Revenue Architect

Revenue Architect

By Jeff IgnacioBusinessEntrepreneurshipManagement
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Revenue Architect episodes

  • How To Balance Your RevOps Tech Stack
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    In this double-header episode of the Revenue Architect, Jeff takes a dive into two passions of his: tech stacks and RevOps. In a power-packed 10 minute episode he covers how their powers combine, specifically:
    The 51 apps he's used in his career
    Why avoiding tech can be a false economy
    The temp-checks you need to take before investing in any tech
    Why RevOps is so special
    What you're missing out on if you don't use RevOps
    And three tips from across his career to manage tech in the RevOps space
    🔗 LINKS
    Connect with Jeff on https://www.linkedin.com/in/jeffbethechange/ (LinkedIn) or email him at [email protected]
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    11 min
  • Automation: Friend or Foe?
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Automation can seem like a big, buzzy, maybe scary, topic. But the benefits it can deliver are legitimate, and far greater than simple removing mundane tasks to #FreeTheSalesRep.
    In this episode of the Revenue Architect podcast, Jeff explores four key benefits of adding automation to your tech stack, and some essential considerations to make before you dive in.
    🔗 LINKS
    Connect with Jeff on https://www.linkedin.com/in/jeffbethechange/ (LinkedIn) or email him at [email protected]
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    8 min
  • Making the Most of Annual Planning
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    On this episode Jeff dives deep into the nine steps of a successful Annual Plan.
    1. Setting the topline (new or renewal)
    2. Defining your universe of accounts
    3. Segmentation
    4. Coverage
    5. Capacity
    6. Capability
    7. Quota
    8. Comp Plans
    9. Kickoff
    Tune in to Season 2!
    🔗 LINKS
    Connect with Jeff on https://www.linkedin.com/in/jeffbethechange/ (LinkedIn) or email him at [email protected]
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    15 min
  • The 9 Points of Annual Planning (AP)
    Welcome to Season 2 of The Revenue Architect Podcast. This episode is hitting right at that time of the year: when you need to start putting serious thought into the next 12 months. Have you dived in yet?
    Whatever stage you're at, this power-episode from host Jeff Ignacio will give you a boost of motivation and confidence. Setting you up with the perfect mindset for Annual Planning, Jeff covers: why AP is a valuable opportunity, the different kinds of planning, why you do them, and the nine areas you need to think about in your annual plan.
    🔗 LINKS
    Connect with Jeff on https://www.linkedin.com/in/jeffbethechange/ (LinkedIn) or email him at [email protected]
    The Revenue Architect is powered by https://www.linkedin.com/company/sales-iq-group (Sales IQ Global).
    15 min
  • The Evolution of Sales Operations, with Kyle Himmelwright and Luigi Prestinenzi
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    It's survival of the fittest and only those who adapt will come out on top!
    Find out what top sales teams are doing to not only survive natural selection but thrive and scale growth in the evolving world of Sales Operations 💥 👊
    In this episode of The Revenue Architect, Jeff talks with Kyle Himmelwright - Director of Revenue Operations at Yelp, and Sales IQ Global's very own Luigi Prestinenzi, where you will learn:
    ​How Sales Ops is evolving beyond tactical executors to strategic partners
    ​Turning your tech stack investment into a profit center
    ​Closing the widening gap between high performing sales orgs and the non-innovators
    Connect with Jeff https://www.linkedin.com/in/jeffbethechange/ (https://www.linkedin.com/in/jeffbethechange/)
    Connect with Kyle https://www.linkedin.com/in/kylehimmelwright/ (https://www.linkedin.com/in/kylehimmelwright/)
    Connect with Luigi https://www.linkedin.com/in/luigiprestinenzi/ (https://www.linkedin.com/in/luigiprestinenzi/)
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    58 min
  • The Sales and Marketing Flywheel, with Jordan Henderson and Sarah Harkness
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Hypergrowth companies differentiate themselves with world class alignment between sales and marketing. Instead of a linear handoff from marketing to sales, a virtuous cycle between both groups improves the company’s overall ability to deliver value to prospects and customers alike.
    Tune in to this episode of The Revenue Architect, with Jeff, Jordan Henderson of RingDNA, and Sarah Harkness of Cattledog Digital where you will learn:
    The importance of speed-to-lead
    Contextualized positioning for your customer's pain points
    Qualification to identify your strike zone
    Why using a playbook, sequence and cadence works
    Connect with Jeff https://www.linkedin.com/in/jeffbethechange/ (https://www.linkedin.com/in/jeffbethechange/)
    Connect with Sarah https://www.linkedin.com/in/sarahkateharkness/ (https://www.linkedin.com/in/sarahkateharkness/ )
    Connect with Jordan https://www.linkedin.com/in/jordanmichaelhenderson/ (https://www.linkedin.com/in/jordanmichaelhenderson/)
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    1 hr
  • Getting the Marketing and Sales Revenue Engine Partnership Working, with Kristina Jaramillo
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Kristina Jaramillo, president of Personal ABM creates revenue engines for mid-market firms that want enterprize sized deals. Her team creates wins with accounts that were previously unresponsive to sales and marketing for the last five years. Reversing "no" to a yes, protecting at risk accounts, and driving expansion with others. Under Kristina's leadership, her team impacts stage progression, sales cycle, win rates with tier one accounts, deal sizes, ARR and customer lifetime value!
    These are all Kristina's favorite topics - so grab your earphones and prepare to dive into building the revenue engine partnership!
    Connect with Kristina https://www.linkedin.com/in/kristinajaramillo/ (https://www.linkedin.com/in/kristinajaramillo/ )
    Connect with Jeff https://www.linkedin.com/in/jeffbethechange/ (https://www.linkedin.com/in/jeffbethechange/)
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    33 min
  • The Value of Process, with Kyle Himmelwright
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Kyle Himmelwright is an experienced revenue growth and enablement leader with a focus on strategic planning, organizational scaling, and business operations and a passion for tackling complex challenges in B2B technology. MBA from the Villanova University and BA from Valparaiso University.
    Kyle is currently the Director of Revenue Operations at Yelp, and in this episode, Kyle and Jeff break down the go-to-market model and discuss why the process is essential for any business looking to scale and grow.
    Connect with Kyle https://www.linkedin.com/in/kylehimmelwright/ (https://www.linkedin.com/in/kylehimmelwright/)
    Connect with Jeff https://www.linkedin.com/in/jeffbethechange/ (https://www.linkedin.com/in/jeffbethechange/)
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    40 min
  • Indirect Sales and Channel Parnters, with Mark Rogers
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Tune in to this week's episode to hear Jeff and Mark Rogers, Senior Vice President of Channels and Strategic Alliances at Impartner Software, talk indirect sales and channel partnerships.
    Connect with Mark: https://www.linkedin.com/in/marksrogers01/
    Connect with Jeff: https://www.linkedin.com/in/jeffbethechange/
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    27 min
  • ABM and Industry Trends, with Mallory Lee
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    "So from my perspective, account-based advertising is a super efficient way to spend your marketing budget. You're essentially choosing to show ads to just the companies that mean the most to you." Mallory Lee
    Mallory, a marketing automation junkie, runs Rev Ops at Terminus. Mallory comes from the world of marketing and performed many of the operational tasks around it. As Jeff says, her only hobby is work - she lives and breathes it and has an awesome view on current trends and a great take on ABM and what it takes to make it work.
    Tune in to hear how Mallory is nailing it at Terminus with the right language, and surrounding their prospects with love in this awesome episode of The Revenue Architect.
    Connect with Mallory: https://www.linkedin.com/in/mallorylee/ (https://www.linkedin.com/in/mallorylee/)
    Connect with Jeff: https://www.linkedin.com/in/jeffbethechange/ (https://www.linkedin.com/in/jeffbethechange/)
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    25 min

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