On today's podcast episode, we discuss why many retailers are choosing now to launch peer-to-peer marketplaces, why consumers might choose IKEA’s resale platform versus the already established players like Facebook Marketplace and eBay, and what they need to be successful. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sky Canaves and Sarah Marzano.

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For a transcript of this episode click here: 

https://www.emarketer.com/content/podcast-reimagining-retail-why-so-many-new-peer-to-peer-resale-marketplaces

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