Today Dave and Craig are talking through the key SaaS benchmarks that you can (and probably should) be tracking to make sure your business is headed in the right direction. Like any set of metrics it’s important to keep these in context for your business age, size, market, and goals.  But, generally there are 8 […]

Today Dave and Craig are talking about the one thing that will surely kill your business:  Churn. Churn, however you measure it, is the effect of people leaving your app.  It can be broken down into User Churn or Revenue Churn. When we look at churn there are 3 phases of churn that you can […]

What are your biggest fears?  The things that hold you back from making any decisions at all, much less good decisions under pressure? Today Dave and Craig are talking through their thoughts from a Ted Talk from Tim Ferriss talking all about stoicism and his Fear Setting exercise.  If you have a big decision coming […]

Today Dave and Craig welcome back to the show Mike Taber from the popular bootstrapped founder podcast Startups For the Rest of Us. Mike is hot on the trail of the public launch of his cold email outreach tool, Bluetick and in this episode talks about a lot of the strategies and frameworks that he’s seeing […]

Today Dave and Craig are catching up on growth strategies that are working for them right now, and how they’re managing the rest of the business to allow things to grow without sacrificing quality or product. Dave has concluded a cold email campaign to potential customers of Recapture, and is now looking at the next […]

Today we’re lifting the kimono on the Seriously Simple Hosting launch and all of the things that both went well, and that in hindsight Craig would do differently next time. Launching anything is a dynamic, and fluid experience.  Almost nothing goes as you’d expect in pre-planning, but there are a handful of things you can […]

Today Dave and Craig talk all about advice.  We’re all constantly seeking advice from our peers and coworkers, but how do you know when someone is giving you good advice, the advice you should take, and when should you politely ignore what someone is saying? This episode is inspired by a post from the Groove […]

Dave is flying solo today, as he talks with ecommerce and Shopify expert Kurt Elster from Ethercycle. Even if you are not in ecommerce, you will benefit from Kurt’s knowledge bombs about conversion rate and site optimization. Building traffic and having an audience are the key to ecommerce success. The number one factor in conversion […]

Distractions are everywhere these days.  Every day we have countless things competing for our attention and taking away our valuable mental bandwidth. But not every distraction needs to be a negative experience….you can turn the tables on these situations and make them into a long term learning opportunity for you and your company. Our friend […]

You never get a second chance to make a first impression.  And these days with the software world (and SaaS specifically) being more competitive than ever it’s paramount that you create an unforgettable first experience for your users. Today Dave and Craig talk through some of the best practices they’re seeing in user onboarding, how […]