June 13, 2017

S5B: E8 Bryce Adams

40 minutes

On today’s episode, Corry Maass and Sam Brodie are interviewing Bryce Adams. Bryce is the creator of Metorik. Bryce had been running the largest WooCommerce store for Automattic and became increasingly frustrated with the lack of reporting that was available. During the evenings and weekends, Bryce spent his time building WooCommerce extensions, WordPress plugins, and small SaaS products. The simple Metorik app was built to address the frustration around reporting needs for a WooCommerce store. Bryce’s passion has always been around the metrics for WooCommerce stores. That was the start of Metorik.

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S5B: E8 Bryce Adams

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Guest:

Bryce Adams is the founder of Metorik. He developed an app that provides analytics, insights, and reports for WooCommerce stores through a user-friendly dashboard. The single dashboard unifies your store orders, customers, and products to help you understand the data and to help you make better decisions with your WooCommerce store.

What you will learn from this episode:

Metorik is a SaaS-based WooCommerce Analytics platform.

Bryce concentrates his efforts on a great customer experience through his company Metorik. (4:00)

Bryce uses an onboarding process for each new customer which improves the experience. (4:47)

Metorik will show you how much you made in your WooCommerce store and other metrics that you could not get from WooCommerce alone. (5:28)

There are two parts to a store: How you run it and how you grow it. (5:53)

Metorik addresses what the store owner needs to make sense of it all. The software provides metrics, KPIs, and allows you to filter through your orders. (6:20)

Metorik grew unintentionally as a management suite to analyze customer data and provide reporting. (6:50)

Metorik helps with integrations pairing your WooCommerce store with Google Analytics, HelpScout, ZenDesk, and Slack. (7:23)

Many features were developed from the pain points that customers were experiencing. (17:23)

Supporting a SaaS (Software as a Service):

Connecting WooCommerce to SaaS can be complicated because the user experience is different from downloadable plugins or themes in ...

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