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Today's top stories to grow paid subscribers: Why WhatsApp Stopped Charging Users Subscription Fees | Traditional Tech Won't Help New Subscription Billing Models | Rental Service Giving Plus-Sized Clothing Industry A Makeover | The Two Trends Driving The Monetisation Of The Internet Of Things
Quote Of The Day…
“We are seeing a big shift between buying something once to paying a subscription fee to access a whole category of things.”Janson TanzEditor-at-large , Wired
Recurring Revenue Quiz Question (tune in for the answer) True or False: You should not press on at least a couple of meaningful customer pain points generally speaking about your competitors when launching a new subscription offer.
Today's top stories to grow paid subscribers: How To Stop Your Customers From Being One-Night-Stands With Subscriptions | With Netflix, Subscriber Numbers Really Add Up | Cyber Monday Starts Seasonal Surge for Subscriptions
Quote Of The Day…
“The popularity of the subscription model is largely due to the fact it benefits both consumers and businesses.”Dan BurkhartCEO and Co-Founder, Recurly
Recurring Revenue Quiz Question (tune in for the answer) Whether starting out in ecommerce or running a successful store, consider adding this to build predictable revenue and grow a long-term customer base
A. Discount Coupons
B. Facebook Ads
C. Complimentary up sells
D. Subscription Box
Today's top stories to grow paid subscribers: How The Subscription Economy Is Disrupting The Traditional Business Model | This Unique Business Model Is Taking Over Retail — And Customers Are Saying They Hate It | How I Built A Successful Service Business To $4k Monthly Recurring Revenue (And How You Can Too) | This Athletic Apparel Company Thinks It Will Get The Subscription ModelRight
Quote Of The Day…
“I think that the membership and subscription shipping concepts are extremely innovative and disruptive, and used by companies such as Amazon, Dollar Shave Club, Birchbox, and Adore Me.”Morgan Hermand-WaicheCEO, Adore Me
Recurring Revenue Quiz Question (tune in for the answer) Adopt either of these two subscription models to capture more customers and build their trust by allowing them to pay only when they receive benefits from the products or services:
A. Usage or Consumption
B. Surprise or Private Club
C. Simplifier or Peace-of-mind
D. All-you-can-eat library or Network model
Today's top stories to grow paid subscribers: Researchfox Disrupting The Market Research Report Industry With Their Unique Digital Subscription | 5 Go-To Market Strategy Considerations | Why Content Is Important For Customer Retention
Quote Of The Day…
“Wall Street rewards recurring revenue streams…”Andre Kindness | Forrester Research
Recurring Revenue Quiz Question (tune in for the answer) When starting a new business from home that sells a subscription offer, which of the following should you do to reach an under served audience in a new way?
A. Provide sales pages with lead magnets
B. Access to a free mini-training video series via email
C. Offer a contest to win a relevant, useful giveaway
D. Create a quiz for them to take with helpful answers upon completion
E. All of the above
Today's top stories to grow paid subscribers: Why Enterprises Choose To Grow With Recurring Revenue | Subscription Box: Is This a Good Marketing Strategy? | How One Woman Built a Successful Subscription Business, and How You Can Too!
Quote Of The Day…
“We think subscription-as-a-service is the future. However, we think people’s shift from packaged software to subscription services will take time. Within a decade, we think everyone will choose to subscribe because the benefits are undeniable.”Clint PattersonFormer Director of Communications, Microsoft Office & Office 365
Recurring Revenue Quiz Question (tune in for the answer) True or False: Subscription box offers continue to trend toward customized options each month.
Today's top stories to grow paid subscribers: Capture Untapped Markets With Usage-Based Billing | Sales Of Meal Kit Subscriptions Surge And Show No Sign Of Slowing, Research Shows | The 4 Types Of Churn, And Why Cancellation Isn’t One Of Them
Quote Of The Day…
“The move to subscription and consumption models is pervasive in almost every industry.”Forrester
Recurring Revenue Quiz Question (tune in for the answer) The first flow to implement in your members out boarding cancelation process should include:
A. Collect Final Payment, Thank You Email, and Move To Former Customer List
B. Ask Why, Cancel Their Plan, and Up Sell Them
C. Chat with Us, Get Answers, or Need a Break?
D. Sorry To See You Go Landing Page, Email a Survey, and Cancel Their Plan
Today's top stories to grow paid subscribers: Innovate WNY: Thimble, A Makers Subscription Service | GiveForward Co-Founder Builds Subscription Service for Kids' Activities | Seed-Funded KidPass Launches Children’s Activity Subscription Service | The Benefits of Membership Continuity | Netflix CEO Says Account Sharing Is OK
Quote Of The Day…
“The entrepreneur always searches for change, responds to it, and exploits it as opportunity.”Peter Drucker
Recurring Revenue Quiz Question (tune in for the answer) True or False: It’s never a good idea to allow a subscriber to be able share their account with others.
Today's top stories to grow paid subscribers: Driving Success: 6 Key Metrics for Every Recurring Revenue Business | Start-Up Airly Offers Unlimited Private Flights Between Melbourne, Canberra, Sydney With Subscription Flying Model | Launch A Subscription Box In Just 5 Easy Steps
Quote Of The Day…
“Subscription businesses offer stable recurring revenue built along a renewing product offering, usually on a monthly basis.”Jesse RichardsonCustomer & Community Guru, Cratejoy
Recurring Revenue Quiz Question (tune in for the answer)
Customer Retention Cost:
A. Includes all expenses a company incurs in retaining and cultivating it’s current customers
B. Must become a topic in every board room session
C. Is key for the survival of a company, every executive needs to understand and manage this metric
D. All of the above
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Today's top stories to grow paid subscribers: Tech Media Startup 'The Information' Sounds Like It's Run Completely Inefficiently, But It's Actually A Pretty Good Business | How to Find Beauty Blogger-Beloved Brands Before They Hit the Mainstream | How Subscriptions Are Creating Winners and Losers in Retail
Quote Of The Day…
“The bigger advantage in a subscription model is that demand becomes predictable; this helps plan supply.”Saran ChatterjeeCEO, Housejoy
Recurring Revenue Quiz Question (tune in for the answer)
Which of the following approaches is best for Video on Demand Subscription Services:
A. Offer a flat monthly subscription for unlimited content consumption
B. Flash sales
C. Weekly coupon offers
D. Pay as you go pricing
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