Ever felt burned by a “new customer” deal that leaves loyal users behind? In this episode, Charly unpacks her reaction to a Xero ad offering deep discounts and gift cards to newcomers — while long-time users continue paying full price.

📌 Inside this episode:

✅ Why loyalty pricing matters to small businesses

✅ The risk of alienating long-term customers

✅ Real talk on rising SaaS costs vs. value received

✅ A reminder to treat your own clients with care — they notice

🛡️ Charly shares her pricing philosophy: steady rates for loyal customers unless forced by external costs — a strategy that keeps trust high and churn low.

How do you feel about paying full price while others get sign-up perks? Join the discussion and rethink how you nurture your client relationships.

📢 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager

Ever had a moment of panic when your website suddenly vanishes? In this episode, Charly explains what really happens when a website goes down — and how to handle it like a pro.

📌 You’ll learn:

✅ Common reasons websites go offline (DNS, server failure, attacks, expired domains)

✅ What to check before contacting support (screenshots, errors, network tests)

✅ How to clearly communicate the issue to your tech team

✅ Tips to monitor uptime and avoid downtime

🛡️ Practical troubleshooting tools mentioned include:

Down For Everyone Or Just Me

Pingdom

MXToolbox SuperTool

🔗 Consider uptime monitoring like WP MU Dev to stay ahead

https://askcharlyleetham.com/likes/wpmudev

(Charly receives a commission for purchases made from this link)

📢 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager

Thinking of buying one of those "magic" dongles that promise global internet access without VPN fees? In this episode, Charly breaks down what a Decentralized Private Network (DPN) really is and why it might be too good to be true.

📌 You’ll learn:

✅ What a DPN is and how it compares to a VPN

✅ Why these devices can pose serious security and privacy risks

✅ How your bandwidth, data, and legal liability could be affected

✅ The hidden dangers of letting unknown users access your network

🛡️ These dongles create peer-to-peer networks that might let anyone use your internet connection—raising concerns about hacking, bandwidth theft, and legal responsibility for others' actions online.

🔗 Charly’s advice: Think carefully before trading a few bucks in VPN fees for potential security nightmares.

📢 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager

Most people just see a padlock in the browser and think, “Secure, cool.” But do you actually know what HTTPS does—or what happens when it’s broken, expired, or misconfigured?

In this episode, Charly explains how HTTPS works, what SSL certificates do behind the scenes, and why this protocol is critical for trust, security, and even search engine rankings.

📌 In this episode:

✅ What HTTPS is and how it protects your data

✅ What SSL certificates do — and who verifies them

✅ Why that padlock builds customer trust (and Google juice)

✅ What causes certificate errors and mixed content blocks

🛡️ The risks of self-signed certificates and expired setups

🔗 Tip: Use Let’s Encrypt or Cloudflare for free, trusted SSL certificates

🔗 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager

Ever updated your website only to find your changes don’t show up? That’s caching in action — and it can speed up your site or totally wreck your user experience if you don’t manage it right.

In this episode, Charly explains caching from the ground up, covering browser, server, CDN, and even ISP-level caching. Learn how it works, where it can go wrong, and what you need to do to avoid the biggest pitfalls.

📌 In this episode:

✅ What caching actually is — and why it matters

✅ Different types: browser, server, CDN, ISP

✅ Why outdated cache can break sites and confuse users

✅ When caching improves speed and when it makes things worse

🛡️ Why “more caching” isn’t always better — and how to reset everything

🔗 Tip: Use a VPN to test for ISP caching if you suspect a stuck version

🔗 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager

If you’ve ever been told “that’s your private IP, not your public one” — or gotten mysteriously blocked from a site or app — your IP address is likely the culprit.

In this episode, Charly breaks down what IP addresses are, the different types, and why they still matter (even if you never mess with them yourself).

📌 In this episode:

✅ What IP addresses do and how they route your data

✅ IPv4 vs IPv6 — and why we’re running out of the old ones

✅ The real difference between public and private IPs

✅ Dynamic vs static IPs — and why it matters for whitelisting

🛡️ How IPs affect blocking, access, and network security

🔗 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager

Ever changed a domain setting and wondered why your emails vanished or your website stopped showing the right version? This episode breaks down the real reasons behind DNS propagation delays and what you can do to avoid disaster.

📌 In this episode, Charly explains:

✅ What DNS propagation really is (hint: it's not instant)

✅ Why your changes take time to spread across the internet

✅ What TTL (Time to Live) means and how it affects your updates

✅ Best practices before migrating websites or email servers

✅ Tools like “What's My DNS” and “MXToolbox” to track changes

✅ Why caching (browsers and ISPs) can trip you up

🛡️ Avoid lost emails, broken sites, and confusion by understanding the pull nature of DNS updates and planning ahead.

🔗 Tool Mentioned: https://www.whatsmydns.net

🔗 Tool Mentioned: https://mxtoolbox.com/supertool.aspx

🔗 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager

Confused by tech jargon like DNS, resolvers, or name servers? You're not alone—and that's exactly why Charly breaks it all down in plain English. In this episode, she demystifies the Domain Name System and shows why it's essential for running a reliable, secure business online.

📌 In this practical walkthrough, Charly explains:

✅ What DNS really does (and why it’s like GPS for your website)

✅ Why DNS issues cause websites or emails to fail

✅ How caching can help—or seriously hurt—your DNS setup

✅ The four core DNS records: A, CNAME, MX, and TXT

✅ The difference between public and private DNS resolvers

✅ How to choose a safe, fast, privacy-respecting DNS provider

🛡️ Learn to spot DNS hijacks, stale caches, or conflicting records before they break your site.

🔗 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager

Got an alarming email about someone else trying to trademark your business name? In this episode, Charly digs deep into one such message, investigating whether it’s legit or just another clever scam targeting small business owners.

Learn how to spot the red flags, protect your brand, and avoid wasting money on unnecessary legal services.

📌 In this episode, Charly shares:

✅ How scammers mimic legal firms to pressure business owners

✅ What a legitimate trademark request should look like

✅ The right way to check your trademark status via IP Australia

✅ Common scare tactics and misleading info used in these emails

🛡️ Don't fall for fear-based tricks — take control and verify everything yourself.

🔗 Use IP Australia’s official trademark tools: https://ipaustralia.gov.au

🔗 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager

Ever wondered what really happens when you type a website address into your browser? In this episode, Charly kicks off a new series to break down the complex world of the internet into plain, easy-to-follow steps — no tech jargon overload.

📌 In this episode, you’ll learn:

✅ What a domain name is and why it’s easier for humans than numbers

✅ How DNS turns that domain into a server’s IP address

✅ What a hosting server does and where it “lives”

✅ How internet paths route your request like roads to a destination

✅ What a browser does to display your site

By the end, you’ll understand the five key parts — domain, DNS/IP, hosting server, internet path, and browser — and how they work together to bring any website to life on your screen.

🔗 Join the discussion in my community: https://askcharlyleetham.locals.com

Follow us:

Locals: https://askcharlyleetham.locals.com

Rumble: https://rumble.com/askcharlyleetham

Odyssey: https://odysee.com/@askcharlyleetham:4

YouTube: https://youtube.com/askcharlyleetham

Facebook: https://www.facebook.com/askcharlyleetham

Twitter: https://twitter.com/yourbizmgr

Instagram: https://instagram.com/ask_charly_leetham

LinkedIn: www.linkedin.com/in/charlyleetham

LinkedIn Company: https://www.linkedin.com/company/ask-charly-leetham/

Spotify: https://askcharlyleetham.com/likes/rise-and-shine

Apple Podcasts: https://podcasts.apple.com/us/podcast/ask-charly-leetham-online-business-manager/id1659738721

iHeartRadio: https://www.iheart.com/podcast/269-ask-charly-leetham-online-105944212/

Amazon Music: https://music.amazon.com/podcasts/662f1e44-115d-4094-862b-efe9307e0df4/ask-charly-leetham-online-business-manager