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Rob Turley thinks, sees, and understands things differently. He is a disruptor in the sales and marketing space whose opinions are often considered unpopular because they shatter the deepest-rooted paradigms. His life goal is to optimize how we connect and do business at a real and human level.
Rob has dedicated his career to destroying the traditional sales and marketing practices by transforming them into high-precision processes, both effective and optimized.
He talks about cutting-edge AI technology that works as a hyper-targeting and qualification engine that redefines the meaning of having an Ideal Customer Profile (ICP). Is it really possible to identify who will resonate with you, your value proposition, and who will most likely become a best-fit customer before engaging with them?
Key insights include:
Avoid brand damage
People based sales
Certainty and skill
Learn more at https://linktr.ee/fredcopestake
Can using LinkedIn make a difference to acheiving results? It does if you know how!
Learn more at https://linktr.ee/fredcopestake
Slow is smooth, smooth is fast. This is one of the adages Paul uses when thinking about how to approach sales and business in general. Prior to entering the private sector he served over a decade in policy and political roles as an assistant to a US Senator which involved being adaptabel, understanding different perspectives and problem solving - much like selling.
Innovation is change and those able to drive that are a valuable resource.
Invariably a focus on the desired outcomes for all parties provides the necessary stimulus.
Learn more at https://linktr.ee/fredcopestake
An intention to serve drives our levels of understanding and how we can develop business.
We talk about if being different is enough of a differentiator, and why keeping things simple but effective is often the best approach along with the power of asking why more often.
Does this interview miss anything?
Learn more at https://linktr.ee/fredcopestake
This episode covers the areas in which salespeople can improve and adapt to change.
Learn more at https://linktr.ee/fredcopestake
Most successful salespeople operate with a growth mindset that allows them to learn, develop and better serve their customers. With usually more than one way to do something, it is key to understand where you are and how to progress.
A curiosity about neuroscience, psychology and even quantum physics allows salespeople to think differently. Reflection and practice has an impact on how individuals improve.
How can sales leaders encourage this and drive results?
Learn more at https://linktr.ee/fredcopestake
Connect with Leigh at https://www.linkedin.com/in/leighashton1/
Podcast sponsored by Remaster Media.
The 'Selling Through Partnering Skills' podcast has rebranded and expanded to 'Sales Today'! Listen for: What salespeople should/shouldn't be doing
How salespeople can build trust
How content creation can help salespeople
How to use video in selling
How we can improve our digital selling
…and much more!
Learn more about Sales Today and Selling Through Partnering Skills here: https://linktr.ee/fredcopestake
There are many surprising similarities between Procurement and Sales which Tom throws open to promote better understanding.
There are huge opportunities for a salesperson taking what he describes as a 'refereshing approach'. Will you?
Learn more at https://linktr.ee/fredcopestake
Much selling today is old fashioned and doesn't work because buyers don't like it. Yet salespeople persist in using these techniques.
Andy explains how this makes even less sense as it many of the practices are unnatural and defines this as 'Selling Out'.
He offers far more effective ways for approaching sales - 'Selling In' built on the far more human pillars of Connection, Curiousity, Understanding and Generosity.
Have you got the mindset and perspective to sell in a way more conducive to modern success?
Learn more at https://linktr.ee/fredcopestake
To improve in this increasingly important area does not always require radical change as the 62 'micro skills' Rob starts to introduce demonstrate.
Virtual and the use of video offer some excting options for sales professionals that not all will take... will you?
Learn more here: https://linktr.ee/fredcopestake
Podcast sponsored by Remaster Media.
From the publisher's feed

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