your signature at the ending to give them your personalized touch
C. Place a “Shop Now” button in the top half and again in the bottom half of the email
D. Place a “My Account” link at the top of your email campaign
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