If you aren’t using Instagram ads, you could really be missing out on the results you are looking for. If you are implementing Facebook Ads in your marketing strategy, it’s possible that you are using Instagram ads, but you don’t know it.
Instagram ads are a placement option in Facebook ads, so if you choose “automatic placements” in your ad set, you are likely putting your ad to instagram as well.
This can be a good thing, but it could also be better. In this episode, I walk you through the right way to use Instagram ads so you don’t waste your ad money and you can use the platform to your advantage.
When creating Instagram ads, there are parts of it that should be done differently. I will walk you through what those are, as well as examples of Instagram ads to get you started!
In this episode you will learn:
- The difference between Facebook Ads and Instagram Ads
- Why Instagram ads should be different from Facebook Ads
- What should be different in your ad creatives
- Examples of good Instagram ad ideas to get you started
Things I mentioned:
Speaking of Instagram, let’s be IG friends! Follow me @christinadbernhard
Find podcast resources here.
About Christina Bernhard
I grew up like many 90’s kids in Texas did. On hotdogs, mac and cheese and hamburger helper. I didn’t know a thing about health and by the time I got to college, those bad habits caught up to me - way too soon in life. While I somehow managed to stay thin, I felt horrible and I wanted to know if there was a better way to live.
A million books, blogs, kitchen adventures, nutrition label studying in every grocery aisle later, I transformed my entire life and became obsessed with wellness. I almost instantly became a vegetarian yogi that traveled and went to retreats and personal development seminars.
As I transitioned from college into the corporate world, I grew into career and skills until I was the marketing and creative director at a large law firm in Texas and built a marketing department that never existed before me. I excelled in my career doing what I loved and still found myself unfulfilled wondering if there was something else out there for me.
After all those years of personal and professional transformations, I found myself with a dream and an ounce of confidence that I could maybe make it happen. I started creating the habit of breaking through my comfort zone and got so good at it I eventually let go of all things comfortable, quit my job, packed up my home, traded my belongings for a backpack of clothes and went on a journey to travel the world doing what I truly love.
I’m paying back the wellness industry for changing my life in the best way I know how - marketing consulting and helping online wellness businesses go all in on their business, find clarity, spread their message and connect with the people that need them.
My mission to inspire others to go all in on their dreams, spread their message and connect with the people that need them.
For more marketing tips for your wellness business, you can follow me on Instagram @christinadbernhard or find me on Facebook
Visit christinabernhard.com for marketing education and tips to grow your wellness business.
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