Beyond the Crucible

Rescuing Women From Slavery, One Backpack at a Time: Brad Jeffery


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Brad Jeffery was visiting a Kenyan slum on a business trip focused on finding ways to financially help those who lived there when he found himself asking questions about what it would really take to help the impoverished, endangered women he talked with. Just giving them money, he determined, would not solve their dire situation.   So he founded Made Free, an apparel accessories brand that competes on the world stage in design and quality while serving as a vehicle for consumers to help create sustainable change through dignified work and livable wages.   Every purchase supports a day of freedom from human trafficking and poverty … and moves Jeffery further beyond his crucible of feeling that his life – running a successful family business founded by his great-grandfather – lacked the significance to leave a legacy that truly helped others.     To learn more about Made Free, visit www.madefree.co   To explore Beyond the Crucible assets, including our free Life of Significance assessment, visit www.beyondthecrucible.com
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Beyond the CrucibleBy Crucible Leadership

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