Restoration Pros Unplugged

"Breathe New Life into Your Business: Adding Air Duct Cleaning for Profit & Growth"

In this episode, host Clinton James sits down with Bobby Thomas of Extreme Services to explore why air duct cleaning is one of the smartest add-ons for restoration companies looking to boost profits and stabilize cash flow. Discover how this high-demand service not only complements restoration work but also generates immediate revenue without dealing with the headaches of insurance claims.

Bobby shares how his company successfully integrated air duct cleaning, the key equipment and certifications required, and how to market this service effectively. You’ll also learn how to overcome common pitfalls, cross-sell to existing customers, and keep your crews busy during slow periods. If you're ready to elevate your restoration business and tap into a lucrative service line, this episode is a must-listen.

Key Takeaways:

• Why air duct cleaning is a natural fit for restoration companies
• How to get started with minimal investment
• Effective pricing strategies for high-margin jobs
• Marketing tips to build trust and close more deals

If you’re interested in learning how Water Restoration Marketing can help you grow your business like discussed in this episode, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

In this episode of Restoration Pros Unplugged, host Clinton James and co-host Bobby Thomas delve into the intricacies of marketing within the restoration industry.

They explore tailored strategies for water damage restoration, mold remediation, and fire and smoke damage restoration, offering insights into selecting the most effective marketing channels for each service.

Listeners will gain valuable knowledge on optimizing their marketing efforts to attract more clients and enhance their business growth.

If you’re interested in learning how Water Restoration Marketing can help you optimize marketing like discussed in this episode and get more water jobs, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

Big changes are happening at Restoration Pros Unplugged!

Host Clinton James is excited to introduce Bobby Thomas as the new co-host of the podcast! Bobby isn’t just any guest—he’s the CEO of Extreme Services, a multi-location restoration company with over 15 years of industry experience. From starting with a Home Depot Rug Doctor to scaling a successful business specializing in water, fire, and mold restoration, Bobby brings hands-on expertise that will take this podcast to the next level.

With Bobby on board, expect even deeper insights into scaling a restoration company, securing TPA work, building strong industry partnerships, and navigating the evolving restoration landscape. Whether you’re an owner looking to grow your business or just getting started in the industry, this new era of Restoration Pros Unplugged will bring you the strategies, success stories, and expert interviews you need to stay ahead.

Don’t miss this exciting kickoff to a new chapter—tune in now and meet your new co-host, Bobby Thomas!

If you’re interested in learning how Water Restoration Marketing can help you overcome the challenges discussed in this episode and get more water jobs, book a free strategy session with our team today!

https://www.waterrestorationmarketing.net/schedule

In this episode of Restoration Pros Unplugged, we’re bringing you the exclusive recording of a powerful webinar hosted by Clinton James (CMO) and Kevin Wilkie (CEO) of Water Restoration Marketing. Together, they share the proven strategies that have helped over 130 restoration companies nationwide secure more high-value water jobs and maximize their ROI.

Here’s what you’ll learn:

- Why your PPC campaigns might not be delivering the results you expect.
- The critical role of Google’s Map Pack and how to rank higher to attract more leads.
- How to identify and fix the “leaky holes” in your online presence.
- Actionable tips to optimize your website, Google Business Profile, and customer reviews for maximum conversions.

Don’t let your competitors beat you to the jobs you deserve. Listen in for expert insights, practical takeaways, and a step-by-step approach to turning your digital presence into a lead-generating powerhouse.

Whether you're new to digital marketing or looking to fine-tune your existing strategy, this episode is packed with value you can implement right away.
Ready to take your restoration business to the next level? Hit play now!
 
If you’re interested in learning how Water Restoration Marketing can help you overcome the challenges discussed in this episode and get more water jobs, book a free strategy session with our team today:

https://www.waterrestorationmarketing.net/schedule

Website:
https://waterrestorationmarketing.net

Personal LinkedIn:
https://www.linkedin.com/in/kevindwilke/

In this episode of The Restoration Pros Unplugged Podcast, host Clinton James sits down with Ryan Schrader, the newly appointed Director of Local SEO at Water Restoration Marketing, to reveal the strategies that can help restoration companies dominate their local markets. Ryan brings over 13 years of experience in web design and local SEO for home service businesses and shares invaluable insights on how restoration companies can secure a top 3 spot in the highly coveted Google Map Pack.

They explore what Google looks at when ranking a restoration company’s Google Business Profile (GBP), the critical role that website design plays in improving local SEO, and the common mistakes businesses make that hurt their rankings. Ryan also uncovers three best practices that restoration companies can implement to boost their visibility and attract more high-quality leads.

If you’re a restoration company owner looking to grow your business and get ahead of your competition, this episode is packed with actionable tips to help you take control of your local SEO and improve your GBP ranking. Don’t miss it!

For more information on how we can help you grow your restoration company visit us at www.waterrestorationmarketing.net

In this episode of The Restoration Pros Unplugged Podcast Clinton introduces the mastermind behind their agency's successful PPC campaigns, Terrence Bennett. As one of the most accomplished Google Ads experts in the industry, Terrence has spent the last 4.5 years as the Director of Ads for Water Restoration Marketing, helping restoration companies thrive in the competitive world of digital marketing.

Terrence shares his journey into digital marketing, the unique challenges of managing PPC campaigns for restoration businesses, and how they’ve navigated significant changes from Google this year. He also offers invaluable advice for restoration companies managing their own PPC and highlights the warning signs when an agency isn’t delivering results.

Whether you’re a restoration company owner or a digital marketing enthusiast, this episode is packed with insights into optimizing your PPC campaigns, improving landing page performance, and driving more high-quality leads.

For more information on how we can help you grow your restoration company visit us at www.waterrestorationmarketing.net

In this episode of Restoration Pros Unplugged, host Clinton chats with Lyn Askin, a certified EOS Implementer and Exit Planning Advisor. Lyn has helped numerous businesses, including Clinton’s agency, gain focus and growth through the Entrepreneurial Operating System (EOS®).

Lyn shares his journey to becoming an EOS Implementer and explains how EOS can help restoration businesses overcome common challenges and scale effectively. He also discusses the benefits of working with an EOS professional versus self-implementing, and the best time for a business to adopt EOS.

Additionally, Lyn provides insights on exit planning for restoration businesses, especially as private equity interest grows. Tune in to learn how to leverage EOS for your business success!

For info on today's guests please visit them at https://www.eosworldwide.com/lyn-askin

For more information on how we can help you grow your restoration company visit us at www.waterrestorationmarketing.net

Welcome to another insightful episode of The Restoration Pros Unplugged Podcast! In this episode, we are honored to interview Michele Gray, the dynamic owner of Restoration CFO, a company specializing in bookkeeping and fractional CFO services tailored specifically for restoration companies.

Michele's expertise is unparalleled, given her seven years of success running her own restoration company. Tune in as Michele reveals the three biggest financial mistakes restoration companies often make and discusses how even profitable companies can face challenges when they grow too quickly without a solid understanding of their cash flow.

Join us for a conversation packed with practical advice, expert insights, and strategies to help your restoration business thrive financially. Don't miss this invaluable opportunity to learn from a seasoned professional who has walked the path and emerged victorious.

For more information on how we can help you grow your restoration company visit us at www.waterrestorationmarketing.net

Welcome to another inspiring episode of The Restoration Pros Unplugged Podcast! In this episode, we have the privilege of interviewing Elisa Laphand, the remarkable woman who is the owner of LAP Roofing & Restoration.

Elisa's journey is nothing short of extraordinary. From navigating the male-dominated world of a Louisiana oil refinery to establishing a successful roofing and restoration business in Baton Rouge with her husband, her story is a testament to resilience and determination.

Tune in as Elisa shares her unique insights on being a woman in these challenging industries, the hurdles she overcame, and the best practices for co-owning a home service business with her partner. She also offers invaluable advice to other women aspiring to own their own home service businesses.

Don't miss this compelling conversation filled with wisdom, inspiration, and actionable tips for success in the restoration industry.

For info on today's guests please visit them at https://lapservicesla.com/

For more information on how we can help you grow your restoration company visit us at www.waterrestorationmarketing.net

Welcome to The Restoration Pros Unplugged Podcast! In a recent episode, I interviewed Michelle from Jill's Office, a top provider of tailored answering services for home service businesses, including restoration companies.

After our chat, I joined their team for a Facebook Live session. We discussed three key areas where home service businesses should focus their digital marketing efforts, revealing effective strategies for boosting online leads.

Tune in for valuable insights that could transform your business's online presence!

For more information on how we can help you grow your restoration company visit us at www.waterrestorationmarketing.net