Sales Beast Podcast w/ Mike Johnson & Ana Marin

In this episode, we sit down with Peter Woolcott, a seasoned professional with over eight years of experience in real estate. As the Agent Support and Recruiting lead at Re/Max Escarpment Woolcott Realty Inc., Peter has driven remarkable growth, expanding his team from 20 to 35 agents and shifting their mindset from order-takers to action-takers. His commitment to creating lasting change in his agents' careers has solidified his reputation as a key figure in the GTA real estate market. We explore his journey, the significance of strong business fundamentals, and how his family’s influence shaped his path.

Peter delves into his strategies for effective prospecting, lead conversion, and team dynamics. He shares his approach to using CRM and ISA tools, the importance of asking the right questions, and his philosophy on overcoming objections. Tune in to gain valuable insights and practical advice for scaling your real estate team, and don't miss the Real Estate Winner’s Club event on November 26th in Hamilton.

Podcast Notes:

-Building a strong and solid business fundamentals

-The importance of prospecting; focusing on lead conversion

-Prospecting and marketing: Peter’s team system and process

-Team structure and agent support

-Best practices: The importance of using a calendar

-CRM and ISA strategies

-Achieving the best results in real estate

-You & client vs. the world: Asking the right questions

-“There’s no such thing as objections.”

-Sources of inspiration

-Goals and vision for the future

-Advice for agents looking to open or scale their real estate teams

-Podcast and book recommendations

Join us for an insightful conversation with Scott Benson, Team Lead at ReaL Broker, who brings over 13 years of expertise in the residential real estate market. Scott shares his unique journey from selling advertising to realtors to leading one of Canada's top real estate teams. We explore his career milestones, including achieving over a billion dollars in sales and being recognized as the #1 team in Canada for Sutton Group Quantum for a decade. Scott offers valuable insights on building and growing a successful real estate team, staying competitive in the industry, and the importance of genuine relationships and a client-first approach.

In this episode, Scott delves into practical strategies for lead generation, directive versus creative advertising, and the mantra "Work hard, be kind, stay humble." He also discusses the significance of team culture, brand building, and navigating the ever-evolving real estate market. Whether you're a seasoned professional or just starting in real estate, Scott's expert advice and candid reflections will provide inspiration and actionable tips for achieving success in this dynamic field.

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Podcast Notes:

-Real Estate Journey: Who is Scott Benson?

-From Pay Per Click to building and growing his real estate team

-Insights and tips for getting started in real estate

-Staying on top of the game: Lead generation

-Directive vs. Creative advertising

-”Lead with Revenue” - Gary Keller

-"Work hard, be kind, stay humble"

-Strategies for building and strengthening your brand

-Techniques for fostering and developing team culture

-Expert advice on navigating the real estate market

Join us in this insightful episode as we sit down with Sue Mclay, Realtor and VP of Tyler Mclay Realty Group. Sue shares her journey from her corporate background to diving into the world of real estate, driven by a passion for client interaction and sales. With over five years of experience specializing in residential real estate, Sue discusses the importance of taking the leap forward and leveraging social media as a primary lead generation tool. She shares invaluable real estate tips and strategies, drawing from her education in marketing and strategic management.

We delve into the habits that have shaped Sue's success, transitioning from the corporate world to real estate entrepreneurship. Discover the power of social media in Sue's approach to business. Don't miss out on this engaging conversation filled with insights and inspiration for real estate professionals and enthusiasts alike.

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Podcast Notes:

• Who is Sue Mclay?
• Taking the leap forward
• Social Media as a main form of lead generation
• Real Estate tips and strategies
• Habits that shaped Sue coming from the corporate world and her educational background
• Real estate as a business
• The power of social media - tips and strategies
• “Shoot first, aim later.”
• “Fight Like A Girl” and its upcoming events:
  *Spark Financial Annual Golf Tournament
  *Fitness Class 
• Reach out to Sue @suemclayrealty

Are you eager to glean insights from one of the real estate industry's top performers? Join me as I sit down with Kate Broddick, Team Leader of The Kate Broddick Team and Head Coach of TKBT Brantford & TKBT Norfolk at Revel Realty, for an exclusive peek into her journey to success. With over 11 years of experience and a remarkable track record as the #1 REALTOR in Brantford for nine consecutive years, Kate brings a wealth of knowledge and expertise to the table.

Whether you're a seasoned real estate professional or just starting out, Kate's story and advice will inspire and empower you to take your career to new heights. Don't miss out on this opportunity to learn from one of the best in the business. Tune in and get ready to unlock the keys to success in real estate!

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Podcast Notes:

• The power of having a business plan: The secret sauce to have a successful business
• The 5 Pillars: Secret to Scaling 
• “The path is in the math!”
• Track your follow-up
• Kate shares the accountability system used in her business
• Beyond selling real estate
• live-work balance
• Book reco - The One Thing
• Proper time blocking
• Tips to achieve a well-rounded career
• Having an abundant mindset and gratitude
  
  

Join us as we sit down with Farah Dhalla Singh, CEO and Founder of ALT | A Lady's Touch Inc. Prepare to be inspired as Farah takes us on a journey from her beginnings as a full-time employee to her current role as a pioneering entrepreneur in the realm of staging and interior design. With a flair for innovation, Farah unveils the inner workings of ALT Design, sharing the strategies behind its remarkable success in staging up to 500 homes and designing 50 homes in just one year.

Farah explores the ethos of giving back, the evolution of leadership, and the profound impact of mindfulness and gratitude in business and life. Get ready to discover more about ALT and gain invaluable insights into the importance of streamlined systems and processes, leaving you empowered to elevate your endeavors.

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Podcast Notes:

-Who is Farah Dhalla Singh?

-From a full time employee to a successful business owner

-ALT | A Lady's Touch Inc.

-Farahs’ journey to her business’s success

-Being a go-giver!

-Learning how to step back as a team leader

-Mindfulness and gratitude

-ALT’s plans

-The importance of systems and processes

-More tips, hacks, and key takeaways when running a business

Welcome to the podcast featuring Kristen Schulz, the driving force behind Luxe Realty Group and Director of Expansion at Powered By Icon. With over six years of expertise in real estate, Kristen specializes in Airbnb, duplex conversion, and commercial leasing, offering invaluable insights into these niche markets. From managing properties to launching her own successful real estate venture, Kristen's journey is a testament to dedication and entrepreneurial spirit.

In this episode, Kristen shares her journey from being an employee to scaling a thriving real estate team. She emphasizes the significance of maintaining a robust database and honing strong leadership skills, crucial elements in her path to success. Kristen delves into the strategic vision behind Luxe Realty and Expansion Powered by Icon, shedding light on effective hiring practices and cultivating a culture of growth and excellence. Additionally, she discusses her passion for personal development, leadership, and real estate investing, offering valuable recommendations and profound insights into her remarkable career in the industry.

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Podcast Notes:

• Kristen’s real estate story
• The importance of having a good database
• Kristen’s pivotal moments from being an employee to scaling a team
• The start of LUXE Realty
• Her story behind Expansion PoweredbyIcon
• Building a bigger world
• Vision w/ Luxe Realty and ICON
• “Don’t judge us for who we hire, judge us for who we keep.” - Kristen S.
• Digging into the financial model
• Key indicators when hiring the right person
• “Great leaders lead themselves the best”
• Kristen’s main focus on developing herself as a leader
• Book recos!
• Book Club Registration - https://mailchi.mp/255a16e5f432/bk1wy0iirn
• Kristen shares her Real Estate investing journey
• Be a part of the Young Professionals/YP Community - visit kwypcanada.com or email kwypleadersgmail.com 
• Upcoming event: For the Love of Real Estate - April 17!
• follow Kristen on Instagram @kristenschulzrealtor

Join us for a compelling discussion with Laura Stewart, Vice President of REC Canada and founder of FTGU Academy, as we explore the intricacies of the real estate industry. Through her journey spanning over a decade, Laura shares invaluable insights on collaboration, mindset, and legacy, highlighting the transformative power of vulnerability as a strength. From navigating team dynamics to seizing opportunities in 2024, Laura's expertise offers a roadmap for success in today's competitive market.

In this engaging episode, Laura Stewart dives into the heart of real estate, offering practical advice for agents at every stage of their careers. With a focus on building confidence and fostering authentic connections, Laura challenges traditional notions of success, advocating for a collaborative approach that empowers individuals to thrive. Don't miss out on this enlightening conversation, packed with actionable strategies and inspirational wisdom from one of the industry's leading voices.

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Podcast Notes:

-Get to know Laura Stewart; Real Estate journey

-Collaboration over competition

-Get the support you need!

-The right mindset in building a career

-Your legacy; Long-term vs. short-term decisions

-Learning through failure

-2024 opportunities

-Building the confidence with agents

-Navigating a team

-Vulnerability as strength

-FTGU Company

For today’s episode, we are joined by a special guest, Jas Takhar, an innovative entrepreneur who has redefined industry standards in the real estate landscape. With over two decades of experience and a commitment to empowering real estate professionals through FTGU Academy, Jas shares his invaluable insights and wisdom. As the driving force behind REC Canada, Jas has harnessed multi-million-dollar revenues and solidified his strategic prowess.

In this engaging conversation, Jas shares his secrets to success, emphasizing the importance of long-term relationships, lead generation, consistency, and the balance between attitude and skill in building a winning team.

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Podcast Notes:

• Jas Takhar and his remarkable journey in the real estate industry.
• Explore the concept of real wealth being built on long-term relationships.
• Gain insights into what real estate agents should primarily focus on, including the necessity of daily lead generation.
• Learn about Jas's effective and creative ways of lead generation for his team and himself.
• Understand the power of consistency and the "Ready-Fire-Aim" approach in achieving success.
• Uncover the crucial first steps realtors need to take to build their skills and consistency.
• Delve into Jas's criteria for adding someone to his team, emphasizing attitude over skill.
• Explore the concept of "N.E.T = No Extra Time" and discover different methods for learning and skill development.

Welcome to our next episode with Norm Elliot, where we delve into real estate leadership and entrepreneurship. Join Norm, CEO of Coast to Coast Property Partners, as he shares his 13-year journey of excellence and team building. Each episode explores the transformative power of accountability, unveiling insights for thriving in real estate. From asking the right questions to mastering fundamentals, join us for brief, impactful conversations that spotlight accountability as the key to enduring success in business.

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Notes for the Podcast:

• Who is Norm Elliot?
• The power of asking questions
• Building a business and his journey into the real estate business
• Insights on the market shift
• Mastering the fundamentals
• “Models & Systems are key.” 
• “The greatest form of care is accountability”
• More about systems and models around accountability
• Norm shares his partnership with Livian 
• Norm drops inspiring pieces of advice to agents
• “If you wake up everyday with intentionality and desire, you will get what you want regardless…”

Join us in this episode as we dive into the dynamic world of real estate with Holly Chriss, the Director of Sales and Coach at The Golfi Team/Cheplak Select Coaching. With 20 years of sales experience and a passion for leadership and coaching, Holly brings a wealth of knowledge to the table. After 15 years in the media industry, she made a pivotal career shift, leading The Golfi Team to unprecedented growth and earning them the #1 rank in Canada for REMAX and #2 worldwide in 2022.

Tune in for more insights into leadership, growth, and creating a thriving real estate team with Holly Chriss.

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Notes:

• Holly’s Real Estate Journey
• Getting Out of Your Comfort Zone; Commitment to Growth
• Leader > Manager
• Cultivating Leadership Excellence
• Maintaining a Healthy Culture and Environment: Holly shares how The Golfi Team ensures a healthy culture and environment with 100% agent support.
• Team & Transaction Growth: Explore the strategies behind The Golfi Team's remarkable growth in team size and transactions.
• Strategic Standardization with CRM: Learn how CRM is used for strategic standardization, elevating excellence in business operations.
• Setting Expectations within Agents | Tips for Success
• Golfi Elite Coaching: Check out golfielitecoaching.com for more information on elite coaching services.
• Connect with Holly. - [email protected]