Many entrepreneurs, particularly brick-and-mortar retailers transitioning to online sales, struggle when trying to hire a single person to handle various roles. This "unicorn" employee is expected to manage everything from social media to ads, site management, and more. However, this approach often falls short of expectations.

In today's episode, Josh dives into the vital aspects of e-commerce success. He delves into the crucial topic of building a team that can truly drive your sales growth. Whether you're a one-person show or a growing business, these insights will help you structure your team for maximum impact.

Learn more about Josh's company and how they help brick and mortar retailers grow online at madebycapital.com

Just like how a balloon with a hole cannot inflate, an e-commerce website with conversion issues cannot turn traffic into paying customers.

In this episode of Retail Initiative, we dive into a crucial aspect of e-commerce: fixing the leaky bucket. Josh takes us on a journey through this analogy, using a personal experience with his son's balloon mishap to illuminate the challenges e-commerce businesses face in retaining their website traffic and converting it into paying customers.

Learn more about Josh's company and how they help brick and mortar retailers grow online at madebycapital.com

"We take a step down in the level, the way that we approach our business when it comes to this new sales channel. Who is the best person to be doing this? Sometimes it may be you, but sometimes it might not be. And then when am I going to do this? If it's not on the schedule, it's not going to happen. If we aren't making the time for it, it will not move forward like we want."

In this episode of the Retail Initiative Podcast, the host discusses the common struggle of feeling paralyzed when taking the first steps towards achieving one's goals. Drawing from personal experience and insights, the host shares practical strategies to overcome this paralysis and make progress towards desired outcomes.

Rather than "faking it till you make it," she encourages clients to embody their future selves and experience the feelings of success and achievement.

In this episode of Retail Initiative, Josh is joined by Crystal Rose, a transformation coach specialized in somatic practices, embodiment, and breath work. The episode explores the difference between mindset work and Crystal's unique approach, which focuses on embodiment for deep and lasting transformation.

Learn more about Josh's company and how they help brick and mortar retailers grow online at madebycapital.com

The first step to tackle burnout is not to rush into finding a solution. Accept that it's okay not to have all the answers immediately.

In this today's episode, Josh shares a personal journey of dealing with burnout and provides valuable insights on how to overcome it. If you're feeling overwhelmed and disconnected from your business, this episode is a must-listen.

Learn more about Josh's company and how they help brick and mortar retailers grow online at madebycapital.com

Discover the importance of your hero image and how using relatable imagery and copy can create an emotional connection with your audience.

In this episode of Retail Initiative, get ready to supercharge your online sales with four quick and easy tips that yield big results. Josh shares his expertise in helping brick and mortar retailers thrive in the digital world, all without the need for a major website overhaul. Discover the power of focusing on the details and how these small adjustments can make a massive impact on your business.

Learn more about Josh's company and how they help brick and mortar retailers grow online at madebycapital.com

In this interview with Pet Boss Nation founder and CEO, Candace D'Agnolo, we dive into the four opportunities retailers need to add to their business even if they are not in the pet industry!

Learn more about Josh's company and how they help brick and mortar retailers grow online at madebycapital.com

What holds us back from reaching our goals and what keeps us from growth is often a combination of factors. While solving one specific issue may have a positive impact, it's usually not the sole solution.

In this episode, Josh reflects on the factors that hold entrepreneurs back from reaching their goals. Drawing from personal experiences and conversations with others, he explores the importance of beliefs, skillsets, customer-centricity, curiosity, and focusing on the 80/20 rule.

Learn more about Josh's company and how they help brick and mortar retailers grow online at madebycapital.com

Stay curious, test creative elements, and create content that aligns with what the algorithm favors. By using the Hook-Story-Offer framework and incorporating different content types, you can thrive in the evolving social media landscape.

In this episode, host Josh Orr discusses the challenges of changing algorithms on social media and how it impacts businesses. He shares valuable insights and strategies to stay competitive, grow your business, and adapt to evolving algorithms.

Learn more about Josh's company and how they help brick and mortar retailers grow online at madebycapital.com

Remember, if you're currently in the construction phase of your business journey, you're not alone. Stay focused on your why, appreciate your progress, take time to rest, and seek help when needed.

In today's episode, Josh discusses the challenges of the construction phase in both personal and business contexts. He emphasizes the importance of remembering the purpose, appreciating progress, resting, and seeking help during this phase. Josh provides personal anecdotes and relevant examples to inspire and encourage listeners going through similar experiences.

Learn more about Josh's company and how they help brick and mortar retailers grow online at madebycapital.com