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We're quickly approaching the holiday season and makers around the world are hustling to get their listings online and take advantage of increased sales during this time of year. But what if your sales aren't going as planned? What if you haven't sold as much as you'd hoped? What if you haven't sold ANYTHING? What does it all mean? On this solo episode of the podcast, I'm talking about 2 words that get a bad reputation in the arts - sales & marketing. 

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