Things Have Changed

Reinventing Early Education Through Smart Toys – with Yuting Su


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What kind of toys did you have as a child? Was it Snakes & Ladders? Uno? For the Millennials, did you have a Game Boy? Each each year, toys are getting smarter. If you think about how early kids now have access to smartphones, digital learning looks to be a mainstay in early education.

Today, we have Yuting Su, CEO and Co-founder of Thinker Tinker, the company behind Octobo, an award-winning educational multi-sensory smart plush robot that enables development in an interactive environment. Through guided storybooks, interactive tokens, and educational apps, Octobo transforms screen time into an immersive experience. 

Yuting  is a Forbes 30 Under 30 in Games,  passionate entrepreneur, inventor, and storyteller with a background in digital/physical game design, medical device design, and bioinformatics. She walks us through building her company as a mother, a UX researcher, and former med student. She’s merging physical and digital game play to encourage intuitive learning.

The next time you’re thinking about getting a toy for your kids, nephews, nieces, consider taking a look at toys that could actually teach them something while they play. Consider Octobo, an award winning interactive soft robot that helps your child learn through fun and engaging play.

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