Boss Lady Bloggers: Make Money Blogging & Business

S1:E3 - Why Picking a Niche is Keeping You Broke (And What to Do Instead)


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Are you stuck trying to pick the “perfect niche” for your blog — and secretly scared you’ll choose the wrong one?

In this episode, I’m flipping the script on the outdated “riches are in the niches” advice that’s keeping so many women overwhelmed, underpaid, and stuck in content creation burnout. If you’ve ever felt creatively trapped, confused about your direction, or frustrated that you’re getting traffic but not making money — this episode is your wake-up call.

💥 You’ll learn how to build a blog around your identity, not just your interests

💥 Why “niching back” (instead of niching down) makes you irreplaceable

💥 How to use your blog as a client-generating machine — not just a content platform

💥 What to do if you have too many ideas and can’t pick a single focus

💥 My 8-part identity-first blog monetization framework

💥 And how to speak to one person so clearly that she can’t help but convert

This episode is not more of the same. It’s the freedom-focused blog strategy you’ve been craving.

📥 Be sure to download your free episode workbook - https://doc.clickup.com/9017179117/d/h/8cqeezd-63577/4bcd5953b262777

You’ll get:

  • Belief-shifting journal prompts to discover your brand premise
  • My skill stack mapping framework
  • An umbrella content planner to clarify your blog structure
  • Action steps to help you shift from “topic confusion” to strategic clarity

✨ Featured Topics:

  • Why niching too early can actually kill your momentum
  • The difference between a topic and a premise
  • What it means to stack your skills and become a “category of one”
  • Real-world client examples of multi-passionate bloggers who got paid
  • How to create offers, freebies, and content that all serve one transformation
  • Why your blog is the marketing tool, not the business itself

🎯 Ready to turn your blog into a business?

👉 Book your FREE Blog Monetization Fast Track Call

Inside this 1:1 strategy session, we’ll map out how to:

  • Clarify your identity-based brand
  • Structure your blog for monetization
  • Create irresistible offers (without being boxed into a niche)
  • Design a funnel that turns blog readers into paying clients

No more second-guessing your direction.

No more blogging into the void.

No more “figure it out later” energy.

This is your blueprint — and we’ll build it together.

📅 Reserve your free call now → https://bossladybloggers198915.hbportal.co/schedule/683dbf537dbb0a002af075b7

🛠️ Resources Mentioned:

  • [FREE Workbook: Build Your Blog Around You (Not a Topic)]


🔥 Keywords optimized in this episode:

  • how to pick a blog niche
  • multi-passionate bloggers
  • blog monetization strategy
  • blog content that converts
  • nicheless personal brand
  • profitable blog without ads
  • blog-to-business framework
  • blog coaching for women

...more
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Boss Lady Bloggers: Make Money Blogging & BusinessBy Genasys Asbury

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