Let's Talk Instagram. 🙄Las Vegas Market Stats.😎

Follower and Subscriber counts are important - as long as you're not buying them

When someone subscribes or follows your page, it indicates a perceived value in your content.
Don't get hung up on numbers... and don't expect the growth to happen overnight. focus on your attention on producing value-packed videos, posts and stories - and overtime ,the pace of growth will quicken.

On the other hand, if your pages are stagnant month-after-month and you've never paid for followers or engagement..

take a second look at

WHAT you're posting
WHEN you're posting and/or
HOW you're posting.

Here are some simple best-practices for posting to put into effect.

- Always pin/tag your location on instagram and youtube
- Show IG and YT where your content is the most relevant means post about/in that location.
- 3 - 5 Hashtags (in the caption) of your IG posts - make sure they are super descriptive of the content you're publishing. Avoid hashtags "like to rank on" and stick with only what's relevant to each respective posts.

- For Videos, NAIL THAT OPENING LINE absolutely NO-DEAD TIME or NO SELF INTRO - it's mission- critical to hook viewers attention immediately

- Post TONS of reels and TikToks - you really can't overdo them. You can have a video display day and make 100 videos!

- Strengthen your captions and always include an engagement.

Instagram rolled out new features that make it 100x easier to create a Reel to the music of sound your want.

Watch the video and find out more!

Today, we featured an instagram feature called carousel. It is a series of images that are grouped together in a single post. Instead of posting just one photo for your feed, you can publish up to 10 photos and videos in a single post. Users just swipe to view each image in the collection.

Carousel posts are useful because they allow you to tell a story. Instead of presenting a single photo or video in isolation, you can add some context, get into details, or create a sequence of image to engage your followers.

Watch the video and find out more!

We featured a video from Tom Ferry talking about how to manage your money.

Whether you're budgeting for your business or wondering how you should allocated your earnings from real estate, budgeting is crucial to succeeding in a world of commission checks. Financial management is an important skill for budgeting and keep afloat in this commission-driven profession-especially during the initial phase of launching your real estate business.

Join us as Tom gives us the best ideas of what the best professional do to manage their money.

Watch the video and find out more!

Is Facebook Still Engaging Organic Audiences? 🙄Check Out The Las Vegas Real Estate Market.😍

Today, We will be talking about Mari Smith's video talking about the ultimate facebook success formula on how to consistently generate qualified leads and convert into sales.

The Problem:
- Social media marketing today is very complicated
- Organic reach and engagement is still declining

Social Media is shifting
- AWAY from the constant push for mroe followers, reach, engagement, and all public facing vanity metrics

2 Sets of Metrics
- Proxy Metrics
Fans/followers, reach, impressions
Engagements: Video views, reactions, comments shares, clicks, saves

Business Metrics
These 3metrics should demonstrably move the needle to grow your business
Traffic, leads, sales

Mari Smith's 3-peat evergreen success formula
CEC = R

Content + Community + Conversion = Results
Rinse and repeat

1. Content
Organic reach is still possible

Top performing Organic content
1. Facebook Live Video
2. Image
3. Native Video (>5mins)
4. Link
5. Status

FB and IG Live video
1. Live Streaming
2. Feed Videos
3. Reels
4. Stories

Post Quality over Quantity
- Go deeper, maximize ROI per post
- Educational,tips, how to's , tutorials, examples, demons, classes, industry news, use caes, BTS

- Focus on formats that work: videos, live streaming,

Stories
- Top of Feed
- Top of mind
- Aim to have 1-3 active stories in any given 24 hours.

Reels
- Short form video
(30 secs on FB)
(60 secs on IG)

- Reels is now Meta's fastest growing content format by far.

2. Community
Build community

The Power of Facebook groups
- Perfect for your TOFU!
- Asks Questions
Collect emails
Try Group funnels + Zappier + your email system

- Cultivate a strong culture
- Encourage experts, sharing, peer support

Page Engagement Tips
- Ask questions naturally in posts
Try colored backgrounds
- Encourage DM's
- Respond promptly to comments and DMs
Speed can be money in the bank

Alternate Platforms?
"2022 will be they year of community migration"
- Gina Bianchini
Creator of Mighty Networks
Co-founded Ning

-Surge in demand for online community, courses, memberships

It's all relationship marketing
- Where B2B or B2c = All P2p
- Attract your loyal tribe

Conversion
- ABS: Always be strategic!!!
Think like a relationship marketer
Add CTAs

Follow-ups
The fortune is in the follow up

Deploy Mari's Amplify method
- Identify Top Video Posts
- Boost - Video views objective
- Create custom Audiences
- Expand with lookalike audiences

Key Takeaways and Action steps

1. Deploy Mari's 3 part evergreen success formula
2. Increase your organic reach with video
3. Focus on building community

Watch the video and find out more!

We featured Brian Buffini's Referral Maker CRM to get your more powerful insights about your team's performance.

Features:
- One click access your sales, leads and pipelines
- Instant feedback on how your leads are converting
- Assign leads to your team and watch how they progress through the pipeline to generate results
- Real time data and comprehensive reports on team performance.

Watch the video and find out more!

We will be sharing a motivational video from Tony Robbins to get you in the right state of mind to have focus. When your work and your mental state are not aligned, they create an emotional dissonance. Dealing with your negative thoughts becomes an additional distraction.

Join us as we talk about how to get you more focus and to spend your time on the right things.

Watch the video and find out more!

Revisit Your Business Plan And Revise For 2nd Quarter.👍

Facebook rewards videos - and the pages that publish them - with great organic reach when you have:

- Loyalty: viewers that return each week to watch at least one minute of your video.
- Retention: viewers that play at least a minute of your video (the more they watch to completion,the better the reach, and
- People that search for your page and videos.

5 Tips to control your time
1. See how you are currently spending your time
2. Implement a strategy
3. Prioritize your priorities
4. Time Batch your activities
5. Plan ahead

Scheduling done right
Now its time to build your schedule
First, layout the year then plan the month. next, schedule the week, finally prioritize your day

Remember!
-Urgent needs should relate to long-term goals
- Daily tasks are part of a bigger picture

Manage a Team
add these to your lists of musts

1. Create Consistency
Consistency is a mother of habit. and habits - specifically good habits are vital to success.
2. Delegate
Many People feel compelled to take on every task
3. Explain Expectations

Get organized through Apps
1. Evernote
2. google Keep
3. Habitlist
4. Asana

Join us as we talk about effective things to prioritize your day!

Watch the video and find out more!

"Our greatest weakness lies in giving up the most certain way to succeed is always to try just one more time" - Thomas Edison

1. Mastering time Management when you're a real estate agent is one of the most difficult things toy can do.
- As self employed person in general. It's easy to start your day with productive intentions but end with an even longer to-do list.

One of the best ways to make the most of the market - and any opportunity for that matter - is with smart time management and planning

2. The Time Management Jar
- This theory is simple and actually works, Think of your life as a Jar - your time is limited. Visualize all of your tasks as big rock pebbles sand and water. How are you going to fit everything in to just 24 hours? You have to prioritize. First, add your big-rocks, then add your pebbles next your sand and finally your water.

3. How To set your priorities in Real Estate
- Take 15 minutes to plan your day
- Control incoming Calls, then schedule outgoing calls
- At least 2 hours of daily proactive prospecting
- One regular day off
- Plan your weekly schedule

4. Plan ahead but Finish Big

- Reconnect with your clients and ask for referrals
- Review Your Goals
- Continue to track your activities and numbers
- Get Motivated
- Invest in Training

Watch the video and find out more!

We featured Chelsea Peitz sharing some effective marketing tips!

1. Become the Superfan
When you hear the word "superfan" you likely think about creating content that attracts poeple who then becomes super fans of your content and brand.

Creating a thoughtful comment or furthering the conversation by asking a question in your comment allows the original content creator to have a positive, non-attribute, non-salesy experience with your brand.

Perks of superfan-ing
- Reduced content stress
- Removes all excuses(video fear, what to say)
- Conversations lead to conversions
- Comments can become future content
- People check social media notifications
- Other accounts see your comments and connect

2. Make your content & profiles searchable
You've put a lot of time and effort into creating great social media content, but its not optimized for search its not going to be seen by many people. Your content,profile or website needs to get "found" first before you get followed and generate leads.

What are relevant hashtags and keywords
Alogrithms and search engines uses keywords and hashtags to understand the content topic and how to best sort and serve that piece of content to an audience why may be interested in it based on their previous behaviors or search entries.

3. Create Shareable and Saveable Content
Your-value-driven and client-focused content positions as you as competent and reliable resource for information

Client-focused Content Categories
- Educational
- Entertaining
- Emotional
- Engaging
- Exclusive

4. Story Focused
People love stories. They're engaging, they make us think and sometimes they even inspire us to take action.

5. Start ConversationsWatch the video and find out more!

Las Vegas Median Prices Heads Upward.🎈 Are You Being Found On Google?🙄

In terms of marketing best practices, real estate agents - and business across any industry for that matter - are told they need to build a strong online presence on Google.

We featured a video from Jason Pantana, talking about how to get found on google and what are the Top ranking factors for google my business.

1. Primary business category
2. Presence of keywords in the Title
3. Additional business Categories
4. Presence of keywords and reviews
5. Completedness of your google my business profile

Join us as Jason shows us an in-depth explanation on how to get your google my business rank effectively!

Watch the video and find out more!