Today’s episode is all about patients. Finding them, building relationships with them, and eventually, enlisting them to help grow your practice. 

(2:35) Joey Coleman has an interesting background, to say the least. After studying international relations in both undergrad and law school, he worked for the Secret Service, the White House and the CIA. He was a criminal defense lawyer, and a professor for an executive MBA program. He ran a division of a promotional products company, then started an ad agency. Five years ago, he became a full time professional speaker. 

Joey attributes his success to understanding what can be done to convince or persuade or influence people to do the things we'd like them to do. Join us as Joey helps us explore the importance of the first 100 days of a customer experience – and why a customer experience and customer service are completely different things.  

(21:00) Ask NCMIC with Mike Whitmer and attorney John Floyd about documentation and risk management. 

(22:55) Dr. Sherry McAllister is a practicing chiropractor, an athlete, and the Executive Vice President of the Foundation for Chiropractic Progress, whose mission is to educate the general public about the value of chiropractic in their own lives. Dr. McAllister was studying medical research when she got into a car accident with a dog. Or, rather, an accident caused by a dog. As a result, she went through a period of her life when she was in so much pain she questioned her ability to continue her career. A friend introduced her to chiropractic and not only was she made well, but she changed course.  

Melissa asks Dr. McAllister about the connection between chiropractic and the 20(21) Olympics, how to build relationships with symbiotic care providers in your community, and Foundation resources available to help you make those connections.  

Find all the show transcript, EQ handout, and guest and host bios, at ncmic.com/Chiropractical 

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