The IAB UK Podcast

Revolutionising femcare with Callaly's CMO Kate Huang


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IAB UK has been working with Callaly since they were named one of the 50 Leading DTC brands in the UK as part of our study Born Online in 2019. With a brand described as "chic" by Vogue, they are making waves in femcare and revolutionising how women buy period products. In this episode, Callaly's CMO Kate Huang discusses crowdfunding, B-Corps, influencers and the joy of convenience. Find out more about Callaly and watch their Unboxing video at www.calla.ly

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The IAB UK PodcastBy IAB UK


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