“A magic shop. Screen printing, embroidery, dye sublimation, direct to garment, fulfillment, alterations. You name it, we do it.” We interviewed Lucas and Joe from Rowboat Creative, one of Chicago's (and the world's) most imaginative print shops, at ISS Long Beach 2019. Are they an agency? A creative firm? A brand activation boutique? Yes – and more.

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They've built an awesome culture in their 60,000 square foot warehouse and production facility in Logan Square, Chicago. What's the secret? "You have to be sympathetic to the nightmare that custom printing is." Remember what production hell was like when you started in your basement (like Lucas and Joe did) – and keep your team tight-knit.

Visit Rowboat Creative's website: https://www.rowboatcreative.com

Between clients big (Nike, Adidas, Bella + Canvas, Dell Computers) and small (local contract printing), Rowboat Creative is emerging as part of the new generation of print shops. They do much more than printing. Their vision extends far beyond dragging ink across a screen. They're building experiences, brands, and their own unique take on how to back it up with a work culture that emphasizes humanity over robotic printing precision.

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Join us at PrintHustlers Conf 2019: http://www.printhustlers.com

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