SBM ITB TALKS

After eight months of the journey from national final to international final, Angela attended her international Final of L’oreal Brainstorm 2022 in Singapore. At The international final L'oreal Brandstorm 2022 in Singapore, July 2022, Angela Thrisananda and her friends in the Mon Soleil team won the global competition defeating 83.000 other competitors all around the world. L’oreal Brandstorm itself is a worldwide innovation competition that is open to everyone up to 30 Y.O. For the 30th Anniversary of the competition, teams will have 3 tracks to choose from in addition to a full learning path on Trailhead by Salesforce.

Started by listening to a podcast, Mon Soleil goes on the Tech Track category with a hormone-based hyper-personalized skincare innovation called “HyperSync” representing Indonesia. “It is my first offline pitching, at the national level,” said Angela.

So, what did Angela learn in L’oreal Brandstorm 2022? Check this out!

Announcer: Tjia Anugerah Putri 

Interviewee: Angela Thrisananda 

Bachelor of Entrepreneurship student class of 2022 

Mon Soleil team the international winner of L’oreal Brandstorm 2022

The growth of social media is now increasingly rapid, not only for content consumption, but more and more people are routinely sharing content through social media as their new career. We can find more and more people who are now social media influencers.   

In this increasingly saturated market, it is important that we have unique values that differentiate us from the rest. Therefore, in this podcast, we discuss the creation of unique personas on social media which will certainly help us to better understand our positioning on social media.  

Announcer: Angela Thrisananda Kusuma 

Interviewee: Dimas Ramadhan, MBA 

MBA Entrepreneurship Alumni Class of 2017 

Director of Dimsthemeatguy 

Best of Foodie Category in Tiktok Award 2021

Startup leaders has always been tested in their ability to make good decisions and “predict the unpredictable future.” The current situation of numerous famous startups in Indonesia has risen the notion that there has been a startup bubble in Indonesia and that it has burst.   

What is interesting is that how can these very competent leaders end up in situations where the causes for many of it cases are related to fundamental principles in growing a business? In the 66th episode, SBM ITB Talks will dive into the concept of startup bubble bursts, the problem with high reliance to funding, the concept of product market fit, and how startup leaders approach the unpredictable climate of fundings and demands.  

Announcer: Habibi Al Husni 

Interviewee: Grahadea Kusuf, MBA 

MBA Alumni Class of 2008 

Co-Founder & CEO of Kuassa,  Director of Startup Bandung

Announcer: Angela Thrisananda Kusuma 

Interviewee: Nur Arief Rahmatsyah Putranto, S.T., MHRMHons 

SBM ITB Lecturer

People with disabilities have faced many challenges from different aspects. One of the most significant is the challenge of entering the job market. The disability employment gap between the disabled and non-disabled people is still high all around the world, including Indonesia. There is a gap for people with disabilities who often face barriers in the workforce that relate to the stigma attached to disability. In the 63rd episode, SBM ITB Talks will discuss the world of disability employment, the role of government and corporations, return on disability, and how social institutions play a major role in that scope  

Announcer: Habibi Al Husni  

Interviewee: Nicky Claraentia Pratiwi, 

MBA General Management MBA Alumni Class of 2016 

Chief Operating Officer THISABLE ENTERPRISE 

Chief Marketing Officer & Found aer TENOON + Berdayabareng.com

People with disabilities have faced many challenges from different aspects. One of the most significant is the challenge of entering the job market. The disability employment gap between the disabled and non-disabled people is still high all around the world, including Indonesia. There is a gap for people with disabilities who often face barriers in the workforce that relate to the stigma attached to disability. In the 63rd episode, SBM ITB Talks will discuss the world of disability employment, the role of government and corporations, return on disability, and how social institutions play a major role in that scope

Announcer: Habibi Al Husni  

Interviewee: Nicky Claraentia Pratiwi, MBA 

General Management MBA Alumni Class of 2016 Chief Operating Officer THISABLE ENTERPRISE Chief Marketing Officer & Found aer TENOON + Berdayabareng.com

The phenomenon of the scarcity of cooking oil, which has recently become a hot topic of discussion in Indonesia, is apparently not a problem that only has one root cause, but has various roots from upstream to downstream. This incident is detrimental to many parties, not limited to consumers and SMEs. The government does have an important role, but more collaboration between stakeholders is needed so that the resolution of this problem can be carried out more quickly.  

Announcer: Angela Thrisananda Kusuma 

Interviewee: Dr. Eng. Nur Budi Mulyono 

Member of Operation and Performance Management Group Expertise

Environmental sustainability may be a current trend that is keen on gaining awareness, however have there been efforts to support the movement? Several impacts can already be seen in our day-to-day life including over-polluted landfill causing health risks.

To face those problems two of SBM ITB’s Entrepreneurship Alumni, Karin Winda Lestari and Silvia Ayuni Putri created NYAMPIH (Nyampah Pilih-Pilih) that won the Best Digital Earth/Green Conservation Anugerah Innovillage 2021, Young Leaders In Act. Exclusively on SBM ITB Talks, both speakers share their thought process and story behind NYAMPIH.

Announcer: Stella Interviewee: Karin Winda Lestari, S.Bns (Chief Executive Officer NYAMPIH) Silvia Ayuni Putri,S.Bns (Chief Operating Officer NYAMPIH) Bachelor of Entrepreneurship Alumni Class of 2021

NFT stands for Non-Fungible Tokens, digital assets on the blockchain network that have unique identification codes and metadata and are different from each other. Like stocks, NFTs also have fundamentals or reasons behind why we should buy NFTs. If the shares being traded are shares, then crypto trades coins, it is different for NFTs that are traded are images. What actually sells from this NFT is the utility and the roadmap, not the pictures.  

Announcer: Angela Thrisananda Kusuma 

Interviewee: Adit Yara, MBA Entrepreneurship MBA Alumni Class of 2013 

Founder The WH(Y) Company Co-Founder PT. NIION Indonesia Utama

Many people are faced with unfair barriers along their journey. Barriers like socioeconomic were often too rigid and became reasons for many to quit, sometimes before even starting. These barriers were definitely not the reason for one of SBM ITB alumni who has managed his way into many achievements and accomplishments, even during the Covid outbreak.

In SBM ITB Talks Episode 58, we discussed how a person can overcome barriers and his ability to adapt to change. Our guest is Ilham Nugraha one of the 2020 SBM ITB alumni who currently became viral on Twitter. Kak Ilham is an LPDP awardee for the postgraduate program at Cornell University where he is also active as a graduate research assistant.

Announcer: Habibi Al Husni 

Interviewee: Ilham Nugraha, S.M 

Bachelor of Management Alumni Class of 2020

 LPDP awardee for the postgraduate program at Cornell ILR (Industrial Labor and Relations)