Strategy Simplified

S15E2: BCG Case Interview Example | Golf Ball Manufacturer


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Listen in and follow along to this case interview demonstration to learn what to expect in a BCG case interview. The case is led by Marcus Jilla, a Management Consulted coach and former BCG consultant and project leader.

The case features a golf ball manufacturer and supplier considering a new market. The key question is: “Should we enter this market? If so, how?”

Marcus works with candidates 1:1 to prep for case interviews using a personalized approach. Join a Management Consulted program like Black Belt (8 hours of coaching) to work with him.

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