What are the latest updates on the business of cosmetic surgery? Will it be the next hero to champion our Medical Tourism Industry? 

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Malaysians spend an average of 80 minutes per session on YouTube when using mobile devices, doubling the global average of 40 minutes. This staggering statistic illustrates how the smartphone is driving changes in the video landscape, and how video advertising offers new opportunities for brands in the country. Meanwhile, video is but one aspect of digital advertising - what about the other platforms? What are some of the challenges in measuring ad performance in the Malaysian digital advertising market?

 What are the latest updates on the business of cosmetic surgery? Will it be the next hero to champion our Medical Tourism Industry? 

SMEs in Malaysia have evolved and grown over the last 10 years to be more savvy about responding to Global trends and competing effectively in a borderless market. Among the many critical emerging issues are how intangible assets such as Intellectual Property ie trade marks, patents, designs, and copyrights are playing a more important role compared to physical assets as the lever of growth. How can SMEs monetise income streams from their IP and how will the TPPA affect their rights?

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From building the brand to  a given opportunity to run the company for Sothys Malaysia, Cheryl Lee shares with us her journey.

What do Arnold Schwarzenegger and Last Mile Fulfilment have in common? Why Skynet, of course. What are we referring to when we talk about Last Mile Fulfillment?
Warehousing, Inventory Storage, Order Processing, Shipping, Returns Processing, Last Mile Fulfilment refers to that last stretch your package goes through before arriving at your doorstep.We discover why Skynet is constantly saying, "I'll Be Back".

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SMEs in Malaysia have evolved and grown over the last 10 years to be more savvy about responding to Global trends and competing effectively in a borderless market. Among the many critical emerging issues are how intangible assets such as Intellectual Property ie trade marks, patents, designs, and copyrights are playing a more important role compared to physical assets as the lever of growth. How can SMEs monetise income streams from their IP and how will the TPPA affect their rights?

What do Arnold Schwarzenegger and Last Mile Fulfilment have in common? Why Skynet, of course. What are we referring to when we talk about Last Mile Fulfillment?
Warehousing, Inventory Storage, Order Processing, Shipping, Returns Processing, Last Mile Fulfilment refers to that last stretch your package goes through before arriving at your doorstep.We discover why Skynet is constantly saying, "I'll Be Back".

As the paperless economy continues to flourish with advancements in technology, Bank Negara rolls out new policies to empower the merchant, while creating convenience for consumers. 

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Stop Advertising Start Branding advocates building great brands instead of using advertising to push for sales. Why is purely using advertising to push for results not always effective and what are the benefits of building a great brand? We discover the how-tos of building great brands and look at best practices and mistakes of brands such as Malaysia Airlines, Proton and more.