Ep. 12 - Kasey Jo Orvidas, Ph.D. - Creating Autonomy, Awareness, and Achievement Through Building a Growth Mindset

• PHD, Coach, and CEO of KJO Coaching - Kasey Jo Orvidas (@coachkaseyjo)
• Kasey holds a Ph.D. in Psychology from N.C. State and is a certified health and fitness coach, with an expertise is in mindset and health behavior change.
• Kasey combines research with a deep degree of clinical experience as a coach, having been published in multiple peer-reviewed scientific journals for her research exploring the relationship between our mindset and our health and fitness behaviors.
• As well as having transformed hundreds of lives (and minds), through leveraging her unique background to efficiently and effectively communicate with clients to help them create sustainable lifestyle changes.
• Along with helping clients, Kasey Jo also mentors other coaches to incorporate the use mindset change into creating positive results in their coaching businesses

Key Takeaways

1. Your mindset operates on a continuum - You can have a fixed mindset about some things and growth mindset about others
2. Having a double edge mindset can be a double edged sword - if you can change you were also responsible for the decisions that led you here
3. Shifting your mindset is incredibly malleable and can be as simple as reading a fake news article

• Overcoming Stigma's Around Health and Fitness - 1:00
• How to Overcome the Fear of Judgment - 5:00
• Stop the Spiral of BS in Your Head - 10:00
• The Key Questions to Ask Your Clients - 21:00
• The Importance of Creating Autonomy - 24:00
• Framework for Effective Coaching - The GROW Model - 31:00
• Double Edged Sword of a Growth Mindset - 42:00
• Fixed vs. Growth Mindset - 45:00
• Growth Mindset vs. #PositiveVibes - 53:00
• Moving From Fixed to Growth Mindset - 1:01:00
• Fake News - 62:00
• Confidence vs. Self Efficacy - 1:06:00

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz
• Follow Kasey Jo - @coachkaseyjo

Ep. 11 - Alex McMahon - Copywriting, Psychedelics, and Creating Customers For Life

• Today we interview copywriting expert Alex McMahon (@alexmcmah0n)
• Alex is a copywriter and brand builder for 6 + 7 figure companies working with multiple supplement and fitness companies
• We chronicle his story from nutrition coach to copy writer and pull back the curtain on what the best businesses are doing and what you can apply to your business
• This is a deep dive on everything from brand building to crafting the perfect email

3 Key Things You Will Takeaway from Today:

• Leverage humor to create a relationship with your customer and remove the "transactional sale"
• Train your customers through adding value and having a moral obligation to creating results
• Talk less, do more - be about action, not about words

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz
• Follow Alex - @alexmcmah0n

Ep. 10 - Client Case Study with Josh Pierce - Transform Your Identity to Transform Your Business

• Today we welcome my client Josh Pierce strength (@joshpiercenutrition)
• Josh runs Josh Pierce Nutrition, a coaching program specializing in transformation of mind and body for middle aged mothers
• We walk through our coaching journey together and the different strategies we have used and belief sets we have broken to get Josh from where he started to where he is today
• This is an inside look at how to create clarity, overcome chaos and overwhelm, and build relationships that will allow you to conquer your entrepreneurial journey

3 Key Things You Will Takeaway from Today:

• You have to identify who you want to become before you can achieve success
• The desire for stability will only way you down on your entrepreneurial journey
• The pursuit of a mission over metrics is what leads to long lasting impact in a business

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz
• Follow Josh - @joshpiercenutrition

• Look for unconventional ways to save time after you have nailed down correct prioritization 
• One of the biggest ways is to get more efficient at the things you do daily

• Schedule time to practice typing with resources such as KeyBR
• Start reading with a pacer and practice ways you can read faster

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz

• More effort is rarely the answer as the thinking to get unstuck is often different than the thinking that got you there
• Most slump's come from unclear goals and the feeling of not making progress
• Lack of progress begets more lack of progress and you start to feel like you will be stuck forever

• Figure out where you want to go and what the key steps are to get there
• Pick the closest step and chunk it down until you know you can win
• Set a reward when you hit it
• Repeat

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz

Ep. 9 - Robert C Jacobs - Optimizing Energy, Mood, and Performance Through Light and Circadian Biology

• Today we welcome strength + conditioning coach Rob C Jacobs (@robertcjacobs)
• Rob is an International Lecturer/Coach and Published author who has devoted the last 19 years to optimizing the performance of his clients on and off the field
• He is a coach of Olympians and medalists in the sports of Soccer and Judo, title holders in MMA, National Champions in Track & Field,NFL Athletes, D1 College Athletes, WBFF Pros, and Soccer Mom's alike
• Mentee and friend of world class strength coach Charles Poliquin
• He specializes in optimizing performance using a wide range of tools: light therapy, acupressure, soft tissue modalities, neurotransmitter profiling, DNA testing, and optimizing hormonal profiles through nutrition and supplementation.
• We do get in the weeds during certain parts delving into things like Quantum mehcanics, Physics, Electro dynamics, circadian biology but listen through the entire episode for a ton of easy to implement strategies on how to have more energy and more happiness in your day to day

3 Key Things You Will Takeaway from Today:

• Getting AM sunlight every morning may be the biggest performance hack you are overlooking, I know I was
• Don't over complicate things and focus on the minimum effective dose
• If you put the work in to understand the system and constituent parts, you are able to understand and solve problems at a much deeper level

Time Stamps:

• Key Benefits of Red Light - 7:00
• Negative Effects of Blue Light - 9:00
• What Happens When you Disrupt Circadian Biology - 11:00
• Addicted to Sunlight - 15:45
• Optimizing Your AM Routine - 18:00
• How to Optimize Your Sun Exposure Throughout the Day- 21:00
• How to Deal with Night Shift - 25:00
• Negative Impacts of EMF - 27:00
• Get Your Phone Out of the Weight Room - 31:00
• How to Optimize your Sleep - 34:00
• Best Sleep Supplements - 38:00
• Sustained Energy + Mood - 43:00
• The Color Red + Dopamine - 45:00
• Problem Solving - 50:00
• How the Electron Transport Chain Works - 53:00
• How to Optimize Mitochondrial Efficiency - 58:00
• Benefits of Seasonal Eating - 1:04:00
• How to Maximize the Brain for Training - 1:08:00
• Thinking for Yourself - 1:16:00
• Big Realizations in Coaching - 1:21:00
• Continuum Training - 1:24:00

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz
• Follow Rob - @robertcjacobs

• You need to serve a niche that you are absolutely obsessed with
• You have to have a model that fits your ideal lifestyle
• You need to know how many people you want to help in the world

• How detailed are these 3 areas in your business?
• Where could you create greater clarity to better inform your strategy?

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz

• Your product has to solve a strong need for your ideal customers
• Actively involve them in the development process, don't just build and pray they like it
• Build a quick and dirty MVP and scale from there

• How can you get your ideal customer more involved in the development of future products?
• Do you have a consistent pulse on your industry and have a way to integrate their feedback?

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz

• To generate more income and more impact you will eventually have to shift from thinking of yourself as the coach to the CEO
• This shift needs to focus on changing your identity rather than just doing more "CEO Things"

• Ask yourself - what type of person do I want to become?
• What does the best version of me look like?
• How do I embody those traits in every situation?

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz

Ep. 8 - Chase Chewning - The Power of Connection and How to Pursue Your Zone of Genius

• In todays episode I talked to professional podcaster and coach - Chase Chewning
• In todays episode I talked to the Coachcaster Himself - Chase Chewning
• Chase is the host of Ever Forward Radio - With Over 400 episodes + 1MM Downloads
• He is a professional master connector and has interview every big name in the health and fitness industry as well as individuals such as Elon Musk's Mom + Lisa Bilyeu of Impact Theory
• Chase is on a mission to help others optimize mind, body, and spirit through sharing his lessons and learnings from guests

3 Key Things You Will Takeaway from Today:

• What to expect in your first 3 years of entrepreneurship and how to navigate the challenges each year brings
• How to find and pursue your zone of genius
• The power of connection and what happens when you talk less and listen more

Time Stamps:

• Balancing Lifestyle vs. Career - 11:00
• Discipline + Structure - 15:00
• Transition from the Military - 19:30
• Becoming an Entrepreneur - 25:00
• Lessons in the First Year of Business - 31:30
• Transition to the Podcast - 36:00
• The Power of Full Commitment - 40:00
• Finding Your Zone of Genius - 46:00
• Am I capable of more - 52:00
• Connecting to Others - 56:00
• Talk Less, Listen More - 58:00
• Lessons from Ever Forward Radio - 1:06:00
• Me - Painting + Strokes - 1:10:00
• You Have to Put Yourself First to Serve Others - 1:13:00

Resources

• Follow Zach @zachmobius
• Start Growing Your Business - Online Biz Quiz
• Follow Chase - @chase_chewning
• Listen into Ever Forward Radio