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Heidi J. Ellsworth virtually travels north to visit with Troy Ferreira the technical director for the Canadian Roofing Contractors Association (CRCA).  They visit about the upcoming ROOFTech Expo where Canada’s roofing industry comes to see, learn about, and get hands-on experience.  They will also catch up on what is happening in the Canadian roofing market.  Troy also shares what to expect at this year’s ROOFTech event that is only held every two years on odd-numbered years. ROOFTech 2023 will take place at the International Center, in Mississauga, Ontario on April 4 and 5, 2023.  

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Heidi J. Ellsworth sits down with Wayne Sorensen, president of Top Line Roofing and the membership chairman for the Western States Roofing Contractors Association (WSRCA), to talk about his roofing career and the important part WSRCA has played in it.  For roofing contractors who embrace working with and giving back through roofing associations, membership is something that they credit for ongoing success.  Wayne and Heidi talk about the creation of community, career and ownership support and the friends that are made for a lifetime through association membership and involvement. 

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Metal is hotter than ever and now is the time for training that can take your company into the metal mega sphere.  Heidi J. Ellsworth talks with the experts from Isaiah Industries; Todd Miller, president and Seth Heckaman, VP of Sales about the art of selling metal roofing.  Their Metal Roofing Summit was created by industry-leading professionals to equip roofing companies with everything they need to dominate their local roofing market.  They talk about discovering the latest tools and tactics for lead generation and digital marketing along with learning the proven sales processes that continually outsell competition.  With leadership coaching and speakers including Jim Johnson, Frank Farmer, Megan Beattie and many more, this is a conference you don’t want to miss. 

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Coffee Conversations LIVE is back at the 2023 International Roofing Expo in Dallas, Texas! Sponsored by SRS Distribution, this year's live show will take place at the RoofersCoffeeShop sound stage in booth #9309. Join us on day one and two of the show as we meet with industry leaders and experts from across the country. The conversations will include manufacturers, distributors, service providers and influential contractors who will share their insights and wisdom straight from the trade show floor. 

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Coffee Conversations LIVE is back at the 2023 International Roofing Expo in Dallas, Texas! Sponsored by SRS Distribution, this year's live show will take place at the RoofersCoffeeShop sound stage in booth #9309. Join us on day one and two of the show as we meet with industry leaders and experts from across the country. The conversations will include manufacturers, distributors, service providers and influential contractors who will share their insights and wisdom straight from the trade show floor. 

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Join Heidi J. Ellsworth and James Ellsworth as they sit down with Deborah Mazol from the National Roofing Contractors Association about Roofing Day 2023.  This panel of Roofing Day alumni visit with Deb about the importance of everyone participating.  They talk about the upcoming Roofing Day in Washington, D.C. on April 18-19, 2023 discussing top issues including workforce development, immigration and tax reform.  Don’t miss this critical Coffee Conversation where you too can be a part of one of the best days of the year for the roofing industry.  

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On this Roofing Road Trip, Heidi J. Ellsworth talks with Jimmy Akins the national technical services and warranty manager for Polyglass about their leading technical support and Polyschool training program. The school is an educational forum that teaches roofing contractors, installers, sales, distributors, consultants and architects about what makes Polyglass products unique to the roofing industry and great for their business. 

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Industry thought leaders Greg Bloom of Beacon Building Products and John Kiesel of Division 7 Roofing and Imagine Technologies meet with Heidi J. Ellsworth to talk about the technologies of roofing for today and tomorrow. From artificial intelligence to aerial imagery to distribution technology systems, all of these innovations are changing the way contractors do business. In fact, the discussion will show that contractors who are not learning and incorporating emerging technologies are being left behind. Join this RLW to find out what you should be looking at for your business for 2023 and beyond.

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Heidi J. Ellsworth road trips south and east to meet up with women in Construction, Danielle Pack with USG and Dawn Holsinger of The Delta Group.  These women are leaders in their respective companies and the roofing industry overall.  They have been highly supportive and involved in organizations like National Women in Roofing (NWIR).  They share their insights on the growth of women in roofing and the construction industry and how we can continue to encourage more women to make construction and roofing a career of choice.

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In this very special Roofing Road Trip, Heidi J. Ellsworth meets up with Kent Gardner, SRS President of Building Products to talk about the 2023 International Roofing Expo and the amazing role SRS is playing this year.  Heidi and Kent talk about the Para Latinos Lounge, SRS XTV Tailgater, Raise the Roof concert with Eric Church and so much more.  This is the podcast to find out all the great events that SRS is bringing to the 2023 IRE. 

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