Resource Centre

When you download a new app, do you read the Terms & Conditions of usage first? Why do some apps require access to your camera or your messages, and should you grant them these permissions? What do businesses do with our data? And as a business, is there such a thing as collecting too much user data? Alvin Toh, Chief Marketing Officer at Straits Interactive gives us a fascinating (and scary) look into the world of Data Protection and how we can better protect ourselves and our businesses in a data-driven world.

When you download a new app, do you read the Terms & Conditions of usage first? Why do some apps require access to your camera or your messages, and should you grant them these permissions? What do businesses do with our data? And as a business, is there such a thing as collecting too much user data? Alvin Toh, Chief Marketing Officer at Straits Interactive gives us a fascinating (and scary) look into the world of Data Protection and how we can better protect ourselves and our businesses in a data-driven world.

See omnystudio.com/listener for privacy information.

When you download a new app, do you read the Terms & Conditions of usage first? Why do some apps require access to your camera or your messages, and should you grant them these permissions? What do businesses do with our data? And as a business, is there such a thing as collecting too much user data? Alvin Toh, Chief Marketing Officer at Straits Interactive gives us a fascinating (and scary) look into the world of Data Protection and how we can better protect ourselves and our businesses in a data-driven world.

See omnystudio.com/listener for privacy information.

When Tan Sri Muhyiddin Yassin rose to the top post in the country a year back, he was not seen as the most charismatic or vocal leader compared to the other candidates who were vying for the Premiership at the time. But his leadership brand and political image has evolved over his first year in office. We discuss the building, shaping and careful curation of the 8th Prime Minister’s brand, and if it’s going to be strong enough for GE15.

When Tan Sri Muhyiddin Yassin rose to the top post in the country a year back, he was not seen as the most charismatic or vocal leader compared to the other candidates who were vying for the Premiership at the time. But his leadership brand and political image has evolved over his first year in office. We discuss the building, shaping and careful curation of the 8th Prime Minister’s brand, and if it’s going to be strong enough for GE15.

See omnystudio.com/listener for privacy information.

On January 1st 2021, new amendments to the Industrial Relations Act 1967 (IRA 1967) came into force. They affect unfair dismissal cases, direct appeals against Industrial Court awards and harsher penalties for non-compliance of awards, among others. These amendments have not been well received by some parties, as they may put employers at a disadvantage. Leonard Yeoh, Partner and Head of Dispute Resolution and Employment & Industrial Relations Practice Groups at Tay & Partners breaks down these amendments for us, and how they will affect corporations and SMEs moving forward.

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On this episode of Marketing Mojo on Resource Centre, we speak with Jwan Heah, Marketing Director at The Malaysia Book Of Records, about the company’s recent brand rejuvenation which saw it move away from being a passive brand to one that’s more marketing-centric.

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Listed companies comply with Corporate Governance (CG) because this is required by the regulators and expected by their investors.  However, even SMEs can benefit from the basic principles of CG. It helps to protect their business and may make it more valuable if they want to sell it in future. Governance Specialist Dr. Elsa Satkunasingam sheds some light.

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Transparency. Quick decision making. Less processing time. OPEX savings. Despite all these plus points, many SMEs have continued to use legacy systems to manage their day-to-day business operations rather than invest in an Enterprise Resource Planning system. But since Covid-19 hit, the need to transform digitally has surged. We speak to business software solutions provider Epicor about how an ERP tool can take your business to the next level, optimise operations and help your business achieve positive cost-saving results.

See omnystudio.com/listener for privacy information.

Transparency. Quick decision making. Less processing time. OPEX savings. Despite all these plus points, many SMEs have continued to use legacy systems to manage their day-to-day business operations rather than invest in an Enterprise Resource Planning system. But since Covid-19 hit, the need to transform digitally has surged. We speak to business software solutions provider Epicor about how an ERP tool can take your business to the next level, optimise operations and help your business achieve positive cost-saving results.

See omnystudio.com/listener for privacy information.