Corporate reputation is the total perception of a company that their various stakeholders have. However, reputation may be perceived differently in the eyes of different stakeholders. How do you build a unified perception, safeguard it, and - if things go wrong - how do you recover it?

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Organizational culture can empower companies in today's business world. However, while a culture that supports strategic and operational goals can fuel performance and spur innovation, a culture that opposes the company’s strategy, could lead to calamitous results.

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We kick off Part 1 of our Innovation@Work Series in collaboration with UCSI Blue Ocean Strategy Regional Centre, which has together with ECSI Consulting, Europe, produced the first ever study on Strategic Innovation with findings on the innovation practices of companies in South East Asia. We find out about strategic priority in innovation, and the levels of satisfaction when strategic processes are utilised, with international case studies.

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Description: In Part 4 of 5 in our series on Social Media, Paolo debunks common social media myths. If you think social media is free or easy, think again.  

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Why is it a good time for SMEs to actively consider going regional? Kerry Agiasotis offers strategies for SMEs to take control of exposure to market volatility, solutions for dealing with multiple market financial requirements, risk management planning for SMEs venturing into the region.

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Technology is now such a big part of our lives that we don’t even think about how pervasive it has become, how it drives everything that we do on a day-to-day basis. Today, our question is  -  can startups or small/medium businesses get away with a laptop, a wi-fi connection, a blog-powered web page and some social media pages. If not, why? And how can they get more bang for their buck?

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As the Gen-Y moves into the general workforce with the Gen-X’s and the Baby Boomers, an essential understanding of their expectations and how to manage them becomes vital. Darren Suresh tells us how to hire, motivate and get the best out of the creative and go-getter Gen-Y workforce.

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Did you know that 90% of magazines in Malaysia are not audited? For years, the Audit Bureau of Circulation has been the go-to source for businesses to verify the reader-circulation numbers of Malaysian publications before deciding to advertise. But with the rise of new media platforms and unaudited publications in the marketplace, the need to raise awareness amongst advertisers has become crucial. Chan Sheow Vern speaks about the bureau's new and very bold online campaign. 

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It's not enough that Alex Malley is the CEO of CPA Australia, he was named one of the Top 50 most influential people in accounting globally in 2012 and has interviewed inspiring personalities from Warren Buffett to Neil Armstrong. Now, he is The Naked Ceo, on the reality internet TV show of the same name and is behind successful media adventures such as the Bottom Line and Boardroom Tycoon - all set to nurture tomorrow's movers and shakers. He tells us what a leader of today and tomorrow is made of.

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It's not enough that Alex Malley is the Chief Executive of CPA Australia, he was named one of the Top 50 most influential people in accounting globally in 2012 and has interviewed inspiring personalities from Warren Buffett to Neil Armstrong. Now, he is The Naked CEO, on the reality internet TV show of the same name and is behind successful media adventures such as the Bottom Line and Boardroom Tycoon - all set to nurture tomorrow's movers and shakers. He tells us what a leader of today and tomorrow is made of.

See omnystudio.com/listener for privacy information.