
Sign up to save your podcasts
Or
This week, we look at brands that separate themselves from the herd. In the world of marketing, standing out is the most critical thing a company can do. Having a distinct personality gives shoppers a reason to remember a brand and a reason to buy. We'll analyze a wrestler who used a delicate flower to intimidate his opponents, a single eyepatch that gave one company a $28M bump in sales and a motorcycle brand that succeeded by taking the fun out of the ride.
Hosted on Acast. See acast.com/privacy for more information.
4.8
581581 ratings
This week, we look at brands that separate themselves from the herd. In the world of marketing, standing out is the most critical thing a company can do. Having a distinct personality gives shoppers a reason to remember a brand and a reason to buy. We'll analyze a wrestler who used a delicate flower to intimidate his opponents, a single eyepatch that gave one company a $28M bump in sales and a motorcycle brand that succeeded by taking the fun out of the ride.
Hosted on Acast. See acast.com/privacy for more information.
404 Listeners
372 Listeners
373 Listeners
243 Listeners
74 Listeners
106 Listeners
160 Listeners
52 Listeners
178 Listeners
200 Listeners
445 Listeners
33 Listeners
83 Listeners
174 Listeners
278 Listeners