I've been obsessed with learning about the science of productivity lately and how to "hack" my own brain to do the things I find tedious. So I thought I'd share the productivity combo that is working really well for me to get work done on my business.

WHY FOCUS ON FOCUSING?

I know this sounds crazy for someone who has built and grown an online business for well over a decade... but I really DO NOT LIKE sitting and working at my computer!

Let's face it though, writing a post like this, communicating with an assistant to delegate tasks, writing sales letters and emails, social media posts, reviewing and giving feedback on client work etc are all things you need to do to run and market a business online.

I'd love to hear any tips you have to add to my list. If I like it I just might add it to my experiment and share the results in another few weeks on a follow-up podcast episode.

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So what does a successful launch strategy have to do with romance?

Quite a lot as you'll see in today's podcast episode with a twist. 🙂

Today I take you behind the scenes of the ritual my husband, Doug, and I have practiced every year (for 36 years!) to celebrate our wedding anniversary. The ritual is fun, cheeky and follows the same process every year.

It occurred to me today that the process is exactly the same 4 step strategy for every successful launch you may run in your business.

Introducing... how to build trust, excitement and loyalty in your business with the "wedding anniversary ritual strategy".

In this episode you'll learn:

I'd love to hear your ah ha's, both for your launches and your romantic relationships.

Cheers!

Janet

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Have you thought about launching a podcast but the amount of work is just way too daunting?

Or maybe, like me, you already produce a podcast and, even if you have people helping you and you have great systems in place, it is always YOU who is the bottle neck in the production?

If either of these scenarios sound like you, then hope is coming your way with this episode recording especially for you!In today's episode I share:

I'd love to hear any tips you have to simplify this process even more and simplicity is my life goal at the moment!

Cheers!

Janet

P.S.

You can get the bonus "2022 Simple Online Tools Guide" over here.P.P.S. A podcast is a great strategy to keep you consistently connecting with your audience, develop trust and demonstrate you know your stuff!

But it will only lead to sales if you are super clear on the transformation you can help create, have a brilliant offer and a scaleable way to get results for the clients who gladly pay. If you know this is something you need to nail, then I have a system to help you do that step-by-step.

You can get started today for just $197.

Drop me an email or a message and I'll make sure you get all the details.

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I have a fun story for you this week about my very first successful business venture when I was 21.

The business?

Giving massages on the beach in my bikini!

In this 30 minute episode I share:

I'd love to hear YOUR first business venture. Success or not, I love hearing stories of people who have an idea, face the fear and have a go!

So please share.

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Hey!

If you’re like most entrepreneurs you started your business for freedom.

Even if that freedom is “I’ll never have to answer to a boss again”.

But how clear are you on exactly what freedom looks like for you and how to design your business so you won’t feel trapped.

I cover:

1. 4 questions you need to ask yourself for clarity.

2. Examples of how surfing, nesting, school holidays and introversion changed the ways different clients and myself design our businesses.

3. How automating too much can lead to depression if you don’t have clarity on Question #4.

4. Examples of people who had done everything right but they could never seem to succeed and the one thing they changed that flipped the switch (Question #3).

I’d love to hear your definition of success.

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FLIP YOUR FOCUS TO FIX YOUR BUSINESS

So often we focus on what is not working in our businesses.

Then all our activity (or just stress) goes into finding ways to fix the weaknesses.

But it can be really hard to think creatively about how to do things differently.

So here's a brain reframe for you:

This is a question I ask my clients when they need a way to look at things differently.

What IS working well in your business?

Or even extend it to What is working well in my LIFE?

Then look at WHY?

The challenge is, can you apply what works so well in one area of your biz/life and adapt it for the area you need to improve?

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When you build a website for your online, service-based business, the first decision you need to make is what website address you will choose (a.k.a. URL, or Domain Name). After all, this is is the link you will use in all your marketing, your conversations and your emails. It will also determine your brand logos, colours and how you think and feel about your business.

No pressure! In this episode I walk you through the decision pros and cons of 4 different options and some ideas to mix and match if the decision seems impossible to make.

I've also included a quick summary below for you.

4 Brand Options

In this episode I'm going to start with a few assumptions.

Firstly I'm going to assume you are either an existing or future customer of mine.

This means:

If you haven't made the above decisions yet, then only one of the options below is a sensible thing for you choose (Personal Name). Otherwise you're wasting your time and resources, and very likely will need to renovate your brand when you get greater clarity.

If you need help, my Attract Your Tribe Academy has been designed specifically for you.

Personal Brand

This is your name. If you can't get your name as a URL (like www.janetbeckers.com) then try something like YourNameCoach.com or YourNameAuthor.com or similar.

Pros:

Cons:

Mix and Match:

You can always own your name Domain Name and when your business website is complete, redirect your www.YourName.com to your About Me page on your new website.

Existing Business Brand

If you already have a business with a website or even just a name you have been using for quite a while you may want to use this. For example something like www.YourSuburbCounselling.com or www.GenericUmbrellaServices.com.

Pros:

Cons:

Mix and Match:

You can always own your existing business name Domain Name and when your business website is complete, redirect your www.YourGeneralExistingBusinessName.com to your Contact page or a specific business information page on your new website.

Your Niche / Ideal Client Name Brand

If you work with people in a specific niche or who have a specific problem you can claim a domain with that title in it. For example www.BounceBackFromBreastCancer.com or www.MoneyMindsetSolutions or similar.com.

Pros:

How many times have you set yourself a great goal for your business (like build a million dollar business, or launch a podcast etc ) and the not achieved it?

Maybe you've even planned out exactly how you're going to do it, even set timelines, how to measure etc (hello SMART Goals).

And still never quite reached your goal?It's frustrating, humiliating and it makes it even harder to set another goals because, let's face it, history shows you're going to fail anyway (am I mind-reading?).

But then, other people have set the same goals as you and *some* of them actually achieve it!What did they do differently?

That's the topic of today's podcast.

Now of course, this is a huge topic but I reckon I've found a huge missing piece of the puzzle this week.

It's called "Identity Goals" and I'm been testing the concept in my own life this week and it's really working.

So this is what I share on the podcast today:

Love to hear what YOUR Identity Goals are.

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Today I share business lessons I've learnt from my personal health quest "to have endless energy".

A few months ago I noticed by "little nanna naps" of an afternoon were no longer so little!

Plus, I could feel my mojo dropping, my weight climbing and my normally high energy levels, starting to tank.

Enough!

Something had to change and, like any big goal, I knew I had to approach this in a systematic way.

Not surprisingly, the process for abundance in health is very, very similar to the process for abundance in business.

That's what I'm sharing with you today.

I knew it was time to share my lesson with you when on 4 different occasions this week, completely unrelated people comments "wow, you're looking great. Really healthy".

Oh, and instead of long naps every afternoon, I have so much energy I'm dancing in the office to very loud music (Florence and The Machine is my favourite at the moment).

In today's podcast episode I share:

I would so love to hear from you. What ah-ha's do you have from today's episode?

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If you find anything techy a huge roadblock to your success online and you can't imagine how to sell out a brand new, high-ticket program with very little tech at all... then you are going to love today's podcast interview.

And if you work closely 1 to 1 with people in such a personal way (hello anyone working with mental or spiritual health) and you can't see how you can possibly convert what you do into an online group program that genuinely gets results for your clients (and, ahem, also you) then you are going to love this interview even more.

In this week's episode of Romance Your Tribe Podcast, we're shining the spotlight on Attract Your Tribe Academy and Accelerator member, Natasha McGrath.

With generous transparency, Natasha shares the exact steps, challenges and dramatic life changes she has experienced on her journey over the last 12 months.

Plus, we have great action steps for you to do this week to grow your own online freedom business.

We talk about…

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