RossSquared
Download on the App Store

RossSquared episodes

  • #43 – Is Blogging Dead?
    LISTEN NOW:

    You might be wandering, are you wasting your time starting a blog right now?
    Blogging still has a bit of a mystique about it, but the truth is with the explosion of the online world in the last decade, the days of starting a blog and becoming an overnight influencer with thousands of followers has almost certainly gone (although we all know no success is ever overnight).
    So starting a traditional blog is almost certainly going to be more effort and less return than you think. Then again, done the right way, your blog can actually be a huge asset to your business and an incredible way to drive traffic to your website.
    Hit play now to discover:

    * Why blogging is perhaps one of the best ways to grow your authority online
    * Why engaging your audience through a blog is actually so much easier than on any of the social media platforms you’re on
    * How blogging has changed and what you need to do to make yours stand out from the crowd and attract and tribe of raving fans


    Visit RossSquared.com/yourfunnel to get The Ultimate Opt-In Funnel Course (it’s bloody brilliant)!




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    20 min
  • #42 – Break these business rules now
    LISTEN NOW:

    You went into online entrepreneurship because you wanted more freedom –  but when you got here, what did you get? A whole load more rules.
    You’ve got to launch; you’ve got to show up here, here and here; this is how you put your offers out; you gotta do webinars; find a niche; keep it simple; and if you’re not doing it like this you’re doing it wrong.
    Well my friends, we believe that rules are made to be broken (well, Amanda really, really does). And while learning from those who have gone before you has so much value and must not be ignored – it’s also worth bearing mind, that sometimes, following the ‘rules’ by the letter can actually be the thing that’s holding you back from your greatness.
    In this episode we’re talking about how to be both a follower and a leader, how breaking rules is how anyone you admire got to where they are right now, and how finding what feels good for you (rather than blindly following advice) is the real secret to success…

    Visit RossSquared.com/yourfunnel to get The Ultimate Opt-In Funnel Course (it’s bloody brilliant)!




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    19 min
  • #41 – Does your daily routine really matter?
    LISTEN NOW:

    To be a successful entrepreneur you must get up at 5am every morning, meditate for 20 minutes, drink green juice, wear yoga pants, and hustle. Erm, really?
    In this episode, we share a glimpse behind the scenes into what our working lives actually look like – what we aim to do every day, what we’d like to do every day, and what we really do every day to keep our businesses (and our lives) ticking over.

    Visit RossSquared.com/yourfunnel to get The Ultimate Opt-In Funnel Course (it’s bloody brilliant)!




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    27 min
  • #40 How to stay focused (& beat shiny object syndrome)
    LISTEN NOW:

    You’ve got an amazing new idea, it’s going great! It’s THE thing you have been searching for all this time. You’re never looking back. You are so in love with this idea that all else pales in comparison…
    Even if it’s maybe getting to a little bit of a hard part… actually, maybe you shouldn’t be doing this? Oh look at that over there. That’s it. That’s the thing I’ve been missing all these years…(gets credit card out/ redesigns entire business structure)
    And so on and so forth for all eternity….
    Shiny object syndrome – we get it. We know it well over here at RossSquared, which means we are also pros at kicking it to the kerb and focusing on the stuff that’s really going to move the needle inside our business.
    Inside this juicy little episode you’ll discover:

    * Why being able to maintain consistent focus is the number 1 pre-qualifier for success
    * Is it shiny object syndrome or a really amazing idea? Discover the questions you need to ask to know for sure
    * The simple strategy we use to stay focused and in our lane

    Plus, identify your distractions and most vulnerable moments to losing focus, so you can keep on top of the game.
    Press play to listen now.

    Visit RossSquared.com/yourfunnel to get The Ultimate Opt-In Funnel Course (it’s bloody brilliant)!




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    29 min
  • #39 How to move from HobbyBoss to LadyBoss
    LISTEN NOW:

    Ok, listen up. Are you playing small in your business right now? Or do you have dreams bigger than Oprah?
    Because it’s really easy to think you have a business, when really you don’t.
    In this episode we talk about the difference between having a hobby business, being a freelancer, and having a serious business. And if you discover you ARE playing smaller than you thought, that’s ok! Because we’re also going to be sharing our best tips for how to up-level your small business, to an empire.
    Tune in to discover:

    * Why paying for help (pretty much always) makes you more money
    * How the right business besties are the key to thinking BIGGER than ever!
    * Failing forward (and how to do it)
    * Why perception is everything
    * Making million dollar business decisions

    Press Play Now!

    Visit RossSquared.com/yourfunnel to get The Ultimate Opt-In Funnel Course (it’s bloody brilliant)!




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    31 min
  • #38 How to manage your money for success
    LISTEN NOW:

    If you want to make more money in your business (and actually see it reflected in your personal bank account), you need to get some serious rules around your cash and stick to them!
    In this episode we’re talking about which rules we have in place to make sure that we  always know what’s coming in and going out of our businesses, how we guard against unexpected bills and nasty financial ‘surprises’, plus:

    * The things you might have forgotten to budget for
    * Why you want an accountant who spends 99% of their time looking forward (not back)
    * Choosing the right bank (and bank account)
    * How to always have enough money to pay your tax bill
    * Investing in yourself and when to do it
    * How to stop chasing your clients for money. Period.

    Press Play Now!

    Visit RossSquared.com/yourfunnel to get The Ultimate Opt-In Funnel Course (it’s bloody brilliant)!




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    33 min
  • #37 How to finally get your book written
    LISTEN NOW:

    If you’ve been trying to get your book written but you’re ready to chuck it (and your laptop) out the window. Hit play now!
    You’ve been trying to write your book for months (read: years). And even though you KNOW what an impact it could have on your business; the authority it will give you, plus what an important part of your funnel it could be… you just can’t seem to get it done.
    Your desk is covered with scraps of disjointed paragraphs and barely decipherable scribbles. And the bits that have made it into a word document are the right words (maybe), but entirely in the wrong order. It’s torture. It’s hell. Quite frankly you’d rather book a bikini wax than sit down and work on your manuscript these days. How has something you were once so excited about, turned into such a chore…
    Stop! It’s ok! It doesn’t need to be so hard! And inside this episode Cate is going to tell you exactly how to easily break your book down into a best-selling outline, which you can then chunk into easy to bash out titbits, that will take you no longer than your weekly blog post.
    Ready to finally get your book out there? Press Play now…

    Visit RossSquared.com/yourfunnel to get The Ultimate Opt-In Funnel Course (it’s bloody brilliant)!




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    33 min
  • #36 How to set scary business goals
    LISTEN NOW:

    Running a business can be pretty scary in itself. Adding to the fear factor by deciding you want to quadruple your income in a year, or do your first TED Talk = not for the faint hearted.
    But if you want to see massive growth and huge success, setting some big scary goals is where you need to start. But there’s definitely a right way and a wrong way to go about it
    Maybe you want to earn $50K a month? Take summers off to cruise the Med or get on Oprah. Nothing’s off limits, as long as you get intentional, and here RossSquared we’re no strangers to setting our sights on things that kinda make us wanna puke in our mouth.
    So in this episode we’re talking:

    * How to choose your scary goal
    * Breaking free of what you think is possible
    * What changes you need to change in your business structure, messaging and marketing to hit your scary goal
    * What’s really holding you back from greatness
    * How to keep moving forward (and not give up)

    So press play now  to discover everything you need to know about why and how you can set big scary goals to help you grow your business and live your dream life, plus check out the eerie synchronicity in Cate and Amanda’s 2020/21 goals – honestly, we’re like twins, it’s creepy…

    Visit RossSquared.com/yourfunnel to get The Ultimate Opt-In Funnel Course (it’s bloody brilliant)!




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    28 min
  • #35 How to Co-Create A Podcast!
    LISTEN NOW:

    Visit RossSquared.com/yourfunnel to get The Ultimate Opt-In Funnel Course (it’s bloody brilliant)!

    Thinking of collaborating on a podcast? Then listen to this…
    There’s no doubt that if you’ve been procrastinating starting a podcast or you’ve launched one before but lost your mojo, teaming up with a like-minded co-host could be the answer to your podcasting dreams.
    When we started RossSquared back in 2019, we didn’t really know where it was going – we just knew that our skillsets complemented each other, we had similar ambitions and work ethics and sitting down and having a chat for a couple of hours a months sounded like a lot of fun.
    And it’s true, we have had so many laughs these last 9 months and we have learnt so much not only about the practicalities of starting and sustaining a podcast, but also what it means to co-create with a business partner. There’s no doubt that it means half the work and twice the fun, but if it’s something you’re thinking about trying, there are lots of things to consider first.
    In this episode we share exactly how we came up with the idea for RossSquared plus:

    * How we got the idea off the ground and on air in a matter of weeks
    * The pros and cons of collaboration
    * How we keep the vibe light and easy (because we never wanted it to feel like a chore)
    * What to look for in your ideal collaborator
    * Dividing the workload – how to balance strengths, weaknesses and working styles
    * The rules we set from the start so no-one felt weird or over burdened
    * How we worked out how to make it work for both our businesses

    Check it out, and as aways, if you find value in what we have to say, please leave a review! We love to hear form you.
    Cate & Amanda
    x




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    35 min
  • #34 Thinking of starting your membership? Give this a listen…
    LISTEN NOW:

    The next best thing to passive income? Recurring revenue – it’s the holy grail of business and if you’re an online expert or educator you’ve probably toyed with the idea of starting a membership to start creating it. But, is a membership really the right thing for you right now?
    Cate’s in the early stages of starting her own membership, she’s sharing behind the scenes of how it all got started, from her Founding Members Launch, right through to her big vision for the future.
    Press play to discover:

    * When it’s a good time to consider starting a membership (and when it might not be)
    * How she got 26 amazing founding members before she even had build the membership
    * The hands-down best part of running a membership
    * How much work it really takes to make it a success

    ps Erm did we mention that RossSquared now has its very own course? This is for you if you’ve ever wanted to build your own high-converting and gorgeous landing pages on WordPress, because inside The Ultimate Opt-in Funnel Course we show you EXACTLY how to design and write your very own Opt-in Funnel with low-dollar Upsell. Check out all the juicy details here.




    .fb-background-color {
    background: !important;
    }
    .fb_iframe_widget_fluid_desktop iframe {
    width: 100% !important;
    }

    25 min

About RossSquared

From the publisher's feed

The Do This (Don’t Do That) Guide To Branding For Purpose-Driven Female Leaders