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Show Notes
[00:03:15] What are you obsessed with?
Lyndi: Homemaker Chic
Loren: Locke & Key
Bryan: Texas Metal
[00:09:30] About Lyndi
[00:15:15] How do you come up with content?
[00:20:45] How do you stay consistent?
[00:28:40] Transitioning from a single Live, to a regular show
[00:33:35] How do I make my group successful from the start?
[00:43:10] How do you authentically keep people connected?
[00:49:45] Rapid Fire Questions
Links
Quotes
“Don’t chase the money. It’s all about connecting back to why you started. Tell your story.” [00:13:30]
“I changed a little bit… I am not the person to carry that torch anymore. I love it, but I have a different voice now. When I did, I lost my numbers. That is what I did not want to happen. But what are you going to do? Now, I am slowly building up and I am ok with that.” [00:25:40]
Show Notes
(3:00) What are you obsessed with this Week?
Loren- Arkansas T-Shirt Club by TC Screen Printing
Bryan- CRTV Facebook Group, Nik Goodner
(5:56) Podcasts are on the rise
(7:20) Can a podcast help your business?
(11:13) Podcasts help build loyalty and trust
(15:24) Putting a face with your brand
(15:57) How Can I use a podcast to get more customers?
(17:57) So should your business start a podcast?
(20:18) If I start a podcast, how will people find my podcast?
(24:53) Close
(25:53) Rapid Fire Questions
Quotes:
Well with a podcast, I can be out working in the garage, I can be mowing the yard, walking the dog, all of the things. It just gives your audience a different way to consume that content. (9:49)
Whenever you are listening to a podcast, it is a very, honestly, a very intimate moment because you're in their ears. And so it's just like music. I mean you know when I was a kid, like headphones listening to the music, it seemed more intense and it seemed like you were kind of in this other world. And so it's kind of the same with, with spoken word like, that kind of brings you into a moment if you're a good storyteller as well, that you can obviously create a very strong connection with the person listening. (11:39)
I'd imagine that connection and loyalty and trust that's already built in. If they are consistently every single week, hearing you every single week, seeing you, they see your social posts or see your blogs, they see all your stuff. When you reach out, a lot of times they already feel that connection with you. (15:04)
Links
https://www.forbes.com/sites/allbusiness/2018/06/25/reasons-small-business-needs-podcast/#1e460e603977
https://www.smartinsights.com/digital-marketing-platforms/podcasting/why-how-to-get-started-with-business-podcasting/
https://smallbiztrends.com/2017/01/benefits-of-podcasting.html
Show Notes:
[00:01:55] What are you obsessed with?
Bryan: The Last Dance
Loren: Cheese
[00:06:10] Facebook Messenger Rooms
[00:12:00] InShot
[00:16:00] Instagram Live for Desktop
[00:17:50] Filmm
[00:20:40] A Design Kit
[00:23:00] Instagram DM for Desktop
[00:25:30] Pocket
[00:26:55] Serene
[00:00:00] Rapid Fire Questions
Other Links:
Show Notes:
[00:04:40] What are you obsessed with?
Bryan: Banjo Kazooie
Loren: Westworld Season 3
Amy: Gradient Puzzles & Little Fires Everywhere
[00:09:00] How can you serve your community digitally?
[00:15:20] What are you doing to acknowledge the sensitivity of this situation?
[00:19:20] What resources are you giving
[00:24:30] Advice for small business marketers right now
[00:29:15] Rapid Fire Questions
Show Quotes:
“It is so important to continue to give value, without asking for something in return during this time.” [00:11:45]
“It may not bring you a sale or a patient right then, but they will remember that you weren’t trying to upsell them at a time that may have been financially impossible.” [00:16:30]
Links:
Show Notes:
[00:01:30] What are you obsessed with?
Bryan: Home Renovation during Quarantine
Loren: Lensa Photo Editing
[00:06:20] How can you use Zoom to create content?
[00:08:45] Top Zoom Tips
Show Quotes:
“You never know what information is going to come out in Zoom calls that will benefit your audience.” [00:07:45]
“Looking your best is a great way to make sure your content is going to be at it’s best, as well.” [00:20:24]
Links:
Canva
[00:02:25] What are you obsessed with?
[00:08:40] What is Teslar?
[00:15:15] How have you had to shift during the pandemic?
[00:19:05] How has Coronavirus affected your company culture?
[00:23:25] Has your messaging changed during COVID19?
[00:18:40] Advice for Other Businesses
[00:34:55] Rapid Fire Questions
Show Quotes:
“Not only are we trying to establish new business, we are just trying to establish a foundation and stepping stones for current clients, so that they have everything they need to support their customers.” [00:16:20]
“This is the time for technology to shine… you guys are saying ‘This is why you NEED us. This is why we exist. ’” [00:18:00]
“This is a time that businesses can either drown or thrive. You really just have to tactfully leverage this crisis and figure out how you’re going to build your business based on it. Hopefully, set yourself up for a successful future.” [00:32:15]
Links:
Show Notes
[00:01:57] What are you obsessed with?
Bryan: Multi CamLink
Loren: Pixar’s film Onward
CR: Adaptable Lights
[00:05:39] Who is CR Braniff?
[00:10:29] How do I grow my Youtube audience?
[00:15:25] What do you do to engage viewers?
[00:19:13] Youtube Don’ts
[00:25:53] What’s next for CR?
[00:31:38] Rapid Fire Questions
Quotes
“Create content that's going to get a viewer. Not only click on my video, but want to comment on it, want to like it, and want to share it.” [00:11:50]
“Getting in the comments and truly having genuine conversation that’s not: emoji, emoji emoji, and then bouncing out of there. It's treating the other person like they're a person and interacting with each viewer of the content or with creators themselves.” [00:17:04]
“To try and reach new audiences and not really have a catalog of ways to serve them, there's not going to be a lot of value for them sticking around. You have to have your community in place first… In order for new people to be reached and then come to your page window, shop your channel and say, you know what? Yes, this is, this is why I'm here.” [00:24:23]
Links
Love Without Borders: https://www.harpercollins.com/9780062936264/love-without-borders/
Show Notes:
[00:01:50] What are you obsessed with?
[00:04:42] What is Startup Junkie?
[00:09:01] How do you choose what to educate on?
[00:14:39] What is Conductor?
[00:17:38] Advice for Businesses and Marketing Directors
[00:21:27] Rapid Fire Questions
Show Quotes:
“Once somebody goes one time, they see that people are not judging you, but they're trying to figure out how to be helpful, particularly in NWA. There's something in the DNA here. A lot of people really want to help you and figure out how to help you succeed, and they're not looking for any kind of reciprocity. They just love to see people do well.” [00:13:07]
“Figure out how to help people without any expectation that they might ultimately be customers. Establish that thought leadership. Don't do it in a superficial way because people can smell that and see right through it. But, if you do it in a genuine way, you begin to be viewed as somebody they can trust.” [00:19:08]
Show Links:
[00:05:45] What are you obsessed with?
Bryan: Invisalign
Loren: Valentine’s Date Night Card from Mom
[00:10:06] Why should you go live?
[00:11:26] Psychology & Biology of Fear in Going Live
[00:19:39] Common Fears of Going Live
[00:33:39] Top 10 Going Live Fears
[00:46:45] Rapid Fire Questions
Show Quotes:
“As social creatures, we're hardwired to worry about our reputation and how others perceive us. The decision our brain makes to determine whether or not a situation is stressful is made by sensory input and processing. And for most people, the danger of blowing their lines when they're going live is enough to trigger a fight or flight response.” [00:15:58]
“People don't want to see a professional, they don't want to see a news anchor. They want to see you.” [00:20:55]
“It takes time to build that community, that audience that really cares and that they would even trust you with their time.” [00:25:23]
Links:
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