Roots to Revenue

Thinking about going solo? This is the reality of leaving a franchise and building something of your own.
In this episode of Roots to Revenue, we chat with Sean from Lawn Right — a business owner who left a franchise to go independent and now uses YouTube to grow his brand.

We cover how he found his first clients, used Facebook ads to generate leads, and turned a lawn care job into a trusted local business. You’ll hear what worked, what didn’t, and the real behind-the-scenes of building a business from scratch.

If you’re ready to take control of your career, or just want to learn how content and consistency can grow a business — this one’s for you.


Try out Jobber for FREE with a 14-day trial and then 20% off for your first 6 months, use this code - https://go.getjobber.com/robbielynn592

Watch how I run my own business with jobber - https://youtu.be/Q1wyBRIhJx0?si=aR9EiBCHPUDR4CFU

Would you like to appear in the podcast, do you have an interesting story to tell?
Connect with me on linkedin - https://www.linkedin.com/in/robbie-lynn-22435156/

00:00 Taking the Leap: Leaving Work for Lawn Care
00:32 Introduction to the Podcast
01:42 Sean's Journey into Lawn Care
02:59 Working for a Lawn Care Franchise
05:52 Starting His Own Lawn Care Business
08:12 Building a Client Base
09:42 Challenges and Growth
14:09 Branding and Marketing Strategies
16:34 The YouTube Journey
18:47 Trends and Future Plans
20:01 The Struggle of Recreating Viral Content
20:20 Copying Successful Strategies
20:47 Balancing Creativity and Seriousness
22:10 Impact of YouTube on Business
23:23 Editing Tools and Techniques
24:58 Dealing with Fan Interactions
28:28 Customer Education and Lawn Care Tips
31:48 Advice for Aspiring YouTubers
35:47 Future Plans and Product Launches
36:20 Conclusion and Contact Information

 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns

How to Use LinkedIn to Grow Your Business and Increase Revenue – if you’re not using LinkedIn the right way, you’re leaving money on the table!

In this episode, we’ll show you how to leverage LinkedIn to boost your visibility, attract the right clients, and drive real revenue.
No fluff, just actionable tips to optimise your profile, build meaningful connections, and use LinkedIn’s features to grow your business faster.

Whether you’re a business owner, entrepreneur, or freelancer, this is your LinkedIn playbook for turning connections into cash. Let’s get started!

Bio: Louise is the CEO of Louise Brogan Ltd, helping B2B companies leverage LinkedIn to raise their profile and generate leads and sales. 
As the host of the 'Raise Your Visibility Online' podcast and YouTube channel with over 100,000 subscribers, she shares actionable tips for growing businesses online. 

A winner of the 'Digital Marketer of the Year Award,' Louise has also been recognized in the top 100 Small Businesses and top 100 female entrepreneurs in the UK. She was honoured to represent UK Small Business at Buckingham Palace, meeting King Charles. Louise is a sought-after speaker at corporate conferences, including European PEOPIL, TubeFest, Women in Finance, TechConnect, and Social Media Fest Ireland. 

Her expertise has been featured in Forbes, Huffington Post, Social Media Examiner, The Guardian, and The Times. Beyond her passion for helping solopreneurs, coaches, and consultants through workshops and 1-2-1 training, she also works with larger organisations like BT, BBC, the Chartered Institute of Accountants England & Wales, and the Law Society. Whether you're a small business or a larger company, Louise is dedicated to helping you build your brand and drive results online 

 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns

"The Offer That Changed Everything: Going Big After Selling My Business" 

 In this episode of the Roots to Revenue Podcast, hosts Robbie and Jason sit down with Bryan Hynds, founder of Bryan Hynds grass machinery. 

Brian shares how a life-changing offer led him to sell his successful landscaping business and transition into growing a thriving machinery business. Starting with just a £2,000 loan, Brian built his company from the ground up, overcoming challenges like securing commercial contracts, managing staff, and dealing with debt.

He also discusses his experience running a machinery dealership alongside his landscaping business and how he capitalized on the rise of battery-powered tools and online sales. 

Brian shares his journey of turning a major business transition into a success story, and provides insights into staying competitive in a rapidly changing market.

Key Moments:

• 00:00 - Starting a Business at 23
• 00:30 - Welcome to Roots to Revenue Podcast
• 01:08 - Introducing Bryan Hynds
• 01:36 - Building a Grass Cutting Business
• 03:05 - Navigating Commercial Contracts
• 04:41 - Challenges and Growth
• 09:24 - Selling the Business
• 12:20 - Running a Machinery Shop
• 18:14 - Future of Grass Cutting
• 19:02 - Online Sales and Marketing
• 23:16 - Attending Trade Shows
• 26:05 - Conclusion 

 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns

🚀 In this episode of the Roots to Revenue Podcast, Robbie and Jason are joined by lawn care expert Richard Salmonto to tackle one of the biggest challenges for small business owners—raising prices without losing customers! 💰

✅ Learn how to:

• Use the ACID test to set the correct prices 🧪
• Gradually increase prices without scaring customers away 📊
• Conduct market research to stay competitive 🔍
• Communicate price changes effectively 💬
• Build customer loyalty while boosting revenue ❤️

💡 Plus, discover why networking with competitors can help your business grow and the best timing strategies for increasing prices!

⏱ Timestamps:
00:00 – Introduction to Pricing Strategies
00:37 – Welcome to Roots to Revenue Podcast
01:31 – Meet Richard Salmon
02:22 – Why Raising Prices is Essential
02:48 – Market Research & Competitive Pricing
07:16 – How to Communicate Price Increases
11:33 – Managing Cash Flow & Prepayments
18:31 – Handling Customer Pushback
22:18 – Strengthening Client Relationships
24:09 – Best Practices for Customer Interaction
27:07 – Adding Value to Justify Higher Prices
28:04 – Pricing Strategies for Customer Retention
30:11 – Competing on Service, Not Price
38:41 – Mastering Price Increases & Retention
44:02 – Training & Consultancy for Lawn Care
47:22 – Final Thoughts & Key Takeaways

 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns

In this episode of the Roots to Revenue Podcast, we sit down with Daniel Hibbert, a seasoned lawn care expert and YouTube content creator, to explore his journey from a young, unreliable 18-year-old gardener to a successful business owner and online personality. Daniel shares candid stories about his early struggles with financial discipline, the challenges of self-employment, and how he transformed his passion for lawn care into a thriving business.

From his humble beginnings in Bolton, Lancashire, to winning Britain's Best Lawn and building a loyal YouTube following, Daniel opens up about the lessons he’s learned along the way. He discusses the importance of reliability, customer loyalty, and adapting to industry changes, including the rise of electric tools and the growing influence of social media in the lawn care world.

Daniel also reflects on how refereeing football helped him develop the confidence and people skills needed to run a business, and he offers valuable advice for anyone looking to turn their passion into a sustainable career. Whether you're a lawn care enthusiast, a small business owner, or just curious about the journey of a self-made entrepreneur, this episode is packed with insights, humor, and inspiration.

Tune in to hear Daniel’s story, his plans for the future, and why he believes that staying true to your craft and maintaining a strong work ethic are the keys to long-term success. Don’t miss this engaging conversation filled with practical tips and heartfelt reflections on life, work, and the joy of creating the perfect striped lawn.

 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns

 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns

For the last podcast of the year, we are telling the Premier Lawns story of how Robbie turned a hobby into a successful business. 


From struggling in school to accidentally discovering his passion for greenkeeping, Robbie's journey is a testament to the power of perseverance and self-belief. 

His strategies for business growth, marketing, and building a successful team, as well as how he diversified his services and embraced new opportunities. 

He discussed the importance of networking, videos, and podcasts in his business strategy. His plans are to expand his content and manage multiple revenue streams.

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 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns

This weeks podcast is a story about a car repair shop owner in Newtownabbey. 

Big G shares his story of how he struggled to become a successful business owner with the help of family, friends, and hard work.

He discusses the challenges of starting his business, the importance of customer trust, and his advertising strategies

What worked in the past and how his marketing has changed over the years 
Big G emphasizes the significance of maintaining customer relationships and continuously improving services. 

Additionally, he talks about the unique way he deals with stress in his downtime  

The episode highlights the value of perseverance, community backing, and adapting to new marketing methods in growing a small business.

 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns

Imagine risking 15 years of hard work on a dream. That's exactly what Darren, owner of Rain or Shine Garden and Ground Services, is doing. He's relocating his thriving business 160 miles away, leaving his trusted team in charge while he manages from afar.

In this episode of Roots to Revenue, Darren reveals the personal reasons behind this daring move and the challenges he faces:

• Staff Management: How will he train and motivate his team from a distance?
• Customer Relationships: Will his clients stay loyal when he's no longer a local presence?
• Logistical Hurdles: Can he effectively manage a 4-hour commute and the demands of a growing business?

Discover the strategies Darren is using to ensure his company not only survives but thrives during this massive transition. From staff empowerment to customer communication, he shares valuable insights for any business owner considering a relocation.

Don't miss this inspiring story of courage, risk, and the pursuit of a dream. Watch now and find out if Darren's 160-mile gamble pays off!

#businessrelocation #smallbusiness #entrepreneur #gardeningbusiness #remotework #staffmanagement #customerrelationships #jobber

 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns

Building a 100k+ Landscaping Business as a One Man Band 
In this episode of Roots to Revenue, former greenkeeper turned successful small business owner Peter Roberts from PR Lawns and Landscapes shares his story of building a thriving grounds maintenance and landscaping business. 
Peter discusses overcoming challenges like breaking into the commercial market and managing VAT thresholds. 

 Learn about his use of subcontractors, effective pricing models, efficient cost management, and ways to scale up using machinery. He also emphasizes reinvesting profits, maintaining sound financial practices, and leveraging word-of-mouth advertising.

 Try out Jobber for FREE with a 14-day trial with your exclusive discount Root to Revenue  https://go.getjobber.com/premierlawns