Macchiarini Creative Designs has been in North Beach since 1948. Today, it enjoys legacy business status.

​In this podcast, the studio's owner, Danny Mac as he's known to his friends and loved ones, talks about his father's involvement in the Bohemians (one of our city's early counter-culture groups) of the 1930s in San Francisco. He goes into detail about the group's plans to erect a giant statue of Emperor Norton to face the Pacific and welcome immigrants to San Francisco.

Check back Thursday for Part 2, when Danny will share more of his and his family's San Francisco story.

We recorded this podcast at Macchiarini Creative Designs in August 2019.

Film photography by Michelle Kilfeather